Direct Marketing Observations

DECEMBER 19, 2011

This is going to happen but I am starting to see little tiny micro-cracks in the Facebook brand. Can you say Facebook Burnout, Blowback or Billion ? 12) Google Buzz would be around. Silly me to think that Google Buzz was viable. What’s the over/under on Google Plus survival? Is there an alternative?

Social Media 228

Social Media Policies Consultant ROI 228

Direct Marketing Observations

SEPTEMBER 8, 2011

5) Wanna see a cool video about the power of Google analytics ? 6) Olivier Blanchard, has carved out a niche in and around social media ROI, but read his 5 basic rules of calculating the value of a Facebook ‘fan’. 10) Last but not least, Why are some users dissatisfied with Facebook and walking away? Check it out.

Community building 202

Community building ROI Cost Analytics 202

Direct Marketing Observations

NOVEMBER 24, 2010

One thing that is safe to say is that Google will make another play in the social space. Because Google understands that if you can keep your people in network, then you can market to them, you can sell to them, and they are that much more valuable to you and your partners. What’s next in social media? And it makes sense.

Social Media 201

Social Media Mashup Yahoo Mobile 201

Direct Marketing Observations

AUGUST 25, 2011

We use Facebook to connect with our past. What happens if Facebook, Apple, Twitter, Youtube, Pandora, Verison, Spotify, Evernote, Amazon, Google and Microsoft were to go away? What happens if Facebook, Apple, Twitter, Youtube, Pandora, Verison, Spotify, Evernote, Amazon, Google and Microsoft were to go away?

Platform 152

Platform Apple Microsoft Social Networking 152

Direct Marketing Observations

JUNE 21, 2017

Check Facebook. Thus, either the bar has been raised or lowered, depending on your outlook; and thus seeing someone being murdered on Facebook will be alarming and disturbing for a lot of people, or it’s just another day in our always-on, digital, mobile and social world. Then you go to sleep and you go to work. Post some pics.

Film 124

Film Mobile Sports Instagram 124

Direct Marketing Observations

JULY 12, 2011

With the advent of Google+ and Facebook’s landgrab of all things social, we’re edging towards an age where we all can be found at any time. What we all need to understand though, is that Google, Facebook and Microsoft want to keep us in network, 24 seven 365.

Microsoft 131

Microsoft Social Networking Google Video 131

Direct Marketing Observations

SEPTEMBER 8, 2010

Facebook -500 million users and still growing? Facebook continues to astound the doubters and envelope the adopters. To have a Facebook account is akin to having a cell phone-it raises eyebrows when you declare that you do not have either one. The smart phone is and will be the ultimate connector.

Social Media 180

Social Media Smart Phone Apple Video 180

Direct Marketing Observations

MAY 13, 2022

It’s not just Twitter and Facebook anymore either. This isn’t as much a prediction as it is an acknowledgment that people search whether it’s via Google or via Facebook. I’m not saying it’s impossible, but let’s be real, it’s really hard to avoid avoiding it. Social and search are inextricably joined at the hip.

B2B 112

B2B Social Media Conversation Platform 112

Direct Marketing Observations

NOVEMBER 23, 2010

In 2000 Google was a 2 year old start-up still trying to create an identity and compete with Yahoo and MSN. Search is and has been woven into the fabric of our daily lives thanks to Google. Google has changed and redefined what search is for you, me and all the companies that rely on it for business. Take for example search.

Mobile 177

Mobile MySpace SMS Yahoo 177

Direct Marketing Observations

APRIL 4, 2011

In the larger picture of the social web though-there is Facebook, Twitter, Linkedin, YouTube and blogs. “Come see our Facebook page and fan/like us&#. Recently I read where, First it was AOL, then it was Microsoft, then it was Google and now it’s Facebook. “View our Youtube videos and share them&#.

Patterns 162

Patterns Hashtag Microsoft YouTube 162

Direct Marketing Observations

JULY 15, 2011

That’s not to say that Twitter is not good for conversations any longer, but obviously what Twitter has done for us, for them and for the Google+ ’s and the Facebook’s of the world, is that it has defined a new action that has been woven into the fabric of our social lives. Pure and simple.

Social Media 168

Social Media Startup Engineering System 168

Direct Marketing Observations

JULY 19, 2010

Social media sites that are currently supported include, Facebook, Twitter, MySpace, LinkedIn, FriendFeed and Flickr. Messenger services are available through Google Talk, AIM, Live Messenger and Yahoo Messenger. i.e. Facebook is family and friends. I don’t want my Facebook friends to receive my Twitter updates.

Social Networking 162

Social Networking Aggregator MySpace Yahoo 162

Direct Marketing Observations

FEBRUARY 16, 2010

What’s worse, with Google Buzz launching, another network has been created to have more conversations…with ultimately the same people. As more and more client works begins to come through the door, a funny thing is starting to happen. I’m having less conversations with my peers. What does this all mean?

Social Media 168

Social Media Social Networking Conversation Sites 168

Direct Marketing Observations

JANUARY 29, 2010

And after you have done that…the client waits for you to finish and then asks… Can you make us a Facebook page and get us ranked #1 on Google? So you want to know about social media ? What do YOU know about social media? Then you blink. So, would you take the gig? Have you ever vetted a client?

Social Media 174

Social Media Marketing Social Networking Consultant 174

Direct Marketing Observations

FEBRUARY 25, 2010

Created a major SEO campaign that optimized complete site for hundreds of keywords all of which now rank organically on first 3 pages of Google. Created a blog that drives significant traffic and also ranks organically on first page of Google. Created Facebook Fan Page-nominal success but contributed to overall brand awareness.

Wiki 170

Wiki Consultant SEO Flickr 170

Direct Marketing Observations

DECEMBER 3, 2010

15) One of my favorite posts on Facebook marketing came from my amigo Tamar Weinberg in May- How to Use Facebook for Business and Marketing. 15) One of my favorite posts on Facebook marketing came from my amigo Tamar Weinberg in May- How to Use Facebook for Business and Marketing. The Old Spice Voicemail Generator.

Sites 235

Sites Social Media Tools Storify 235

Direct Marketing Observations

FEBRUARY 9, 2010

In January, 2000, few people had heard of Google. Last year, people spent six billion minutes on Facebook , downloaded one billion YouTube videos and logged over 1.4 The following is the guest post by Paul Gillin: As we head into the second decade of the new millennium, it’s amazing to think how much has changed in such a short time.

Industry 143

Industry Aggregator Crowdsourcing Wikipedia 143