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16 Stellar Examples of High-Converting Facebook Ads

Social Media Strategies Summit

Facebook has a whopping 2.9 From generating leads to boosting sales to building a following, Facebook advertising is a valuable piece of your marketing strategy whether you’re a small business or a large corporation. The key to Facebook Ad success lies in its ad targeting capabilities. It All Starts with Targeting. Connections.

Examples 246
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Example: How to Use Custom Metrics in Facebook Ads Manager

Jon Loomer

If you’re a Facebook advertiser, one of the most underutilized features that you may not even know about is the Custom Metric. I want to take a second look at custom metrics today and provide two specific examples of how I use them. A Share, for example, can lead to many more people seeing your post. Engagement Score.

Metrics 214
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Example: Use URL Parameters to Verify Facebook Ads Results

Jon Loomer

Inspired primarily by the negative reporting impact resulting from iOS 14-related changes in 2021, Facebook advertisers are searching for ways to verify and uncover conversion results. I wrote a tutorial previously about using Dynamic URL Parameters with your Facebook ads for this purpose. An example might look like this: [link].

URL 204
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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

With that in mind, in this article, we’re going to take a look at 10 of our favorite brand community examples and the insights we can learn from them: 1. Groups: Adds Facebook Groups-like functionality to Beauty Insider, making it easier for users to find relevant content and conversations across 30 categories. Image source.

Examples 228
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13 Inspiring Real Estate Facebook Ads Examples [2023]

Hootsuite

You just need to know the real estate Facebook ads formulas that work, and try them for yourself. #1 Free 30-Day Trial 13 great real estate Facebook ad examples 1. Try a Facebook ad about your latest listing’s floor plan, especially if it’s unusual or interesting. Relax: you don’t need to spend thousands on ads.

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5 brilliant Facebook marketing examples

Awario

Facebook is trickier than it seems when it comes to advertising. So in this post, I've gathered brand, big and small, that do it right - specifically on Facebook. So how to make sure your marketing efforts and social media budget don't go wasted? I suggest learning from the best in the field.

Examples 105
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9 Inspiring Examples of Higher Education Institutions on Social Media

Social Media Strategies Summit

The study awarded Baylor a higher score than any other college for its Facebook presence, and also placed the university in third for its Twitter strategy. This whole campaign is a fantastic example of thought leadership on social media. Want a simple example of how universities can tap into current events to boost brand awareness?

Education 264