Jeff Esposito

SEPTEMBER 19, 2011

PostRank – This nifty plugin rates your posts on engagement, sharing and some other variables and was recently acquired by Google. For example if you visit my site five times from the same platform, you will not see the box. It has also increased the time spent on the site. It can also be turned off after a certain number of views.

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Waxing UnLyrical

JANUARY 9, 2011

For example, I thought this week’s roundup might be a list of seven New Year-related posts I found useful. Do share via a comment, so that I can look them up. Image: Orin Zebest via Flickr, CC 2.0 Thanks so much for stopping by WUL! If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

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Postrank Tourism WordPress Blogroll 105

Waxing UnLyrical

NOVEMBER 19, 2010

Mark as read Approve comment Hi Herwin--nice case example of crisis communications and reputation management. Krista Giuffi said: Interesting case example of crisis comm & reputation mgmt from @iherwin via @Shonali: [link] #pr #publicrelations [.] He’d love to grab a gab on Twitter. Thanks so much for stopping by WUL!

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Waxing UnLyrical

JANUARY 24, 2011

Examples of sites using Mobify include Boing Boing and A List Apart. Mobify is hosted, but still gives site creators flexibility over mobile style-sheets to create unique designs and layouts. You do need a basic design and CSS background to configure your site. She lives in Takoma Park, Md., with her husband and two young sons.

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Waxing UnLyrical

OCTOBER 19, 2010

For example: Let’s say you are searching for volunteer opportunities in Silver Spring, Md. When applied to non-profits, these initial theories on Google Instant’s implications for search engine marketing may affect small non-profits more than larger non-profits. She lives in Takoma Park, Md, with her husband and two young sons.

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Google Class Creative Commons Yahoo 254

Waxing UnLyrical

FEBRUARY 1, 2011

As an example, Seth said that “share of voice&# is a good KPI, but it says more about awareness than business outcomes. Noting that there were quite a few comments about how KPIs need both context, strategy and relevance , Seth continued to say that the need should be framed in terms of awareness, knowledge and actual behavior.

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Waxing UnLyrical

OCTOBER 22, 2010

What about real-life examples? But because as we’ve been getting deeper and deeper into the chat, participants – you – started asking for case studies. Theory is all very well, they (you) said. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Regardless, thanks for visiting!

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Waxing UnLyrical

OCTOBER 27, 2010

I can go into other examples, but… you get the point. Heres another example: you can always tell the seasoned actors on sitcoms that are taped before a live studio audience. The smart brands kept their chips in: they stayed in the game with different messages, new incentives and, ultimately made themselves part of the conversation.

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Waxing UnLyrical

OCTOBER 6, 2010

Using Jimi Hendrix as an example would get ME revved up. Quite frankly, it got me a little nervous presenting this information in that kind of way. But my experience and instincts told me three things: 1. Music is a great way to help the social networking medicine go down. Using Jimi Hendrix would (hopefully) get THE AUDIENCE revved up.

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Waxing UnLyrical

DECEMBER 5, 2010

This post is a great example of a charitable endeavor that is also concrete, as opposed to cosmetic. I came across a great post by her on work/life balance on Constructively Productive, and was fascinated by her clarity of thought. When I clicked through to her blog, I was even more enchanted. When you do the same, you’ll see why.

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Waxing UnLyrical

JANUARY 3, 2011

I’m a poor example, but every time I did this, I felt much better. Hopefully all will go well with your new employer; but if it doesn’t, you don’t want to have to start from scratch. Make sure you take lunch breaks. It’s easy to get stuck eating at one’s desk. Your body and mind need it. Do share via a comment.

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Tips Class Postrank Comments 159

Waxing UnLyrical

JANUARY 13, 2011

Someone sitting in Brazil, for example, likely won’t randomly search out our institution. Perfect example of that. Content reach New audiences mean new opportunities. The blog gave us a chance to connect with people based on their subject interests, not just their relationship to the organization. Thanks so much for stopping by WUL!

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Project How To Class Posterous 170

Kikolani

JANUARY 16, 2011

If you’re talking specifically through social media, you could look to building a strong following on Twitter, for example, and then use services like Sponsored Tweets ( [link] ) or similar services where people will pay you to tweet advertising messages to your followers. Should one offer both on the same page? Answer: Definitely!

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Questions WordPress Postrank Blogger 167

Waxing UnLyrical

DECEMBER 14, 2010

Another good example from Australia was a journalist called Tom Cowie , who mounted a full social media campaign called Tom Wants A Job, complete with a transparent blog (with all the applications and rejection letters), Twitter handle and Facebook fan page. Can you help me tie my shoelaces?” That sort of creativity gets you noticed.

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Waxing UnLyrical

OCTOBER 14, 2010

From the Edutopia article: “For example, when I’m teaching integers, I don’t teach the kids the rules for adding and subtracting integers. Your voice though, is unique to only you , and Brian Meeks is a great example of this. Instead, I show them how to manipulate blocks, how to make it zero by taking away and adding.&#

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Waxing UnLyrical

NOVEMBER 4, 2010

For example, if your error page reads, “Sorry, you were looking for something that’s not here,&# look for those exact words and select them. Click on the “404 Template&# link on the right (it’ll have “404.php&# php&# underneath it), and pull out your magnifying glass. And nothing else. Any further tips?

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Waxing UnLyrical

NOVEMBER 10, 2010

For example, my post on the Gap logo thing. For example, had an college classmate catch a blog post I shared on LinkedIn, recommended it to a PR association and voila, I got a speaking gig. this is another example of how smart you are. :) Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Read All About It!

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Waxing UnLyrical

DECEMBER 4, 2010

Its really sad that the campaign is taking such flack (rightly so), when it could, instead, have become as an example of what do when embarking on a social media-driven campaign. Lead by example. Thanks so much for stopping by WUL! If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

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Waxing UnLyrical

FEBRUARY 8, 2011

If this takes the form of a blog post, it usually includes some kind of disclaimer (“this is my list,&# for example), and a question at the end as to who you would add. For example: Obvious: Share their content. Talk to them, engage with them and their content and show them that you should be on that list. What about you?

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Waxing UnLyrical

DECEMBER 21, 2010

Try as I might to get people to comment on this blog, for example, I cant really force them to. But more than that, I thought this was a good example of using Amplify in a smart way (when you read it, you’ll see that the bulk of the post is an Amp that Gautam [.] Thanks so much for stopping by WUL! Read All About It!

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Social Networking Class Comments Conversation 270

Waxing UnLyrical

DECEMBER 16, 2010

You are a perfect example; you and I didnt even know each other prior to Amplify, and now youre one of my trusted sources on so many things (as you know!). More on that tomorrow… and yes, this will also pull from the comments on the previous post (hint, Julie Walraven , you’re in it). How cool are my commenters? Read All About It!

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Social Media Class Creative Commons Flickr 224

The Way of the Web

APRIL 7, 2011

I’m not a heavyweight tech blogger, and tend to be somewhere above average on most of the ranking services I’m registered on – e.g. AdAge, Technorati, Wikio, PostRank etc, etc. I don’t know what the lifetime value is of a new user for Blekko, but say it’s $20.

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CPM Marketing Postrank NoFollow 33

Viper Chill

MARCH 1, 2010

Postrank I have been using Postrank Analytics for about 3 weeks now and find it really impressive. Postrank I have been using Postrank Analytics for about 3 weeks now and find it really impressive. Google Apps means that you can control a ‘company’ online and use various Google services under that brand.

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Resources Netvibes Marketing Delicious 77

Waxing UnLyrical

DECEMBER 6, 2010

For example, are you responding to other people’s tweets with your own thoughts on a particular issue? Ask yourself these questions: Are you commenting on other people’s blogs? Have you commented on more than one posting on this site? Or other blogs? Are you engaging in conversations? Are you RT’ing other people’s messages? Read All About It!

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Class Comments Eventful Conversation 211

Waxing UnLyrical

JANUARY 26, 2011

For example, if Starbucks buys a “sponsored story&# ad, the status of a user’s friends who check into or “like&# Starbucks will run twice: once in the user’s news feed, and again as a paid ad for Starbucks. When you “like&# a page; 2. When you check in to a place on Facebook; 3. It’s just commonsense.

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Waxing UnLyrical

NOVEMBER 18, 2010

It requires that researchers identify the types of categories and themes that they want to track to start, and they feed the model examples of that content (e.g., With enough examples, the statistical model does a pretty reliable job at identifying complex messages. Seth received a B.A. in psychology from Reed College, an M.A.

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Crimson Hexagon Sentiment Analysis Sample 200

Ari Herzog

MARCH 3, 2011

For example, writing Stephen @ Custom WordPress Plugins in the name field results in Stephen from Custom WordPress Plugins. PostRank also runs invisibly and shows me metrics about the popularity of blog posts to help me know what you like to read and what you hate. If used properly, this will reward you with improved anchor text.

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WordPress Lurker Postrank NoFollow 168

Waxing UnLyrical

NOVEMBER 21, 2010

John sets a beautiful example. There are no absolutes when it comes to measurement, as Don points out… only – and, perhaps most importantly – context. My letter to the C-Suite , by John Lovett over at Web Analytics Demystified. Why: Ever wanted to tell you-know-who where to get off? Who owns the news? Think you can make it?

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Postrank Conference Tourism Analytics 119

Viper Chill

MAY 6, 2010

You can find ideas in literally any niche, with some examples being their marketing , finance , gadget and humour sections. While the service was a little too basic to pay for, I do still enjoy the company’s Postrank tool. As an example, you can see the most posts you all enjoyed the most at ViperChill by going here.

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How To Delicious StumbleUpon Postrank 77

Techipedia: Tamar Weinberg

JUNE 16, 2010

For example, they use a green background on Twitter, black background on their YouTube channels and maybe red on their Facebook fan page landing tabs. For example, I’ll put “I tweet. Examples of baits are: graphics, eBooks, whitepapers, scripts, website themes, coupon codes, etc. Are my profiles well branded?

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Questions Social Media How To Postrank 277

Waxing UnLyrical

JANUARY 27, 2011

My query made it clear that I wanted examples of success, and how it was being measured. I wrote a post recently with a few examples of requests Ive heard from clients / prospective clients (at [link] if youd like to read). That was supposed to be the story. By now, everyone is some kind of social media “expert.” Read All About It!

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Waxing UnLyrical

SEPTEMBER 4, 2010

For example, I love nature. So as you head into your Labor Day weekend, please ask yourself: are you happy? My wish for you is that you are. Thanks so much for stopping by WUL! If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Regardless, thanks for visiting! the process of emerging from it.

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Class Comments Twitter Postrank 189

Convince & Convert

MARCH 3, 2010

and Postrank, and Tweetmeme and Topsy and Facebook Insights and about 1,000 other tools you can use to precisely measure social media success, there is literally no excuse to not ALWAYS BE TESTING. We are a good example of a media outsider coming in with some fresh thought and making a splash. Between bit.ly

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Waxing UnLyrical

NOVEMBER 24, 2010

So they brought in the Top 10 STA travel advocates who did not already have an online presence, taught them the tools of the trade and sought to inspire them with existing examples of travel-based social media best practice. He publishes The Boy in the Bar. Reach him on LinkedIn or Twitter. Thanks so much for stopping by WUL!

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Creative Commons Case Study Travel Flickr 197

Waxing UnLyrical

DECEMBER 2, 2010

Doesnt mean you cant show some style and personality, but the example you gave me just seemed too hyped, arrogant and well, business barf hyperbole. #5 Five do’s and don’ts to jumpstart your search (yup, more from me) Thanks so much for stopping by WUL! Regardless, thanks for visiting! 5 Being smarter. Read All About It!

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ProBlogger

MARCH 17, 2011

You learned how bloggers make money, and you even followed some examples of how Darren makes money with his blogs. PostRank is a great service to measure influence in an effective way. This guest post is by Josh Klein of Digital Strategy with Josh Klein. You had an idea for a blog. You developed a smart blog strategy.

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eBook Postrank Influencer System 41

Waxing UnLyrical

SEPTEMBER 2, 2010

For example, this is the page I set up for #measurePR on WTHashtag. What have you learned about making your Twitter chat participation more effective and useful? Thanks so much for stopping by WUL! If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Regardless, thanks for visiting!

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Twitter Hashtag Class Flickr 206