Socialized

NOVEMBER 26, 2009

Augmented Reality (AR) is the ability to place computer-generated information, such as text and labels, on top of live real world data, such as video from a smart phone. Augmented Reality Applications Will Start to Go Mainstream. Most AR applications in 2009 were quaint curiosities designed to demonstrate the AR concept.

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

Convince & Convert

JUNE 29, 2011

Some of the top location-based services are Facebook Places , foursquare , Gowalla and SCVNGR. With the quality of the cameras on smart phones ever increasing, customers are taking brochure-quality pictures of their food and drink. As more and more people start using these services ( according to Comscore , 17.6%

comScore 126

comScore Smart Phone Foursquare Discount 126

Idaconcpts

JUNE 4, 2014

These days, one of the best things you can do with your website design is create an easy to navigate and uniform visual that translates well on standard sized screens and smart phones. No more one design for the laptop and another for the phone. Branding needs to be universal. Email list. Obviously you need one of these.

Marketing 151

Marketing Case Study Smart Phone SMS 151

Convince & Convert

JUNE 25, 2013

Smart retailers (like Target) are recognizing this trend and incentivizing the use of mobile phones within the store with discounts and coupons targeted at mobile users. Many restaurants are doing the same thing by offering a free drink, appetizer or a coupon code to those that check in using Foursquare, Yelp or Facebook.

Mobile 167

Mobile Retail Marketing Smart Phone 167

Saying It Social

SEPTEMBER 8, 2010

I promptly pulled out my smart phone, went to Google and typed merely “Italian deli&# – not having to add a geographic modifier because the GPS on my phone was enabled and would automatically pull local business listings based on my current location. First an anecdote, then the facts. if yes, please explain.

Mobile 135

Mobile Smart Phone StumbleUpon Digg 135

Small Business Mavericks

JUNE 14, 2011

Developments in mobile technology such as the iPhone and other web-enabled smart phones have propelled this growth. Leveraging applications such as FourSquare and Twitter with geo-targeting capabilities to target your reach. One of the biggest growth areas I’ve seen in mobile marketing is the use of digital coupons.

Mobile 107

Mobile Strategy Wireless Marketing 107

Bare Feet Studios

JULY 25, 2011

Facebook & LinkedIn allow you to create private groups. Do you have a smart phone? FourSquare/Gowalla. 15-second videos straight from your phone to Facebook, Twitter, Email. 15-second videos straight from your phone to Facebook, Twitter, Email. Facebook Places. www.drupal.com.

Social Media 79

Social Media Ustream Wiki Content management systems 79

Jeff Esposito

AUGUST 16, 2011

A social network that I can get on board with (I fully admit I don’t go out enough to lead and exciting Foursquare life). Early into researching different sites, I was drawn to a website based check-in site called Untappd (with a smart phone application hopefully coming down the road).

Foursquare 43

Foursquare Smart Phone Social Networking Applications 43

The Way of the Web

SEPTEMBER 29, 2011

Both Klout and Peerindex require you to hook up various sources in order to calculate your influence – Klout includes Twitter, Facebook, LinkedIn, Google+, Foursquare, Youtube, Instragram, Tumblr, Blogger, WordPress.com, Last.fm and Flickr.

Klout 49

Klout Loyalty Social Networking Influencer 49

Webbiquity SMM

SEPTEMBER 12, 2011

Tamara Mendelsohn of Eventbrite details five guiding principles for promoting events, including choose the right platform, publish your event to Facebook, and “define success metrics and don’t underestimate the effort required.&#. Social Media Strategy and Best Practices. Organizing Your Social Media Strategy by CompuKol Connection.

Social Media 257

Social Media Trendrr SM2 ROI 257

Convince & Convert

MARCH 16, 2010

According to these numbers, the audience using Twitter actually declined from August to December, 2009 (during the same period, Facebook went from 250 million to 350 million members). Facebook Sharpening the Knife You may remember that Twitter refused Facebook’s $500 million buyout offer last September. Check ( Facebook Lite ).

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Mindjumpers

MAY 20, 2011

Tweet About a year ago location based services (LBS) such as Foursquare , Gowalla was announced as the new big thing in digital and social media. Facebook has of course been good at picking up on media trends as they launch their own LBS service in Facebook Places in August 2010. Foursquare Teams Up with American Express.

Foursquare 261

Foursquare Smart Phone Badge Conference 261

Convince & Convert

SEPTEMBER 21, 2010

Location, Location, Location The biggest story of the event was the widespread usage of presence services foursquare and Gowalla. foursquare has a very interesting new dashboard that shows business owners data about how and when people have checked-in. I’ll write about that soon.

Social Media 126

Social Media Strategy Conference Eventful 126