yMarketingMatters

MARCH 27, 2012

It’s coming up: Are you ready for Facebook’s March 31st deadline to move your Facebook business Page to Facebook Timeline ? Read this first for an Overview: From All Facebook: 7 Crucial Things About Timeline For Facebook Pages. From All Facebook: The Complete Guide To Facebook Timeline Pages.

Facebook 244

Facebook Overview Guidelines List 244

yMarketingMatters

JULY 26, 2011

I have tweeted and posted about this before, but this LITTLE mistake on your personal Facebook page is still overlooked by so many people. This is a BIG missed opportunity to promote your Facebook fan page every day. Read on… So, way back in Dec 2010 (a lifetime in social media time) when Facebook upgraded.

Facebook 275

Facebook Tips Social Media Marketing 275

yMarketingMatters

SEPTEMBER 9, 2011

Your business has a great Facebook and Twitter page. I take it that: You are creating and posting good, if not great, interesting, compelling content and your Facebook page and Twitter feed are full of information, news, reviews and links. You are interacting with your fans on a daily basis. You have acquired a short.

Twitter 279

Twitter Facebook Tips Feed 279

yMarketingMatters

MAY 20, 2011

Small (and not so small) business owners often ask me: “Yasmin, WHAT do I post on Facebook, can you give me some ideas, where do I start?” that will encourage your fans and friends to SHARE IT on Facebook, spreading. ” I know, it’s so difficult to come up with great, original, rich, interesting, content (whew!)

Facebook 259

Facebook Tips Small Business Content 259

yMarketingMatters

DECEMBER 4, 2012

That’s because Facebook determines what appears in your News Feed, and how high, with an algorithm called EdgeRank. Learn how to take control of your News Feed on your personal page with Facebook’s new Interest List tool. Have you wondered why you are not seeing as many of your friends and business Pages in your News Feed?

Feed 157

Feed Feedly News Facebook 157

yMarketingMatters

MAY 13, 2011

UPDATE TO THIS POST SEPTEMBER 16, 2011: HOT NEWS – You can get a Facebook Page Custom URL WITHOUT 25 Likes! Continue reading… I know this may seem basic, but it surprises me how many people who own a small business and are on Facebook don’t know. Just follow the steps I outline below!

URL 245

URL Facebook Small Business News 245

yMarketingMatters

SEPTEMBER 26, 2013

And are your Facebook posts being shared frequently so your Facebook Insights are mostly “green” and look like this: For most SMB’s, answering these questions can be a reality check. Are your videos getting the views you want on YouTube? Is your Twitter following increasing every day? Are you getting comments on your blog?

Social Media 258

Social Media Small Business YouTube Guidelines 258

yMarketingMatters

OCTOBER 4, 2013

Here is a list of the most popular and effective social media channels: Facebook. billion people using the site each month, 665 million active users each day, and generates up to 645 million local business page views per week, Facebook has proved that its popularity amongst users is here to stay.

Social Media 275

Social Media Foursquare Social Bookmarking LinkedIn 275

yMarketingMatters

JANUARY 19, 2012

This is how you will turn your casual website or Facebook visitors into ongoing subscribers and fans. This is how you lead your casual website or Facebook visitor to take that call to action: click the link, sign up, register, tell a friend, become a fan! Make every person/client feel special. Trend #4 – Do Email Marketing!

Trends 279

Trends Marketing Mobile Wireless 279

yMarketingMatters

JANUARY 10, 2014

To make headway on Facebook, Twitter, YouTube, you can no longer rely on organic growth alone , it’s too slow. Facebook publicly admitted that organic reach is going to dwindle even further unless brands start leveraging paid advertising!). Social Media Advertising. Set aside a budget in your 2014 plan for social media advertising.

Social Media 277

Social Media Tips Marketing Mobile 277

yMarketingMatters

JULY 9, 2015

Facebook Updates. If you’re trying to build your brand using Facebook with a strong a content marketing strategy, you’ll love this new update. Facebook recently launched Author Tags to help you connect with your fans. A Facebook “follower” is someone who “follows” your personal profile.

Social Media 100

Social Media Adwords Banking Notification 100

yMarketingMatters

OCTOBER 9, 2015

Here are the most important updates you should be aware of to improve your social media marketing for your business: Facebook. Facebook Pages: Facebook Pages have become more mobile friendly to help businesses build bigger mobile audiences and better communicate with their customers. Facebook Ads and Banner Ads.

Social Media 100

Social Media Instagram Retail Buy 100

yMarketingMatters

OCTOBER 9, 2015

Here are the most important updates you should be aware of to improve your social media marketing for your business: Facebook. Facebook Pages: Facebook Pages have become more mobile friendly to help businesses build bigger mobile audiences and better communicate with their customers. Facebook Ads. This is big! Much more….

Social Media 100

Social Media Instagram Retail Buy 100

yMarketingMatters

OCTOBER 18, 2015

Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. Facebook is poised to overtake YouTube…they say. In this second half of 2015, Facebook is poised to overtake YouTube and become the leading video viewing and online hosting platform. Facebook vs. YouTube.

Video 133

Video Marketing Vimeo YouTube 133

yMarketingMatters

SEPTEMBER 20, 2012

The most active are Facebook , LinkedIn , Twitter , Google+ , Pinterest , YouTube , Flickr , and SlideShare. There are many social networking websites for smaller businesses. The top bookmarking sites are StumbleUpon , Digg and Delicious. This landscape may change in the coming year. But that doesn’t really matter.

Social Media 279

Social Media Delicious StumbleUpon Digg 279

yMarketingMatters

OCTOBER 21, 2012

Instead of having the long default Facebook URL that ends in random numbers that no one can remember, you can choose a short name, suited to your brand and business. For example, when I set up my new Facebook business page, the randomly assigned number and URL was [link]. So the URL for my Facebook Page is now [link].

URL 147

URL Social Media LinkedIn Facebook 147

yMarketingMatters

APRIL 5, 2013

Facebook LinkedIn Marketing Social Media Marketing Tips' Here are five more social media marketing ailments and their remedies that may sound familiar to you! This is Part 2 of a 2-part series on overcoming obstacles in social media marketing. Read Part 1 here ).

Social Media 211

Social Media LinkedIn Tips Facebook 211

yMarketingMatters

AUGUST 7, 2014

On Facebook, your engagement score will drop and will take time to reverse the damage. These three actions create stories on Facebook, Twitter and other channels, and create opportunities for your posts to get greater reach. If a business is truly succeeding on Facebook (i.e. Does this post truly add value to my audience?

Social Media 252

Social Media Feed Feedly Buy 252

yMarketingMatters

NOVEMBER 1, 2013

Even though your grandma might not be savvy on the newest Facebook and Twitter trends, she can still teach you a lot about social media marketing. Blog Blogging Marketing Social Media for Business Social Media Marketing Tips Facebook marketing for small business marketing strategy'

Social Media 259

Social Media Small Business Marketing LinkedIn 259

yMarketingMatters

NOVEMBER 2, 2016

Facebook Has New Look and Layout for Pages : Facebook has updated its Page design on desktop to make it easier for visitors to interact with a Page. Facebook confirms that these changes have rolled out to all Facebook Pages. Simply click “Start Order” on any restaurant’s Facebook Page that uses Delivery.com or Slice.

Social Media 100

Social Media LinkedIn Instagram Campaign 100

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Email is used far more than Facebook and Twitter combined. Daily activity for Facebook: 60 million updates. I created a Facebook Custom App Thumbnail that opens into a simple form.

List 257

List Organization Tips Newsletter 257

yMarketingMatters

JUNE 20, 2014

NOTE: Facebook Insights provides important data that shows how your community is interacting with your posts and when your fans are online. You can measure a particular channel, like Facebook or Twitter. My clients frequently have customers tell them “I love your posts on Facebook” or “I came here because I follow you on Twitter”.

Small Business 263

Small Business Social Media How To ROI 263

yMarketingMatters

JUNE 4, 2016

All the updates you need to know about for Facebook, Twitter, Instagram and Linkedin to grow your business and keep ahead of the curve! Facebook Live! Facebook Live lets you broadcast whatever your smartphone can see for up to 90 minutes at a time. Check out these 8 Best Practices for Facebook Live. PLUS A HUGE TIP!

Social Media 100

Social Media URL Badge Small Business 100

yMarketingMatters

OCTOBER 22, 2014

Just tweet Oprah at @Oprah about your product or get onto the Ellen Show by posting on her Facebook page ! Follow me on Twitter , Facebook , Linkedin , Google+ , and Pinterest. It also allows you to reach out directly to influencers, bloggers, media and journalists to tell your story. They are all available on social media.

Social Media 252

Social Media Small Business Compete Mobile 252

yMarketingMatters

FEBRUARY 8, 2016

Facebook Introduces Audience Optimization for Publishers: Do you want more organic engagement for your posts? A new feature was rolled out by Facebook, aimed at providing an organic targeting tool to better reach and engage with their audiences. Facebook Top U.S. How To Create Local Awareness Ads by Facebook.

Social Media 100

Social Media URL iPhone iPad 100

yMarketingMatters

OCTOBER 18, 2015

Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. Facebook is poised to overtake YouTube. In this second half of 2015, Facebook is poised to overtake YouTube and become the leading video viewing and online hosting platform. Facebook sees more than a billion video views daily.

Video 100

Video Vimeo Marketing YouTube 100

yMarketingMatters

DECEMBER 6, 2015

Facebook rolled out quite a few exciting updates in the last month, mainly with the aim of making marketing easier for local business owners. Facebook Introduces Local Awareness Ads : Local awareness ads makes it easier and more affordable for businesses to find new customers by targeting people nearby with ads.

Social Media 100

Social Media Sentiment Study Advertising 100

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Email is used far more than Facebook and Twitter combined. Daily activity for Facebook: 60 million updates. I created a Facebook Custom App Thumbnail that opens into a simple form.

List 217

List Organization Tips Newsletter 217

yMarketingMatters

APRIL 7, 2016

Facebook Adds New Daily Video Breakdown : Facebook added new daily breakdowns for video metrics, which gives Page owners a better understanding of when their audiences are watching their videos and provides a more detailed picture of performance: Minutes Viewed: Total minutes of watch time spent on the video on a particular day.

Social Media 100

Social Media Real Estate Metrics Feed 100

yMarketingMatters

MARCH 9, 2015

FACEBOOK: New Call-to-Action Button for Facebook Pages: Facebook introduced a new call to action button for pages, which allows users to interact even better with your page. Just DOWNLOAD it from the App Store : “Facebook Ads Manager” NOTE: It’s currently only available for iOS. Relevance Score.

News 100

News Social Media Mobile Notification 100

yMarketingMatters

AUGUST 21, 2015

What began on Twitter has now spread to Facebook, Google+, Instagram, Google search, and almost everywhere in between. The Hashtag… …is used on the most popular social networks: Twitter, Facebook, Google+, Instagram, Vine and Pinterest. …is The proliferation of hashtags is truly incredible. makes your own content discoverable.

Hashtag 100

Hashtag Marketing Instagram Social Networking 100

yMarketingMatters

APRIL 11, 2014

It seems I have been writing a lot of social media “update” blogs recently: Linkedin Update: Linkedin Products & Services Page To Be Removed and Facebook Update: New Layout for Business Pages. You can pin one of your Tweets to the top of your page , like Facebook, so visitors to your page see this tweet first. Pinning Tweet.

Twitter 243

Twitter Real Estate Small Business LinkedIn 243

yMarketingMatters

MARCH 18, 2014

Facebook is making changes (yes, yet again) to Business Pages, with a new design! It’s a more streamlined layout, consistent with your current Facebook Personal Profile and will look the same on desktop and mobile devices, which is important. The update started rolling out last week and will gradually get to all Pages.

Facebook 249

Facebook Overview Notification URL 249

yMarketingMatters

OCTOBER 12, 2019

Paid content can include: Native advertising on Facebook/Instagram, Sponsorships, Ad Networks, Influencer marketplaces and networks, paid search, remarketing. To target potential leads when hosting an event. To make high-performing content reach a larger audience. Social sharing for WordPress.

Content 147

Content Paid Search Digg SEO 147

yMarketingMatters

OCTOBER 12, 2019

Paid content can include: Native advertising on Facebook/Instagram, Sponsorships, Ad Networks, Influencer marketplaces and networks, paid search, remarketing. To target potential leads when hosting an event. To make high-performing content reach a larger audience. Social sharing for WordPress.

Content 130

Content Paid Search Digg SEO 130

yMarketingMatters

SEPTEMBER 23, 2016

On the Connect Your Facebook Page screen, you’ll see all of the Facebook Pages you’re currently an admin on. Since Facebook overtook the app, it’s now easy to advertise on Instagram and sharing photos has become necessary to gain steady followers. It’s very easy to change your personal profile to a business profile!

Instagram 100

Instagram Mobile Social Networking Hashtag 100

yMarketingMatters

MARCH 4, 2013

Definitely worthwhile subscribing to Right Mix Marketing blog , and following him on Facebook and Twitter ! setting up a certain Facebook ad) within 15 minutes. This is a permission-based re-post of latest blog from colleague Tom Treanor , Founder and President of Right Mix Marketing Inc., Thank You, Tom.

Social Media Management 229

Social Media Management Social Media Badge Consultant 229