Sherrilynne Starkie

MAY 9, 2018

This week's top 5 social media must-knows include Hootsuite and Pinterest, Google News and AI, New Buttons for Instagram, Facebook user loyalty and new features from WhatsApp. Facebook privacy: Survey suggests continuing US loyalty. WhatsApp rolls out a new feature for group chats. Listly by Sherrilynne Starkie. Follow List.

News 170

News Google Social Media HootSuite 170

Sherrilynne Starkie

FEBRUARY 1, 2018

Facebook, Instagram, WhatsApp and Twitter have all launched new apps or features this week. WhatsApp Business, is similar to Facebook Messenger and Skype : it helps businesses connect with customers. WhatsApp Business, is similar to Facebook Messenger and Skype : it helps businesses connect with customers. Find out more here.

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API HootSuite Statistics Instagram 207

Sherrilynne Starkie

MAY 6, 2019

I recently ran a poll of my Facebook Group members about online forms. I think this group, as marketing pros, tends to participate more. As a Facebook PRO Partner I run hundreds of ad campaigns for clients targeting consumer audiences, and I can see a clear drop off in lead forms. The post Do lead forms actually work?

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Trends Groups Groups Campaign 150

Sherrilynne Starkie

AUGUST 20, 2012

It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the management team could get used to the idea of social media.

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Groups Groups Sports Notification 337

Sherrilynne Starkie

OCTOBER 12, 2018

Top stories this week include Facebook’s crackdown, Google’s continuing investment in quality news, another new Instagram feature, the final throes of Google’s G+ and how all emoji are being treated equal on Twitter. Facebook cracks down on link bait and ad farms. They generate income for each website visitor.

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Google Film Instagram News 279

Sherrilynne Starkie

NOVEMBER 26, 2017

This week we have new innovations from Twitter, LinkedIn, Facebook and Pinterest. Here are some of the innovations and new features introduced by Twitter, Facebook, LinkIn and Pinterest this week. More Facebook Stories coming to your newsfeed. Facebook Creators for video content. Sherrilynne Starkie. followers .

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Features Tools Smart Phone LinkedIn 230

Sherrilynne Starkie

DECEMBER 20, 2020

Eighty-three per cent of Canadians are on Facebook and almost 77 per cent use it daily. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. Our campaign research indicated that Facebook and Twitter were the best channels to promote the apartments. Canadians love social media.

Marketing 367

Marketing Syndication Adwords News 367

Sherrilynne Starkie

AUGUST 8, 2019

To access Creator Studio, you must have an Instagram business account, an Instagram creator account or a Facebook page. Will Facebook soon be reading our minds? Facebook has had a breakthrough in its plan to create a device that allows people to type just by thinking. I’m happy for this news!

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News Instagram Social Media Retail 186

Sherrilynne Starkie

AUGUST 8, 2018

It includes Facebook for publishers, Google Data Studio, auto tweeting, Youtube aspect ratios and a discussion of tech industry ethics in targeting children. How Facebook handles breaking news and its life cycle. Undertanding how Facebook handles news content is a priority for communications professionals.

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API YouTube Data News 150

Sherrilynne Starkie

MARCH 11, 2013

“We didn’t want to fall into the trap of having a great name and then focus group it to death to the point where you go, ‘Ah, it doesn’t work, let’s go with something safe.’ ”. Twitter and Facebook immediately exploded with accusations of racism because of the tomahawk’s place in Native American culture. PLEASE LIKE MY FACEBOOK PAGE.

Sports 281

Sports Brands Focus Group Microsoft 281

Sherrilynne Starkie

FEBRUARY 10, 2013

hmvXFactorFiring”, and “We’ve all been fired, in a group, of 50+ people! Facebook’s little secret. PLEASE LIKE MY FACEBOOK PAGE. Live tweets included: “There are over 60 of us being fired at one! Mass execution, of loyal employees who love the brand. And those who ruined the business are safe…hooray! hmvXFactor” (sic).

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Twitter Retail Newsletter Hashtag 324

Sherrilynne Starkie

MAY 14, 2018

One of the biggest changes is the rise of ‘Influencer Relations” We used to focus on media professionals as the core influencer group and we still do. Facebookers, bloggers, Instagrammers, YouTube Creators, Podcasters, among others, are all people with whom brands and businesses seek to build relationships. Deal honestly.

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Influencer How To Policies Reputation 218

Sherrilynne Starkie

AUGUST 27, 2018

The resumes I see that have Google AdWords , Facebook Blueprint , Hootsuite Academy or similar accreditation are much more likely to make the first cut. As a recruiter, I look for certifications from those technology companies that drive the internet (think Google, Facebook, Twitter, LinkedIn, and Hootsuite).

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Industry Social Media Training HootSuite 170

Sherrilynne Starkie

AUGUST 22, 2018

This week’s top 5 must-know social media news for marketing and communications professionals see a lot of good work by both Google and Facebook in the effort to improve the quality of news and reporting. Facebook removes content from Russia and Iran. Not so much. Google to tell us the good news for once. Finally, some good news!

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News LinkedIn Instagram Upcoming 150

Sherrilynne Starkie

NOVEMBER 8, 2018

Google My Business, Snapchat, blended retail, Facebook and Google Assistant all feature. Majority of holiday shoppers choose ‘blended retail’ A new NPD Group survey show that shoppers are looking for a blended retail experience this holiday season. Facebook and Macy’s team up. — SS. — SS.

Retail 150

Retail Trends Survey Small Business 150

Sherrilynne Starkie

NOVEMBER 4, 2012

This was when groups first started to come together to self-organize online.”. From then the movement grew: The Fair Copyright for Canada Facebook Group was launched in 2007 and soon had 90,000 members. Hundreds of Facebook groups started cropping up indicating the issue was finding space in local communities.

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Committee Mashup Policies Wikipedia 312

Sherrilynne Starkie

MARCH 28, 2013

Facebook starts testing nested comments, sound notifications | Digital Trends. Mentioned on Mashable this week, Facebook has started testing threaded comments on the Web version of the social network. In January, we asked a small group of pinners to test a new look designed to make discovering things on Pinterest easier.

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Social Media Curation LinkedIn Notification 302

Sherrilynne Starkie

JUNE 15, 2013

The intimate venue, Galiano Inn and Spa, and the small group of senior marketing professionals provided an opportunity to really get to know people through thoughtful discussions of our own experiences, both the wins and the epic fails. PLEASE LIKE MY FACEBOOK PAGE. Fireworks Factory on Galiano Island. Related articles.

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Conference Storify Marketing Eventful 352

Sherrilynne Starkie

APRIL 13, 2013

Twitter and Facebook lit up with comments and criticism and this in turn became a news story covered by the mainstream media.Ottawa Mayor Jim Watson weighed in saying that he had suggested Bytown should consult with First Nations groups prior to the launch. Skyhawks was chosen by the team’s Facebook fans who voted on final selection.

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Sports Consultant Newsletter Team 310

Sherrilynne Starkie

DECEMBER 31, 2014

To cope, you need to create a ‘culture of content’, according to recent research from the Altimeter Group. The content leader will work with PR, social media and marketing teams and anyone working in a customer-facing group. PLEASE LIKE MY FACEBOOK PAGE. The report outlines what ‘content’ means in this context.

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Content Committee How To Curation 282

Sherrilynne Starkie

MARCH 14, 2015

The group function lets users start conversations with their followers and all participants are not required to be following one another to take part. Twitter says that users can create groups in just a few taps and when someone is added to a group, he or she will receive a notification. PLEASE LIKE MY FACEBOOK PAGE.

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Conversation Twitter Instant Messaging Compete 150

Sherrilynne Starkie

JANUARY 19, 2013

On change.org Dawn Mcilmoyle wrote: “Dialog (sic) Partners has acted with gross incompetence in initiating it’s (sic) contact with the people of the city of Hamilton through social media via Facebook, Twitter and the blog it has put forward as the main website for contact. PLEASE LIKE MY FACEBOOK PAGE. Lessons learned.

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Campaign Engagement Focus Group Project 377

Sherrilynne Starkie

DECEMBER 20, 2020

Eighty-three per cent of Canadians are on Facebook and almost 77 per cent use it daily. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. Our campaign research indicated that Facebook and Twitter were the best channels to promote the apartments.

Marketing 195

Marketing Syndication Adwords News 195

Sherrilynne Starkie

OCTOBER 15, 2018

Eighty-four per cent of Canadians are on Facebook and almost 80 per cent use it daily. This is important because the majority of Instagram users are in the 22 to 35-year-old age group. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. How Canadians use Social Media.

Marketing 199

Marketing Syndication Adwords Social Media 199

Sherrilynne Starkie

JUNE 7, 2012

The CPRS Ottawa /Gatineau Student Program recently invited me to speak to a group of recent public relations and communications graduates. The event was designed to help students make the transition to PR professional and support them in their search for a full-time job. Then I provided some advice on how to stand out online.

Social Media 323

Social Media Health Care Case Study Overview 323

Sherrilynne Starkie

FEBRUARY 13, 2018

Facebook, Pinterest and Instagram, for example, all have features that allow people to buy directly. The ultimate goal is to create and strengthen relationships with the key stakeholder groups an organization depends upon for success. They are experts on Facebook, Twitter, Instagram, LinkedIn, Pinterest, SnapChat and more.

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Consultant Social Media Drupal Content management systems 265

Sherrilynne Starkie

APRIL 24, 2018

Often they have additional qualifications, certifications or designations from professional groups and associations such as the International Association of Business Communicators (IABC) , the Chartered Institute of Public Relations (CIPR) or the Chartered Institute of Marketing (CIM). Social media success requires strategy and planning.

Social Media 210

Social Media Tools Skills HootSuite 210

Sherrilynne Starkie

MAY 11, 2013

It’s a vast group of more than 14.5 In addition, approximately half of boomers and a quarter of over 65s use social networking sites, mostly Facebook but some use Twitter too. PLEASE LIKE MY FACEBOOK PAGE. Zoomers are the youth market of 30 years ago, the post-war population bubble. Content marketing is king. Related articles.

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Travel Mobile Newsletter Project 295

Sherrilynne Starkie

SEPTEMBER 17, 2012

Here are some tips for new bloggers to help get the best out of brand relationships: Seattle-area Blogger Meetup Group Photo (2) (Photo credit: Chris Pirillo). Include also any relevant social media statistics: i.e. number of Facebook friends, Twitter followers, Google PageRank , number of blog subscribers etc.

Blogger 367

Blogger Brands Tips Influencer 367

Sherrilynne Starkie

JULY 19, 2013

How big is this the group in relation to the number of followers overall? PLEASE LIKE MY FACEBOOK PAGE. This will indicate the strongest relationships and where the brand participates in larger Twitter conversations with other users. Who is behind these profiles and do their interests align with those of the brand? Related articles.

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Twitter How To Social Networking Activities 320

Sherrilynne Starkie

JANUARY 11, 2013

Their main purpose is add value for advertisers by grouping properties under one banner but participating bloggers are required to follow certain standards, such as never plagiarizing and always disclosing commercial and other interests on their blogs. PLEASE LIKE MY FACEBOOK PAGE. Related stories : Top tips for bloggers and brands.

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Blogger Journal Review Guidelines 265

Sherrilynne Starkie

JULY 13, 2018

Must-know social media news including YouTube's Fake News fight, AR in Facebook ads, Snapchat's Lens Explorer, Quora and Earned Media, Instagram's Questions Sticker. Augmented Reality could come to Facebook news feed ads soon. Facebook is testing the use of AR for product ads in the news feed. followers . Follow List.

News 34

News YouTube Instagram Questions 34

Sherrilynne Starkie

DECEMBER 19, 2017

Facebook, Instagram, Microsoft, Twitter have launched new features and/or platforms. Facebook users can now hit 'snooze'. Facebook now allows users to ‘hit the snooze button’. It means people can temporarily unfollow a person, Page or group for 30 days. There is no 'holiday lull' in social media! Follow List. Embed List.

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Microsoft Facebook Travel Sports 210

Sherrilynne Starkie

AUGUST 28, 2012

Facebook is one of the largest media companies on the planet and has developed three sales channels to serve advertisers: Direct sales – Here they take a key account management approach to working with large global brands. The company has a range of premium products that are exclusive to this group. The social customer.

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Advertising Facebook Newsletter Buy 312

Sherrilynne Starkie

DECEMBER 6, 2018

Google, Facebook, Skype and Instagram all feature! A new way to share gift ideas on Facebook. Facebook’s the Collections let users save, easily organize and find posts from friends, Pages, ads, videos and Marketplace listings. Facebook doesn’t mind ripping off great ideas, right Pinterest? — SS.

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Exercises Microsoft Instagram Google 150

Sherrilynne Starkie

JUNE 9, 2013

Most agreed that it’s pleasing to see those numbers go up, almost no one from the group made any further use of the data. It can be difficult to show that have a thousand Facebook fans for 10,000 Twitter followers delivers product sales or votes or brand loyalty. Related posts: Pinterest leads Facebook with customer acquisition.

Analytics 380

Analytics Social Capital Klout Analysis 380

Sherrilynne Starkie

JANUARY 8, 2018

Facebook users spend 3x more time watching live video than traditional video. Conduct stakeholder/key informant interviews and focus groups, interpret survey and poll data, document reviews. Facebook, Twitter, LinkedIn, Google Ads, native ads, Outbrain and more. Infographics are liked 3x more than any other content formats.

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Skills Social Media Sysomos Diagrams 334