Will India See a Rise in Digital PR?
Waxing UnLyrical
DECEMBER 11, 2013
Image: Amit Kumar via Flickr, CC 3.0. For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers. Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore.
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