Webbiquity SMM

JUNE 11, 2012

Believing that your posts to Twitter or Facebook are more important than those of your friends may be a sign of egotistical delusion (or perhaps your friends just put up lousy, boring posts). Regardless, Facebook may soon give its users the opportunity to leapfrog their status updates to the top of the pile. Investors Will be Happy.

Tumblr 142

Tumblr Facebook Apparel Feed 142

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. Guest post by Samantha Waites. Source: Pixabay. Know your target audience.

Social Media 205

Social Media Tips Metrics B2B 205

Webbiquity SMM

MARCH 15, 2018

For example, one of my biggest goals with social media marketing is to drive more traffic to my business blog and website, especially with Twitter. Additionally, you can also search for content yourself, with keywords, hashtags, or specific Facebook Pages that you know. What is the right social media scheduling tool for your business?

Social Media 234

Social Media Tools Software Curation 234

Webbiquity SMM

JUNE 11, 2012

Believing that your posts to Twitter or Facebook are more important than those of your friends may be a sign of egotistical delusion (or perhaps your friends just put up lousy, boring posts). Regardless, Facebook may soon give its users the opportunity to leapfrog their status updates to the top of the pile. Investors Will be Happy.

Tumblr 100

Tumblr Facebook Apparel MySpace 100

Webbiquity SMM

APRIL 13, 2021

But as the example of Apple shows, there are also reason to question those reasons. One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. Facebook long ago lost its cool factor. It may not matter.

Apple 215

Apple Plaxo Microsoft Vimeo 215

Webbiquity SMM

MARCH 7, 2019

User numbers are steadily rising year-on-year across all platforms, and this upward trend shows no sign of stopping: a staggering 67% of online adults now have a Facebook account. For example, there’s the simple yet very effective “‘like’-to-win” contest. Use Targeted Social Media Ads.

Eventful 145

Eventful Social Media Badge Hashtag 145

Webbiquity SMM

JANUARY 24, 2019

Besides mainstream sites like Facebook, Instagram, LinkedIn, and Twitter, there are also niche social media platforms that target specific industries. Let’s take the example of an online store selling custom made shoes. Such a business may look at Facebook and Instagram to reach their customers.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Webbiquity SMM

MAY 9, 2023

For example, if your goal is to build community engagement, you need to identify them first and then encourage conversations with them. Doing that research and analysis up front will enable you to develop content that will resonate with them and drive them to take action. How do you know your tactics are working?

Social Media 267

Social Media Tips Marketing HootSuite 267

Webbiquity SMM

DECEMBER 6, 2022

Facebook is at #3, used by 56% of respondents, followed by Instagram which is used by 44%. .” Onalytica’s research adds to that the somewhat remarkable finding that 100% of B2B marketers (at least in their survey) are creating content for LinkedIn. Affiliate sales support independent publishing.

B2B 225

B2B Social Media Marketing Influencer 225

Webbiquity SMM

JUNE 21, 2022

For example, a customer might: Discover a product while browsing videos on YouTube. Brands can use platforms like Facebook Business and Google My Business to create a professional online brand appearance that is easily discoverable by their target audience. Check their Amazon app or social media sites for reviews from other customers.

Influencer 288

Influencer Brands Policies Privacy 288

Webbiquity SMM

SEPTEMBER 16, 2013

Facebook “Likes” The article argues in his post that “the vast majority of people who click the ‘like’ button will never return to the site of their own accord. This isn’t to say that Facebook should be a central part of every company’s social strategy. Social Mentions.

Metrics 195

Metrics Marketing Class ROI 195

Webbiquity SMM

MAY 24, 2010

On the consumer side, the largest cohort of Facebook’s user base is the 35-54 age group, and the fastest growing is the 55+ cohort. Thoughtful companies keep their SEO efforts local (to avoid link-spamming , for example) and after evaluating all of the costs, many are even moving call centers back onshore. Share this on Facebook.

Social Media 220

Social Media Marketing Cost Guidelines 220

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? It’s certainly gaining traction, with over 500 million users now on board, already half of Facebook’s total. And will Google+ end Facebook’s domination of social networking—or will it “break the Internet”?

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

AUGUST 27, 2019

Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” So, for example, if a company has 2,000 followers and is following back 1,600, it would have a social ratio of 1.25 (2000/1600).

B2B 154

B2B Research Twitter Marketing 154

Webbiquity SMM

MAY 16, 2011

Direct mail, for example, can be highly effective if done properly. Slide 25: Google use is still higher than Facebook. adults say they use Google in a typical week (60%) than have a Facebook page (43%).&# Heavier use of Google than Facebook is even more pronounced among men (still the majority of B2B buyers) than women. .&#

B2B 150

B2B Smart Phone Data Hubspot 150

Webbiquity SMM

APRIL 30, 2020

For example, LinkedIn is a platform for professionals, employees, and companies. Facebook is the largest social network with more than 2.5 Crowdfire is one of the most useful social media management tools covering top networks such as Twitter, Pinterest, Instagram, Facebook, and LinkedIn. billion active users.

Instagram 159

Instagram Tools Hashtag Authentication 159

Webbiquity SMM

FEBRUARY 2, 2015

Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). Recent research shows that the largest social platforms of 2014 were: Facebook, 1.28 For example, on Twitter : Photos average 35% more Retweets. billion active users. Google Plus, 540 million active users.

Social Media 100

Social Media Marketing Hashtag URL 100

Webbiquity SMM

AUGUST 9, 2010

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Share this on Facebook. Tweet This!

SM2 187

SM2 Alterian Vocus Social Media 187

Webbiquity SMM

SEPTEMBER 21, 2010

Examples range from Google News and Yahoo! to topic-focused niche sites such as (using social media as an example) Social Media Today and Social Media Informer. For example, it took me just minutes to create my own newspaper organizing tweets and links from the smart group of local Minneapolis Twitters I follow.

Aggregator 187

Aggregator Paper.li B2B Content 187

Webbiquity SMM

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). Share this on Facebook. It’s a virtuous circle that looks something like this. Smart companies and agencies are putting this together.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Webbiquity SMM

JUNE 21, 2016

For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. 3: The Nine Best Facebook Marketing Tools. #4: 1) CircleCount. Google Review Count: 70,400.

Google 104

Google Tools Sample Samples 104

Webbiquity SMM

JULY 9, 2012

For example, every bank hires security consultants to test its systems. Use statistics: write about your clients as a group rather then individual entities, for example: implementing your 1,000th customer system, hitting the 1 million user mark, or achieving 98% customer satisfaction.

B2B 189

B2B Case Study Telecommunications Study 189

Webbiquity SMM

SEPTEMBER 1, 2016

In fact, Facebook and Twitter interactions can increase by up to one-third during Ramadan. Facebook referral traffic quickly grew by more than 1,410% during Ramadan. Beyond MENA, a UK e-retailer recently reached new Japanese customers through its localized Japanese Facebook page. Thousands more have liked posts and photos.

Marketing 100

Marketing Metadata Retail Airlines 100

Webbiquity SMM

MAY 23, 2011

number of blog subscribers, Twitter followers, Facebook fans). First, social media activities more often influence a sale (by helping with awareness and branding objectives, for example) than lead directly to one in the B2B world. . • Enhanced brand image and credibility as an industry thought leader or category expert.

B2B 190

B2B Social Media Case Study Study 190

Webbiquity SMM

JULY 23, 2013

For example, if you own a restaurant in Minneapolis, a Google search for “lists of restaurants in Minneapolis” returns more than two dozen lists just in the first three pages of results—some general and some specific to certain neighborhoods, categories and price ranges. Social media.

Directory 194

Directory Types SEO Engineering 194

Webbiquity SMM

JUNE 7, 2010

through co-creation and crowdsourcing ) and customer service ( Best Buy and Comcast for example) to human resources (outstanding HR tweeps: Sharlyn Lauby and Alicia Arenas ) and sales groups. Share this on Facebook. Social media is being used in multiple functions across the enterprise, from product development (e.g.

Social Media 160

Social Media Crowdsourcing Technorati StumbleUpon 160

Webbiquity SMM

JUNE 15, 2010

It supports a brand, and needs to integrated with other marketing and PR activities rather than treated as a separate island (just as, for example, a company’s search and display advertising should communicate a consistent message). The business value of blogs, Twitter accounts, Facebook pages, LinkedIn connections, etc.

Social Media 171

Social Media Technorati StumbleUpon Digg 171

Webbiquity SMM

NOVEMBER 16, 2010

A common mistake in social media is that companies will dive right in, setting up a Twitter account or Facebook page and blasting out tweets and status updates about their latest company news and new product announcements—and then wonder why their Twitter following isn’t growing and there’s no interaction on their Facebook page.

SM2 189

SM2 Alterian Social Media Influencer 189

Webbiquity SMM

NOVEMBER 8, 2010

Now in its second year, the B2BTOTY award recognizes examples of the outstanding use of Twitter by B2B personalities, vendors, publishers, organizations and institutions. Share this on Facebook. Here’s your chance to recognize your favorite B2B organization or individual for their exceptional Twitter skills. B2B Organizations.

B2B 161

B2B Twitter Committee Technorati 161

Webbiquity SMM

JUNE 20, 2011

Facebook can be a wonderful platform for sharing information, but also a playground for narcissists. Facebook in particular is notorious for privacy issues. Probably better shared over a beer with your buddies than with the world on Facebook or Twitter. Google “Facebook spam&# and you’ll get 246 million results.

Social Media 205

Social Media ROI Social Networking Foursquare 205

Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”. Share this on Facebook.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Webbiquity SMM

JULY 9, 2012

For example, every bank hires security consultants to test its systems. Use statistics: write about your clients as a group rather then individual entities, for example: implementing your 1,000th customer system, hitting the 1 million user mark, or achieving 98% customer satisfaction.

B2B 101

B2B Case Study Telecommunications Banking 101

Webbiquity SMM

NOVEMBER 30, 2017

There’s little sense in posting identical updates across social networks when the likelihood is your prospects are only on Facebook or use email predominantly. Here is an example from Evan LePage, a Hootsuite Blog Specialist. Social media automation technology is great. Automation often creates awkward situations.

Marketing 180

Marketing Hashtag Campaign HootSuite 180

Webbiquity SMM

JULY 25, 2011

The second and third largest “search engines,&# based on volume of searches, aren’t search engines at all: YouTube and Facebook. From there, make sure that your presence is search-optimized on the “big four&# social media platforms: Facebook, Twitter, LinkedIn and YouTube.

Reputation 173

Reputation Directory Social Bookmarking Diagrams 173

Webbiquity SMM

DECEMBER 21, 2010

For example, DirecTV is good at this; JustHost is not.) Twitter, Facebook and LinkedIn groups, community sites (e.g. Share this on Facebook. Customers are increasingly seeking support through social media channels, as well as complaining via social media about poor product and service experiences. Share this on Bebo.

Social Media 191

Social Media Research ROI Technorati 191

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Grow your social network by including links to your Twitter account, Facebook page, YouTube channel and other social media points of presence.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Share this on Facebook. Social Events (e.g., Rich Meyer.

Review 152

Review Social Media Marketing Handbook 152