Webbiquity SMM

JULY 9, 2012

For example, every bank hires security consultants to test its systems. Use statistics: write about your clients as a group rather then individual entities, for example: implementing your 1,000th customer system, hitting the 1 million user mark, or achieving 98% customer satisfaction.

B2B 101

B2B Case Study Telecommunications Banking 101

Webbiquity SMM

SEPTEMBER 16, 2013

So we have to ask: Why would someone purchase fakes on a system whose sole function is to communicate with people?” Discovering that a competitor has far more links from industry news sources or blogs, for example, tells you something important about their strategy, and how you may need to adjust yours. Search Engine Visibility.

Metrics 195

Metrics Marketing Class ROI 195

Webbiquity SMM

MAY 24, 2010

Thoughtful companies keep their SEO efforts local (to avoid link-spamming , for example) and after evaluating all of the costs, many are even moving call centers back onshore. Sure, you may run across an example somewhere of this happening, just as you may hear about a couple who got married three weeks after they met. Almost never.

Social Media 220

Social Media Marketing Cost Guidelines 220

Webbiquity SMM

NOVEMBER 30, 2017

However, it has a potential for time wasting; no less than any other system. Here is an example from Evan LePage, a Hootsuite Blog Specialist. Even if your potential customers use more than one network, it’s bad form to post exactly the same content on each platform. Social media automation technology is great.

Marketing 180

Marketing Hashtag Campaign HootSuite 180

Webbiquity SMM

MAY 10, 2011

Integrate social media activities with your CRM system. If there is an individual in your CRM system who is also following you on Twitter, or who likes you on Facebook, or who has left a comment on your blog, that should be noted. These can be things like lists (e.g., Highlight your partners.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

OCTOBER 20, 2015

Because of this, certain sites mistakenly recommend resubmitting the same ad without making any changes, saying that “the system is subjective,” whether to opinion or human error. Liquor companies, for example, can’t advertise to anyone under 21, or to people within certain regions.

Facebook 100

Facebook Pharmaceuticals Guidelines Advertising 100

Webbiquity SMM

FEBRUARY 2, 2015

Creating a system or set of policies for updates, such as the types of posts allowed and how employees should respond to feedback, criticism, or suggestions. Examples : #TweetFromTheSeat by Charmin (the toilet paper company) and #SFBatKid (remember Miles, the 5-year-old kid who had cancer and wanted to become a superhero for a day?

Social Media 100

Social Media Marketing Hashtag URL 100

Webbiquity SMM

DECEMBER 12, 2012

Lauren Friedman explains why she thinks Google+ is not a social network but brands should be there anyway–for example, for SEO purposes: “The best way brands can take advantage of Google+ is to amp-up their SEO. 3 reasons Google+ is not a social network by iMedia Connection.

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

AUGUST 23, 2010

For example, if John Doe clicks through to your website from a tweet and buys something, that’s easy to measure. She reports on the revenue achieved, social media strategies used and measurement systems employed for tracking. Though a few of the examples are vague or misleading, most are compelling.

ROI 193

ROI Social Media Vocus Metrics 193

Webbiquity SMM

FEBRUARY 11, 2016

Your higher-ups have already provided substantial financial support for your team’s plan to ramp up and promote a brand new e-commerce system. For example, you can turn it into a game. In this article, we’re going to discuss seven digital marketing horrors and provide tactful ways to handle these scary situations.

Marketing 100

Marketing Sentiment Sysomos Campaign 100

Webbiquity SMM

JANUARY 24, 2011

It enables users to perform slashtag searches, so for example, rather than just searching for “social media marketing&# and getting a zillion results of all types, you can search for “social media marketing /blogs&# to see only results from blogs. 4 Social Media Predictions for 2011 by oneforty blog.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

MAY 3, 2016

As will be the case for all posts in this series, tools will be shown with the number of results returned by Google on a search for reviews of that tool (not necessarily the actual number of reviews) and example showcase reviews. ” — Perception System. Showcase reviews: Perception System, SnapApp. Perception System.

Tools 100

Tools Sample Samples Price 100

Webbiquity SMM

SEPTEMBER 12, 2017

Motorcycler’s “Top 9 Funniest Motorcycle Ads” is an excellent example of a list post that is relevant to the site’s target audience but purely entertaining in nature. HVAC.com entertains readers while educating them on what not to do with their HVAC system. This doesn’t always have to be a list of tips or tricks.

Content 173

Content Adwords Types Research 173

Webbiquity SMM

MARCH 15, 2016

For example, what percentage of businesses maintain company blogs? ” For example*: Videoconferencing and unified communications provider Advanced AV writes about meaningful applications for video technology, such as keeping sick children engaged and reshaping healthcare delivery. Is it truly random?);

Survey 100

Survey Marketing B2B Statistics 100

Webbiquity SMM

JULY 25, 2019

Thanks to the “upvote” system, users can mark their favorite questions and comments. Select the subreddit you are interested in, for example, r/scifi, if you are writing in this genre. This helps you understand what your readers are most interested in. This will provide some additional interest for your discussion.

Reddit 110

Reddit Instagram Questions Video 110

Webbiquity SMM

MARCH 23, 2011

For example, a discussion of the latest developments in aerospace composites is probably more likely to happen on a niche engineering forum than on Facebook. Many include at least the most popular blogs as well. The best also monitor message boards and forums, easy to overlook but critical particularly for niche b2b products and services.

Tools 193

Tools Social Media Sysomos Vocus 193

Webbiquity SMM

DECEMBER 9, 2014

For example, let’s say that your business sells collectible music memorabilia. Thanks to the way the Reddit voting system works, pieces which get lots of exposure get more upvotes, and the more upvotes something gets, the more exposure it is given. Timing your posts well can make a huge difference in how they will perform.

Reddit 188

Reddit Marketing Curation How To 188

Webbiquity SMM

NOVEMBER 21, 2011

For example, if Acme Widgets wants to rank for the very competitive phrase “widget management software,” and their corporate site is at acmewidgets.com, they may want to use the URL widgetmanagementsoftware.com for the blog. Blogger , TypePad ) to fee-based systems (e.g.,

WordPress 185

WordPress Hubspot URL Widget 185

Webbiquity SMM

OCTOBER 18, 2011

Keep in mind that search results change constantly; all of these examples were accurate at the time of the search screen captures.). As shown below, the company dominates search results for hybrid records management (managing paper and electronic files together in a single system).

Adwords 157

Adwords Case Study SEO Software 157

Webbiquity SMM

JANUARY 3, 2012

Barbara Bix and Olga Taylor craft an intriguing case for focused market research and targeting using the example of a violin virtuoso playing in a subway for $32, after having sold out a concert with $100 tickets just days before. For example, #8: “There are no shortcuts. Just What Do Marketers Do, Anyway? by MarketingProfs.

B2B 190

B2B Strategy Marketing Buy 190

Webbiquity SMM

JUNE 14, 2011

For example, gaskets are boring. tracking a shipment) or send to a (low resolution) video, for example. Kim Albee is the fascinating, high energy leader of Genoo , a marketing automation system for small to midsize companies. . • A common issue for B2B vendors: how do you sell “boring stuff&# online? Don’t be boring!

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

JANUARY 9, 2013

When was the last time your organization reviewed processes, systems, departments, and the likes to determine whether they added value to the buying experience?” With distinctive differences between products and services narrowing substantially, experience-centered marketing and relationships will be the coveted playing field to win on.

Strategy 190

Strategy Marketing B2B Exercises 190

Webbiquity SMM

SEPTEMBER 12, 2011

As social media monitoring and integration with CRM systems improves, marketers will have the metrics and analytical tools to more accurately assess the value of various social media efforts and continually improve them. Looking for examples of social media success to emulate? B2B Social Media Example: GE MarkNet by Social Media B2B.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

JANUARY 10, 2011

For example, although a significant proportion of the population of Quebec is bilingual, many of those people have a language preference. 22 Inspiring Examples of Facebook Page Designs by DreamGrow Social Media. For example, Facebook’s membership (as of August) reached 44% of the U.S. Branding & Engagement, pt.

Facebook 210

Facebook B2B Privacy MySpace 210

Webbiquity SMM

JANUARY 20, 2015

Melonie Dodaro (yet again) walks through a “7-step system (that) will help you go from finding prospects on LinkedIn to taking the relationship offline,” from using LinkedIn Advanced Search and groups to idenify prospects to engaging with them on LinkedIn and other social platforms before taking the conversation offline.

LinkedIn 100

LinkedIn Marketing B2B Groups 100

Webbiquity SMM

DECEMBER 27, 2011

Contending that “there is a great deal of nuance to creating a successful (Facebook) Page,” Josh Constine highlights three strategies with examples. While there are lots of posts written about “great Facebook brand pages” that highlight large consumer marketers, few include examples from the B2B world.

Tools 195

Tools Tips Facebook Real Estate 195

Webbiquity SMM

APRIL 23, 2013

Rebel Brown offers practical guidance on how to avoid self-promotion and salesy content that “will send your audiences running” and instead focus on providing value: “For example, let’s say your audience is challenged by performance problems with their applications. 11 Timeless Examples #FTW by aimClear Blog.

Content 223

Content Tips Marketing B2B 223

Webbiquity SMM

OCTOBER 5, 2010

Example: “1. Social media rock star Chris Brogan offers 50 tips for interaction, technical considerations, business, integration, and off-Twitter activities (e.g., “Think of Twitter as a guidance system to what you think is interesting. Focus On The Sexually Active. Think of a retweet as an STD. Let’s do crabs.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

SEPTEMBER 22, 2015

You can also search for specified hashtags on several social networking systems, including Google+ and Vine.” For example, to help schedule your posts, he recommends WordPress JetPack Publicize , CoSchedule and SMQueue. It offers an easy way to monitor social interactions and act on them quickly. Each tip links to related tools.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

FEBRUARY 21, 2017

Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). Expert summary compilations (example: Soulati Media ). Expert interview roundups (example: iDigic ). Showcase reviews: Express Writers, Marketing Insider Group (Curation), Perception System. Perception System.

Curation 214

Curation Tools Curata Flipboard 214

Webbiquity SMM

MARCH 27, 2017

Add multiple accounts on each platform (for example, monitoring accounts for specific product lines or key executives) and the time challenge becomes even more significant. For example: one of the sources used for this post was Ian Anderson Gray’s 5 Best Social Media Management Tools. He recently updated that post for 2017.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Webbiquity SMM

APRIL 29, 2014

Roger Kay comes down rather hard on content marketing and SEO (“a rather polite term for another way to game the system”), but writes that he likes “the concept of inbound marketing because it relies on product quality…at bottom, inbound will only work if the product is good.

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

APRIL 9, 2012

Synthesio is a powerful, professional social media monitoring system that combines technology with human assistance for global brand reputation monitoring, topic monitoring, influencer rating and social community mapping. In fact, a combination of all these systems would certainly push your data-driven organization to another level.

Review 200

Review Tools Social Media Klout 200

Webbiquity SMM

JUNE 6, 2011

Founder of Social2B , social media marketing integrators and consultancies, with emphasis on Enterprise and B2B Social Media, SEO and SMM, and defining metrics and measurement systems, aligning traditional metrics with social media metrics. One example, the word: Aware. CMO at EuroSpaClub International.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

MARCH 4, 2014

While the book showcases examples and practices from large organizations, many of the lessons are applicable to companies of any size—such as the importance of executive involvement on social platforms on behalf of the brand. .”

Review 205

Review Radian6 Guidelines Policies 205

Webbiquity SMM

NOVEMBER 19, 2013

While other factors have gained in importance over the years, demographic metrics remain a key focus in B2C marketing; consider the differences, not just in the products promoted, but in the style and tone of messages between the TV advertisements shown on, for example, 60 Minutes , and the NFL game that precedes it throughout autumn.

B2B 199

B2B Marketing Committee Cost 199

Webbiquity SMM

APRIL 20, 2021

High ad costs drive vendors to other channels; its “stream” is not conversational; there’s no way for members to group their followers; and Sales Navigator doesn’t play nicely with CRM systems. Twitter is missing the B2B opportunity. Those seem reasonable as at least somewhat topically related content.

B2B 222

B2B Social Media Vimeo Brands 222