yMarketingMatters

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What Grandma Can Teach You About Social Media Marketing

yMarketingMatters

For example, when I recently connected with a small business owner as a potential client on LinkedIn, instead of sending the standard default Linkedin invitation, which looks like this: . Another example: Don’t send an automated response to new followers on Twitter. Make the effort to go the extra mile with a personal note.

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Facebook New Timeline: Everything You Need to Know

yMarketingMatters

Here are some great examples of big brands and smaller brands using visual compelling cover photos and Facebook Timelines. From Social Media Examiner: Facebook Changes Impacting Businesses. From Duct Tape Marketing: 5 Tricks that Every Marketer Needs to Know to Exploit the New Facebook Page Design.

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6 Tips to Make Your Email Marketing More Effective

yMarketingMatters

For example, the following file name may cause problems: my email newsletter banner.jpg. This is an example of a high level real-time tracking dashboard from an ESP. Here’s an example of this email on an iPhone – it renders very well: Your email marketing is a critical component of your business.

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Outsourcing Social Media Management

yMarketingMatters

This is just an example, but an external expert can be infinitely more valuable. For example, a successful blogger outreach program is infinitely more impactful for your brand over one that never gets off the ground! setting up a certain Facebook ad) within 15 minutes. Joe the consultant.

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Taking Control of Your Facebook News Feed

yMarketingMatters

It’s important for you, as a business owner, to control and monitor this in order to get content you actually want to see, for example updated news from competitors, partners, vendors and industry leaders. That’s because Facebook determines what appears in your News Feed, and how high, with an algorithm called EdgeRank.

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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

This is a good example of a power statement: “We help [your target market] to [solve this problem or benefit you in this way].”. For example, if you installed the Washington Post Facebook app, Washington Post Social Reader , which now has 4 million users, each new article you click on and read is automatically shared on your Facebook page.

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6 Tips to Make Your E-Mail Marketing More Effective

yMarketingMatters

For example, the following file name may cause problems: my email newsletter banner.jpg. This is an example of a high level real-time tracking dashboard from an ESP. Here’s an example of this email on an iPhone: Your email marketing is a critical component of your business.

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