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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Facebook Advertising – will continue to improve and unfortunately get more expensive. So people are looking for an alternative and that’s Facebook Advertising. I even wrote a book this year on just this topic called Facebook Advertising for Dummies (Wiley). NFO is the new SEO – that’s News Feed Optimization on Facebook.

B2B 279
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Will India See a Rise in Digital PR?

Waxing UnLyrical

For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers. Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore. Holding events both online and offline is now part of media management.

comScore 199
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Diigo: A PR Tool for Social Media Releases

Proactive Report

All the links tagged with a particular keyword can be shared via an RSS feed. You can also promote the feed URL to your custom list of bloggers and journalists. Remember to bookmark your own release and tag it with this keyword too, so it appears in the feed. the Diigolet is also available for the iPhone and iPad.

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Social Sharing – Getting News Content Right in 2011

Proactive Report

They share news with one another on social sites like Facebook and Twitter. Just this week Facebook surpassed Google and is now the number one site visited on the Internet. Facebook drives 3x more traffic to news sites than Google News. Now people no longer get their news and information only from the media. source: Hitwise).

News 95
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30 Practical Tips for Producing Great Facebook Live Videos

ProBlogger

This week we’ve been digging deep into Facebook Live Video. Earlier in the week I shared 10 benefits of building Facebook Live into your strategy and yesterday shared 12 different types of Facebook Live videos that you might like to create. 30 Practical Tips to Help You Create the Best Facebook Live Videos.

Video 37
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Social Pros 15 – Marcus Sheridan, The Sales Lion

Convince & Convert

The RSS feed is: [link]. The reason I got on this soapbox initially is that there’s been a lot of reporting lately – in fact, I think we even talked about it here on the podcast a few weeks ago – about Pinterest’s power as a referring source, that Pinterest is sending more traffic than Facebook. Listen Now.

Hubspot 114
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50 Shortcuts to Create Visual Content for Social Media

Socially Sorted

Some places you can find Hit Lists are: Facebook Pages (Facebook Interest Lists are great for this). I have used it for both but the magic (for me) lies in using Post Planner to find out what is getting shared on sites like Instagram and Facebook and then sharing more of it! This is not about copying. Websites and Blogs.