PPC Spreadsheets & Heatmaps: A Genius Idea
Small Business Mavericks
JUNE 13, 2014
His example uses the Hour of Day report from the AdWords Dimensions tab. This is his “mistake” example, so you can appreciate what comes next. But once you go through the process and get it set up you are good to go. The payoff comes in his last example. At one glance, you can see what changes when.
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