Techipedia: Tamar Weinberg

article thumbnail

Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

The examples you gave of people copying full text of a story somewhere else is in the very slim minority from my experience. Josh’s examples relate to sites like Digg, which allows a short description, and FriendFeed, which is similar in that respect. This new world is an evolution of the Web and it cannot be undone.

article thumbnail

3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

A response came from a business owner who had the perfect answer on her website and directed the original poster to the website for a detailed reply. When I reviewed the poster’s account, I understood why. Small businesses can’t always follow by example, unfortunately. They might have to spend time doing instead.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. A great example, one that recently affected me: A mobile phone manufacturer, called HTC, released a phone that had sub-par video performance.

article thumbnail

When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

I have seen these programs work but I sometimes wonder if it’s worth all the effort considering the possible fall-out, as seen in your example. Reply Paul March 16, 2009 at 1:33 pm I think the very resulting negative feedback Royal Caribbean Line is getting on the travel forums is an example of the risk these programs have.

Brands 133
article thumbnail

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

The article has examples of how social media worked too. How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. David Armano suggests to study out the candidate first; they shouldn’t just be focused on Twitter, for example.

Marketing 265
article thumbnail

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

This is a post that looks at some of the high performers and gives examples on how you can do the same. Geography, for example, comes into play here. For example, if something happens often enough, you’ll be persuaded. 5 Lessons Fortune 500 Companies Can Teach You About Blogging : Some Fortune 500 blogs are really great.

Marketing 264
article thumbnail

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Affiliate marketing, for example, comes to mind. Second, I don’t know – I thought blogging was all about providing value to your readers ( [link] ) , or maybe I mistook your (or your guest poster’s) vague generalities for substance. . - mark Reply Tamar Weinberg April 10, 2010 at 8:45 pm Thanks Mark. My mistake.