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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. Is your content FINDABLE? It's also how you achieve a positive ROI on every piece of content you produce.

eBook 141
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10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

Divvy up your target markets based on interests, demographics, job title, industry – whatever parameters make sense – and create content and offers that are specific to each segment’s needs. People won’t use them, and therefore they won’t be used enough to make your content findable. Segment your target markets. Track results.

Content 124
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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. Is your content FINDABLE? It's also how you achieve a positive ROI on every piece of content you produce.

eBook 78
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The "I Like You" Myth

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The brands that want to win in the Social Media space can start with a very simple tactic: make all of the interesting things that they do as shareable and as findable as possible. How often do you run into a Facebook page for a brand that you like and the main call to action is "like us on Facebook!" blog comment.

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10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

Facebook: liking a brand page (or asking someone to like yours) is fairly superficial. However, friending someone on Facebook is widely viewed as a deeper level of social networking connection. Only the gauche and boorish would try to friend someone on Facebook that they have no prior connections to. Expand your online presence.

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You Don't Have A Branding Problem.

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How many meetings have you sat in where people want to refresh the logo, redo the website, create a mobile app, build a Facebook page, get new brochures and more because they think that they''re having a problem getting their message through to their potential audience? You have a marketing problem. The issue is systematic. Finding like.

Brands 108
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Your 2011 Digital Marketing Reboot

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We also can't ignore the powering growth of Facebook. Over the holiday break, Facebook was named the most visited site in 2010. Don't forget about the social media spaces: Twitter, Facebook, LinkedIn , etc. Is it filled with industry jargon that only your competitors will understand? Are you findable?

Hitwise 111