Adam Sherk

APRIL 30, 2013

Beyond Facebook Insights: Useful Facebook Analytics Tools. Fresh Web Explorer is a new tool from SEOmoz that lets you find recent mentions and links, searchable by URL, domain, brand, keyword, etc. The tool indexes millions of RSS feeds and a Feed Authority score is applied to each. SEOmoz PRO membership is required to use it.

Blogger 196

Blogger BuzzStream Influencer Tools 196

Adam Sherk

MAY 15, 2012

And Facebook. At my first PR job I had to type in contact addresses from the hard-copy Bacon’s guide so we could mail merge and send out the press materials. Or stand over the fax machine feeding through one press release at at time. –My press release. Did you get it? I emailed it to you. Three times. We get a lot of releases.

Press Release 269

Press Release Vocus Video Embedding 269

Adam Sherk

MAY 14, 2013

Newsweek’s Tim Geithner Interview Live on Facebook: Don’t Forget to Link to the Video Afterwards. Link reclamation takes considerable time and effort and it is certainly the least glamorous of all the tactics. However the collective payoff can be substantial so it’s worth devoting some resources to it. Cross-network promotion.

Publishing 209

Publishing Module Syndication Badge 209

Adam Sherk

AUGUST 11, 2010

Since the new Digg is so, well, new, we’re still figuring out the best way to stay active. Q: Is all content from the sites being automatically submitted or just select stories? Lauren: As of now, the content from the sites is automatically submitted using a feed from our front page. But how have users responded so far?

Digg 166

Digg Marketing News Press Release 166

Adam Sherk

AUGUST 4, 2010

In cross checking against the news sites in my posts on Twitter impact and Facebook Page valuation I also did not see Digg profiles for Newsweek, ABC News, AP, NPR, PBS, The Financial Times or The Guardian. Its somewhat like twitter and facebook in a sense so whats the point really? I think you’ve done a great analysis, Adam.

Digg 134

Digg Activities Sites News 134

Adam Sherk

OCTOBER 29, 2009

For news and content sites the task is fairly straightforward as lots of users are already subscribed to their RSS feeds, Twitter accounts, Facebook Pages, etc. So if you link to your Twitter account on your Google profile the people you’re following on Twitter become part of your social circle. If not how do we get there?

Google 109

Google Google Reader Press Release Survey 109

Adam Sherk

OCTOBER 20, 2009

Muck Rack charges $1 per character to send out a 140 character press release, with a minimum fee of $50. Releases are posted on their press release page (and in its RSS feed) and tweeted via @muckrack , which currently has 5k+ followers. That’s an average of about 4 press releases per week, so there’s not a lot of volume yet.

Press Release 145

Press Release Twitter URL RSS 145

Adam Sherk

FEBRUARY 14, 2012

Some more observations: The ability to connect RSS, Twitter and Facebook feeds makes it easy to maintain a Channel without committing significant time or resources. Within TV both networks like History Channel and individual programs like SportsCenter or How I Met Your Mother have attracted a decent following. Additional Notes.

StumbleUpon 120

StumbleUpon Brands Directory Real Estate 120

Adam Sherk

AUGUST 31, 2009

For news sites, the publication date and a photo can be added to Yahoo search results for articles and opinion pieces, as shown in this example: To take advantage of the enhanced news results, publishers can either use RDFa markup to embed the news data in their content, or use a NewsML feed to send the data privately to Yahoo.

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

MAY 1, 2009

Related posts: A Closer Look at Fan Engagement on the Fox News Facebook Page Diversified Twitter Strategies for News Sites Fortune 100 Need to Get More Creative with Twitter Google Social Search: Are You in Your Target Audiences’ Social Circles? But it seems like there are much better ways to monitor daily news feeds.

News 100

News Press Release Syndication Blogroll 100

Adam Sherk

MAY 1, 2009

Related posts: A Closer Look at Fan Engagement on the Fox News Facebook Page Diversified Twitter Strategies for News Sites Fortune 100 Need to Get More Creative with Twitter Google Social Search: Are You in Your Target Audiences’ Social Circles? But it seems like there are much better ways to monitor daily news feeds.

News 100

News Press Release Syndication Blogroll 100

Adam Sherk

FEBRUARY 19, 2010

But that’s no longer a significant opportunity, so blog tags are now more about on-site usability; directing users to additional content on a particular topic or allowing them to subscribe to topic-specific RSS feeds. To be clear, I’m not saying that blog tags have no SEO purpose or value.

Sites 112

Sites News Press Release SEO 112

Adam Sherk

MARCH 24, 2010

Thus there isn’t any type of official Google profile for companies as there is with Facebook Pages or branded YouTube channels. I follow a number of different news sites (and other companies) on Twitter, Facebook and other social media, and each of those accounts is linked on my Google Profile.

Google 129

Google Brands Google Reader Digg 129

Adam Sherk

OCTOBER 14, 2015

As a user I like the new hosted and mobile-specific article formats, be that Facebook Instant Articles , Apple News Format or Google’s AMP project. Are you taking full advantage of these opportunities? Hosted and Mobile-Specific Article Formats. Fast and clean is a good combination, especially on mobile.

SEO 100

SEO Syndication Marketing NoFollow 100

Adam Sherk

AUGUST 7, 2009

With this in mind, it is beneficial for news and content sites to take a diversified approach to Twitter, offering a range options for users to subscribe to. While the variations are limitless, the main opportunities include: Content Broadcasting – this is essentially RSS feeds on Twitter, used for simply pushing out links to new content.

Sites 105

Sites News Strategy Twitter 105

Adam Sherk

MAY 26, 2009

The other stuff included in the release–links to us on Twitter and Facebook–those things, too, live off our site and therefore SEO implications aren’t really a factor. But what caught my eye were the options for archiving releases and creating a custom newsroom.

Press Release 102

Press Release Social Media Syndication Hosting 102

Adam Sherk

FEBRUARY 4, 2010

Thom Mitchell February 5, 2010 at 7:03 pm Another issue to consider is IP/content ownership and branding. As the journalist builds the brand using social media – who owns the twitter name/wordpress blog/Flickr feed/etc, and all of the content on each of those outlets?

Social Media 146

Social Media Press Release News SEO 146