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How to create a complaint management system to protect your brand reputation

Sprout Social

In this article, we’ll provide a breakdown of a complaint management system and offer tips to improve your reputation managemen t processes. Complaint management is the process of handling customer complaints within an organization. What is the importance of a complaint management system? What is complaint management?

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7 Creators On The Systems That Support Their Content Creation

Buffer Social

It also relies on a well-structured and often-overlooked powerhouse – Systems. These systems are the backbone of a sustainable content-creation business. I think of systems as part of the broader PARTS model of becoming a creator (Product, Audience, Revenue, Trust, Systems) as created by Jay Clouse).

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Lost in translation: Upleveling Sprout Social’s localization system

Sprout Social

In this article, I will outline our new localization system, how it tackles the most complicated localization scenarios, and how we incrementally introduced those changes across the web engineering organization. Example: In the Sprout application, we need a way of rendering “You have X posts” where X is a dynamic numeric value.

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A marketer’s guide to natural language processing (NLP)

Sprout Social

Natural language processing (NLP) is an artificial intelligence (AI) technique that helps a computer understand and interpret naturally evolved languages (no, Klingon doesn’t count) as opposed to artificial computer languages like Java or Python. What is natural language processing? It analyzes and generates both audio and text data.

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10 Impressive Examples of AI in Marketing

Social Media Strategies Summit

Examples of AI in Marketing. To help you get started, we’ve compiled 10 impressive examples of AI in marketing. For example, one digital ad written by humans read: “Access cash from the equity in your home.” Starbucks is one example of a brand that is using its loyalty card and mobile app to collect and analyze customer data.

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9+ Ideas for Your Next LinkedIn Carousel (+Examples)

Buffer Social

For example, you could create a carousel that walks users through setting up a specific software or tool.   For example, you could create a carousel that breaks down a complex topic or showcases key statistics to help your audience better understand and retain the information. 

Examples 101
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7 inspiring examples of corporate social responsibility

Sprout Social

To help you promote your company’s program, we’ve gathered seven corporate social responsibility examples from top brands using social media to spread the word on how they’re giving back. This CSR example works because it shows how well Grove Collaborative knows their mission and audience. Let’s dive in. pic.twitter.com/AUjNaU63Og.