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The Importance of Local Activation on Social Media: India

Mindjumpers

India has the 2nd largest audience on Facebook, with a 9% user base (USA being no. Here in India, Facebook is the most commonly used social media platform followed by Whatsapp, Google+ and Twitter. Facebook are investing Rs 50 million per annum in 100 Wi-Fi hotspots across the country. 1 with a 14% user base).

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We've come a long way - Disqus is Now as big as Youtube

Stay N' Alive

They had recently launched their new commenting platform for blogs the year before, and wanted some exposure from the Scobleizer himself (see the interview in 2008 here and here , where I''m in the background - filmed on Qik - remember that?).

Disqus 96
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Social Media Campaigns Kick-Off 2014 World Cup

The Realtime Report

Social media is expected to play a huge role in this year’s tournament, and we’ve compiled some of the most popular and creative marketing campaigns centered around the event: Hyundai’s dedicated Tumblr site will release 120 pieces of football related artwork including GIFs, quotes, illustrations and short films throughout the 2014 World Cup.

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It’s a Bird! It’s a Plane! It’s Engagement at the Speed of Social!

Convince & Convert

Justin Gardner , Social Media Manager at AMC Theatres , joins the Social Pros Podcast this week to discuss publicizing content without having to create it, how to balance gender-skewed social media platforms, and how his team uses their freedom to experiment to their advantage. Please Support Our Sponsors. This affects their social strategy.

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Social Solute: 4 Brands on Social Media to Admire This Year

Ignite Social Media

The animation film studio is renowned for its beloved children’s movies—but as social media marketers, we’re mainly interested in how the studio utilizes platforms like Snapchat. If you haven’t heard, Facebook Live is taking off by storm. Is it a bit weird, a la Denny’s Tumblr ? Disney Pixar.

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30 Low-Cost Ideas for Content Marketing on a Shoestring Budget

Writtent Blog

It’s time consuming and expensive to conduct a major study, but free and easy to conduct a quick poll on your Facebook page or via LinkedIn. You might not have the budget to invest in high-quality video content, but use a smartphone or video camera to film your boss answering a frequently-asked question. Take the Plunge into Tumblr.

Cost 102
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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

In order to do well when marketing, one should have tactical knowledge and ideally, first-hand experience of the specific social media platform. There are other times when marketers may have to launch a multi-platform outreach campaign. This will help a great deal in planning and managing successful marketing campaigns.