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10 Great Examples of User-Generated Content in Higher Education

Social Media Strategies Summit

Examples include campus tours and day-in-the-life videos. 10 Top User-Generated Content Examples Okay, so we know what user-generated content means and understand where you can find it. Now, let’s look at 10 UGC marketing examples from the higher ed world. User-generated content is the perfect solution.

Education 177
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Example: How to Use Custom Metrics in Facebook Ads Manager

Jon Loomer

I want to take a second look at custom metrics today and provide two specific examples of how I use them. The actual process is the same and those metrics can be used across both locations. Before we get to a couple of examples, let’s dig a little deeper into why custom metrics are important. What Are Custom Metrics?

Metrics 214
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A marketer’s guide to natural language processing (NLP)

Sprout Social

Natural language processing (NLP) is an artificial intelligence (AI) technique that helps a computer understand and interpret naturally evolved languages (no, Klingon doesn’t count) as opposed to artificial computer languages like Java or Python. What is natural language processing? It analyzes and generates both audio and text data.

Process 108
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Top Social Selling Examples: 7 Mistakes To Avoid

Oktopost

The B2B sales process has changed, and digitalization has rendered traditional in-person sales methods (such as door-to-door and cold calling) outdated. Top Social Selling Examples: and Mistakes to Steer Clear of Here are the top social selling mistakes you need to avoid to maximize the impact of your social selling strategy: 1.

Examples 139
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How to build a competitive analysis report with examples and tools

Sprout Social

For example, if you’re selling video editing software, you might use a competitive analysis report to learn how easy or difficult it is for novices to use your tool compared to your competitors’ tools. Examples of competitive analysis reports Here are some sample scenarios showing the details a competitive analysis report should focus on.

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Example: Use URL Parameters to Verify Facebook Ads Results

Jon Loomer

Today, I want to walk through an example of it in use. An example might look like this: [link]. Now, let’s look more closely at an example of how I’m using URL parameters. NOTE: This entire process is different in GA4, but I haven’t perfected it yet!]. Background. Everything after the “?”

URL 204
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10 Great Social Commerce Examples to Get Inspired

Social Media Strategies Summit

Rather it encompasses the whole buying process – everything from product discovery, to research, to adding-to-kart, and paying – happening directly via social media. Either way, here are 10 real-world examples that demonstrate the vast potential of social commerce. It’s not just regular e-commerce that starts with a social ad.

Examples 226