Mindjumpers

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Research-Driven Ideas for Social Data

Mindjumpers

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. These areas have been somewhat excluded in the past by more traditional information systems research.

Research 194
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Get Ready for the Bots – on Facebook Messenger

Mindjumpers

It doesn’t get any bigger than Facebook when advertising to individual people, so connecting Messenger bots (as customer sales reps, for example) is extremely attractive. These voice recognition systems are essentially bots done badly, but they’re based on voice, which is a lot more difficult to translate into zeros and ones.

Facebook 100
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Get Ready for the Bots – on Facebook Messenger

Mindjumpers

It doesn’t get any bigger than Facebook when advertising to individual people, so connecting Messenger bots (as customer sales reps, for example) is extremely attractive. These voice recognition systems are essentially bots done badly, but they’re based on voice, which is a lot more difficult to translate into zeros and ones.

Facebook 100
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Navigate In Social Media With The Social Marketing Compass [infographic]

Mindjumpers

In between, the potential platforms to use, for example, blogs and social networks, are presented together with the channels being crowdsourcing, promotion etc. Choose your own direction.

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2012 Is The Year of Visual Communication

Mindjumpers

Facebook’s ranking system EdgeRank evaluates posts that include images higher as it gains more Likes and comments. “A The Fiestagram campaign is a great example of how a brand can involve people through visual content. A picture says more than a thousand words”.

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Facebook Testing ‘Want’ Button: What to Expect

Mindjumpers

The new system, which also includes a third button, a ‘Collect’ button, has the potential to transform the way brands use Facebook to influence purchase decisions, promote their products and engage with their current loyal fans and potential buyers. Expand fan base and product awareness.

Facebook 260
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About.me vs Flavors.me… Which is Best?

Mindjumpers

Since a lot of us who are users of social media/networks have multiple online profiles across the web, for example, Facebook, Twitter, LinkedIn, Flickr etc., For example, there are more opportunities for creating a more personal and different page as more layouts are available – and even more if you choose to pay a certain amount of money.

Flickr 232