Sherrilynne Starkie

DECEMBER 18, 2017

Is Facebook advertising worth it? The numbers speak for themselves: about 3 million businesses are spending more than $30 billion on Facebook ads each year. Facebook ads are radically different from mainstream media and other digital platform ads. Facebook offers the opportunity to serve the most relevant ad to each user.

Advertising 305

Advertising Facebook CPM CPC 305

Jon Loomer

SEPTEMBER 7, 2022

The easiest way to set up Conversions API is with the Facebook for WordPress plugin. These are two major barriers for any publisher wanting to set up the Conversions API. Setting it up manually or with Google Tag Manager is also technical and complicated (at least if you’re not super technical yourself). It’s clunky.

API 205

API WordPress Conversation Facebook 205

Sherrilynne Starkie

MAY 9, 2018

Top Five Social Media Must Knows: The new Google News. This week's top 5 social media must-knows include Hootsuite and Pinterest, Google News and AI, New Buttons for Instagram, Facebook user loyalty and new features from WhatsApp. The new Google News: AI meets human intelligence. followers . Follow List. Embed List.

News 170

News Google Social Media HootSuite 170

Jon Loomer

SEPTEMBER 3, 2020

You hopefully know by now that the Facebook pixel is important — it’s really freaking important. It’s the Facebook pixel that allows you to create powerful audiences for ad targeting , run dynamic ads , track conversions, and optimize for conversions. Install Your Code Manually with Google Tag Manager.

Facebook 205

Facebook WordPress Eventful URL 205

SocMed Sean

JUNE 9, 2013

No, this isn’t another one of those anti-Google+ posts and no…it isn’t one of those reverse psychology attempts to actually trick you into visiting my Google+ page. In fact, I really don’t want you to visit my Google+ page and I have a good reason for it.

Google 273

Google Syndication API HootSuite 273

Jon Loomer

NOVEMBER 22, 2019

If you want to know how many conversions were driven by an ad, Facebook is very good about helping you uncover that information. We scraped the top of this recently in a post about Facebook Lead Ads and organic distribution. Facebook Ads and Organic Distribution. Facebook only reported on 133 link clicks. But, guess what?

Organization 212

Organization Conversation Facebook Metrics 212

Adam Sherk

APRIL 17, 2014

What are the best tools for publishers looking to track social media activity at the content level? Chartbeat Publishing. Chartbeat Publishing was the first on the scene in this category and it continues to be the most popular. But here are a few that are a good fit for publishers. Real-Time Analytics. Management Tools.

Analytics 240

Analytics Publishing Social Media Tools 240

Sherrilynne Starkie

JULY 19, 2014

This is one of our Facebook Ads (Photo credit: The Cyphers Agency). Now advertisers have a new way to manage Facebook ads on the go. Using the Facebook (iOS, Android and mobile site) apps, marketers can now: Pause or resume campaigns. Marketers can access Ads Manager on mobile from the Ads Manager bookmark in the Facebook app.

Facebook 319

Facebook Mobile Privacy Advertising 319

Adam Sherk

NOVEMBER 20, 2014

Google Panda was designed to go after sites with a high volume of thin or low-quality content (among other things) in an effort to improve the overall strength of the search results. We work with a lot of major publishers and nearly all of them have had at least a few titles get hit by Panda in recent years.

Sites 278

Sites Google Syndication Template 278

Sherrilynne Starkie

JUNE 29, 2013

Google will soon shelve Reader and this has created a lot of panicky online noise from ardent fans. But little by little Twitter and Facebook have taken over the reader duties for me. Earlier this month, rumours about Facebook’s possible Google Reader replacement erupted when mentions of RSS feeds appeared in Facebook’s code.

Features 271

Features Google Reader Facebook Flipboard 271

Adam Sherk

MAY 14, 2013

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? For publishers with multiple titles cross-network promotion is an excellent tactic.

Publishing 209

Publishing Module Syndication Badge 209

Sherrilynne Starkie

AUGUST 18, 2014

Facebook users will have seen prompts to download the standalone Facebook Messenger app to their phones since April. Messages have removed from the Facebook mobile app. People who like to use Facebook to send messages from their phones are now required to download Facebook’s standalone messenger app.

Facebook 283

Facebook Wikipedia Mobile Applications 283

Jon Loomer

OCTOBER 17, 2020

There are numerous ways that you can run Facebook ads to reach those who have engaged with your business or assets. In order to take advantage of these audiences, you’ll first need to register your app with Facebook. In order to take advantage of these audiences, you’ll first need to register your app with Facebook.

Activities 205

Activities Facebook How To URL 205

BeingOptimist

OCTOBER 21, 2019

Is your Google Adsense approval getting rejected whenever you are applying for it? Today in this article, I would let you know the 5 best ad networks for small publishers and new bloggers through which you can easily monetize your blog. Also read, Google Adsense Tutorial. If yes, then you do not have to worry.

Adsense 107

Adsense Publishing CPM CPA 107

Jon Loomer

SEPTEMBER 3, 2020

You hopefully know by now that the Facebook pixel is important — it’s really freaking important. It’s the Facebook pixel that allows you to create powerful audiences for ad targeting , run dynamic ads , track conversions, and optimize for conversions. Install Your Code Manually with Google Tag Manager.

Facebook 148

Facebook WordPress Eventful Google 148

Jon Loomer

SEPTEMBER 3, 2020

You hopefully know by now that the Facebook pixel is important — it’s really freaking important. It’s the Facebook pixel that allows you to create powerful audiences for ad targeting , run dynamic ads , track conversions, and optimize for conversions. Install Your Code Manually with Google Tag Manager.

Facebook 146

Facebook WordPress Eventful Google 146

SocMed Sean

APRIL 9, 2018

One of the most common questions that I get via direct message, comments, or tweets is related to a post a published a while back about moving and organizing Facebook photos into different albums. Facebook just hasn’t extended this feature to Groups at this time. Before you say it…I know. THIS SUCKS! –Sean.

Groups 246

Groups Groups Facebook Features 246

Hootsuite

APRIL 26, 2021

Having a Google My Business (GMB) profile can be a great way for businesses of all sizes to boost brand visibility and get more customers. This free marketing tool from Google can be used to improve your SEO while providing customers with essential info about your business. The purpose of the Google My Business Messaging feature.

Examples 122

Examples Google HootSuite Notification 122

Adam Sherk

DECEMBER 1, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? by Adam Sherk on December 1, 2009 In November Google announced a new format for Google News Sitemaps with several changes including new tags that provide additional detail on each submitted article.

News 104

News Publishing Google Press Release 104

Adam Sherk

SEPTEMBER 10, 2013

A quick tip for news publishers on using Google+ embedded posts. When embedding a Google+ post in a news article, be sure to include enough original editorial text to meet the 80 word minimum for Google News indexation. The same goes for Facebook Embedded Posts , Embedded Tweets and any other form of embedded multimedia.

Embedding 151

Embedding News Google Tips 151

The Realtime Report

DECEMBER 30, 2013

Facebook Year in Review. It’s been a bit quiet on the social media news front over the holidays, but here are a few updates worth checking out: Google+ and Facebook. Social Media News Ticker auto-awesome movie Facebook Google promoted app installs Promoted Tweets Snapchat Snapchat security Twitter'

News 150

News Review Google Social Media 150

Adam Sherk

MARCH 8, 2012

For most publishers social media has earned itself a prominent seat at the audience development table. To provide a strategic overview and set a framework for the discussion I came up with a list of questions that summarizes the types of issues we frequently encounter in helping publishers with social media.

Publishing 215

Publishing Questions Social Media Activities 215

Mindjumpers

FEBRUARY 10, 2015

Whenever you publish content it should be relevant for both your audience and your own business perspectives. Always ask yourself if this specific piece of content is relevant enough to publish. It doesn’t need to address your entire customer database or Facebook fans at once. There – we said it!

Publishing 100

Publishing Content Brands Guidelines 100

Firebelly

APRIL 1, 2011

Google’s experiments aren’t all about self-driving cars and bringing high-speed internet to entire cities. When they’re not busy trying to change the world, they produce things like the new “+1″ button, in a clear attempt to compete with Facebook’s popular “Like&# button.

Google 159

Google Facebook Compete Publishing 159

Jon Loomer

OCTOBER 2, 2020

As the popularity of streaming video with Facebook Live continues to rise, new tools are being provided to marketers. One of the most exciting developments is the ability to stream webinars to pages and groups via Facebook Live. The Advantages of Webinars via Facebook Live. But with Facebook Live, you have no such restrictions.

Facebook 189

Facebook How To Hosting Groups 189

The Realtime Report

DECEMBER 3, 2013

Calling itself “the social news and entertainment company,” BuzzFeed demonstrated last month that whatever the publisher’s formula may be, it’s working. A recent shift in Facebook’s algorithm has helped drive traffic to major publishers , and BuzzFeed is seeing some serious benefits from the change.

Publishing 191

Publishing Journal Statistics Wikipedia 191

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. This document should outline how often you plan to publish on each social media platform and the types of content to post.

Social Media 205

Social Media Tips Metrics B2B 205

Adam Sherk

JUNE 5, 2009

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Is Google going to run out and start penalizing sites with sponsored links in JavaScript? JVC Facebook Page Sweepstakes a Big Success.

Publishing 100

Publishing Google NoFollow Guidelines 100

Mindjumpers

NOVEMBER 9, 2011

Tweet On November 7 2011, Google+ launched their highly anticipated pages. For long, Google’s message to business has been to “hold your horses”, while they were creating a proper solution for businesses and brands. The benefits of a Google+ presence. I guess many of these services will be integrated to a Google+ Page too.

Google 223

Google How To Badge Adwords 223

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? It’s certainly gaining traction, with over 500 million users now on board, already half of Facebook’s total. So what makes Google+ special? Google+ Guides and Tips.

Google 216

Google Tips Bookmarklet SEO 216

BeingOptimist

JULY 31, 2019

Facebook 0. Today in this Google Adsense tutorial, I would provide you with a complete step by step guidance on AdSense, and you would be able to learn to monetize your website ultimately. How does Google Adsense work? Do not worry, and I am here to explain you step by step in this Google Adsense tutorial. LinkedIn 0.

Adsense 72

Adsense Google How To WordPress 72

Jon Loomer

APRIL 24, 2019

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. How effective are the Facebook ad campaigns that you’re running? Facebook Analytics.

Eventful 167

Eventful Facebook Analytics Aggregator 167

Sprout Social

FEBRUARY 28, 2019

In October 2018, Google announced that it will be shutting down the consumer version of Google+ owing to insufficient usage. The initial announcement also stated that Google would complete the Google+ shutdown in 10 months. Since 2013, Google+ had been experiencing low activity. While there were 1.15

Google 109

Google Metadata Data API 109

Kikolani

SEPTEMBER 8, 2016

It was probably because Google issued a signal way back in 2010 that website speed is soon going to be an important consideration for ranking going forward. It would be worth noticing how Google AMP and Facebook Instant articles behave with WordPress, and how the wonderful combination of these three would transform the internet.

WordPress 60

WordPress Google Facebook Mobile 60

Kikolani

SEPTEMBER 8, 2016

It was probably because Google issued a signal way back in 2010 that website speed is soon going to be an important consideration for ranking going forward. It would be worth noticing how Google AMP and Facebook Instant articles behave with WordPress, and how the wonderful combination of these three would transform the internet.

WordPress 60

WordPress Google Facebook Mobile 60

Jon Loomer

FEBRUARY 15, 2023

Quality traffic with Facebook ads is the Holy Grail. While there are likely manual solutions and other tools that help you accomplish something similar, I’m using Google Tag Manager to manage my pixel. Create a tag in Google Tag Manager. Otherwise, publish it and you’re ready to go. The rest is easy.

Eventful 179

Eventful Aggregator Google Conversation 179

Hootsuite

FEBRUARY 23, 2023

Do you feel like your Facebook Ads budget is just a shot in the dark? You’re not alone in wondering how much to spend on Facebook ads. Well, marketers, business owners, and content creators, it’s time to gear up — we’re about to explore the secret depths of Facebook Ad budgeting. Let us do the math for you!

CPM 135

CPM Tools Facebook How To 135