Firebelly

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Story And Conversation: Pin It To Build A Brand

Firebelly

It engages users with a behind-the-scenes look into the process behind a company or person. ” Here are some of the early adopters that are fantastic examples of the potential Pinterest has for a brand: Nordstrom. And don’t get me started on how addicting it is! Once you start pinning, you can’t stop.

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“Don’t Think Like A Marketer. Think Like A Person”: The Susan Etlinger Interview

Firebelly

For the past twenty years, she has worked at the intersection of people, processes and technology, in companies such as Charles Schwab & Co., Imagine, for example, what happens when a company makes a decision that people loudly and immediately dislike. Think of HP, Netflix; there are dozens of examples.

Marketing 164
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“Don’t Think Like A Marketer. Think Like A Person”: The Susan Etlinger Interview

Firebelly

For the past twenty years, she has worked at the intersection of people, processes and technology, in companies such as Charles Schwab & Co., Imagine, for example, what happens when a company makes a decision that people loudly and immediately dislike. Think of HP, Netflix; there are dozens of examples.

Marketing 201