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The Winning Social Media Content Strategy TV Networks Use

Convince & Convert

For example, a study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. What is the overall desired outcome of being present on this platform? Click To Tweet. Channel Goals. Channel Objectives.

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Think Like a Television Network to Create a Winning Social Media Strategy

Convince & Convert

For example, a recent study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. What is the overall desired outcome of being present on this platform? Here’s how it looks in chart form.

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Why it’s time to break up with your biannual brand survey

Sprout Social

Seven out of 10 Twitter users even say that “Brand Twitter” is one of the best parts of being present on the network. Facebook Brand Survey Tests. With Facebook, you can use the Experiments tool to run a brand survey test. Think of it as a real-time focus group that provides honest, unfiltered feedback.

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Indian Companies on Twitter – A Usage Study

The Marketing Blog

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 Daksh has compiled an excellent presentation on Indian companies on Twitter that is worth a serious [.] of tweets, tweet type, conversation type. A quick overview of Indian business twitter scenario.

Study 180
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How to use social listening tools for business-wide success

Sprout Social

Social media is the world’s largest and most transparent focus group. Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. What power! Your organization can even use listening for recruitment.

Tools 93
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6 Reasons Social Media Sucks, But You Need to Use It Anyway

Webbiquity SMM

Facebook can be a wonderful platform for sharing information, but also a playground for narcissists. Facebook in particular is notorious for privacy issues. Probably better shared over a beer with your buddies than with the world on Facebook or Twitter. Google “Facebook spam&# and you’ll get 246 million results.

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What’s Next for Social Data Intelligence

Convince & Convert

The sector is quickly becoming more sophisticated in the way it analyzes, collates, and presents data. In the globalized village, social media is Earth’s biggest focus group. Companies will be able to use social intelligence analytics to understand and engage with the individual, not just the group.

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