Twitter Shares Tips on How Marketers Can Tap Into Discussion Around Sports Events
Social Media Today
APRIL 17, 2023
Sports discussion can be a great way to boost your brand awareness and messaging.
Will Twitter Own Live Event Updates?
Ignite Social Media
JULY 6, 2018
Oh, Twitter. Where Twitter may struggle with some of the above, they are a great source for keeping up on live events. Where Twitter may struggle with some of the above, they are a great source for keeping up on live events. Twitter is your place to be, and they’re working hard to stay that way.
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How to use social media in sports to keep fans engaged
Sprout Social
AUGUST 11, 2020
The integral role of social media in sports is hard to ignore. Meanwhile, real-time sporting events and competitions are prime for social media engagement. From team news and trash talk and beyond, sports-related topics are almost always trending on Twitter. The current state of social media in sports.
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Most-Tweeted Sports Event In History: Germany vs. Brazil
The Realtime Report
JULY 10, 2014
During Tuesday’s semi-final match, where Germany dominated host nation Brazil with a 7-1 victory, tweets reached a peak volume of 530,166 tweets per minute – making it the most talked about sporting event in Twitter history. The match itself generated 35.6 millions tweets total.
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Sports and The Metaverse – Anima Mundi, AFLMint and Australian Sports
Laurel Papworth
OCTOBER 17, 2022
What does Sports mean not only to Australian society but to the collective? What does the Metaverse offer Sports as far as a future directions, NFTs and revenue, building rituals, rites of passage and membership, as well as driving community engagement? Transcript of Australian Sports and the Metaverse lecture. [00:00:00.310]
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Social media moderation: How to respond to world events
Sprout Social
OCTOBER 11, 2022
With fast-paced social feeds cycling from one event to the next, the internet can feel like the Wild West. Social media moderation is the process of controlling the wanted (positive interactions or information) versus unwanted (offensive or discriminatory content) on platforms like Facebook, Twitter or LinkedIn.
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Live-Tweeting Events: 5 Must-Reads
Firebelly
OCTOBER 29, 2014
Learn everything you need to know about live-tweeting events in these five must-reads. Follow These Best Practices for Live-Tweeting Events By Jennifer Beese Social media and live events go hand-in-hand. Everything from conferences and award ceremonies, to television shows and sporting events are talked about on social.
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Twitter March Events Calendar: Hey, Stuff Happens in March!
Devumi
FEBRUARY 16, 2018
March is all about sports and entertainment. Twitter is helping brands get ready to dive in all the fun with its March Events Calendar. Twitter March events calendar: Are you not entertained? The post Twitter March Events Calendar: Hey, Stuff Happens in March! Meet our first […].
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Twitter January Events Calendar: Awards Season is Upon Us
Devumi
JANUARY 3, 2018
Twitter is helping marketers start 2018 right with the release of its January events calendar. Twitter January 2018 events calendar After the hectic holiday marketing rush culminating with the New Year celebrations, January is loaded with fresh events and marketing opportunities. Sports fans […].
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Twitter February Events Calendar: So Much Snow, So Much Fun
Devumi
JANUARY 19, 2018
February is commonly a dreary month, but the Twitter February events calendar is full of excitement. Read about all the exciting events, hashtags, and content to come! Sports and entertainment To my millions and millions of friends in the north east, February can be a tough month. It’s cold. It snows a lot.
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4 Top Sports Brands on Social—And What We Can Learn From Them
Likeable
FEBRUARY 12, 2020
Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.
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4 Questions Sports Marketers Need To Answer About New Markets
Audiense
AUGUST 2, 2016
In 2017, the global sports market is set to drive over $90 billion of revenue, as a billion people around the world are set to join the affluent middle class between 2009 and 2020. Ambitious sports brands should want to capitalise on these global possibilities, but new markets shouldn’t be jumped into carelessly.
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The Anti-Social Super Bowl: Where Social Integrations Were Missing from The Big Game
Ignite Social Media
FEBRUARY 13, 2024
The 2024 Super Bowl ads fell flat when it came to social media integration, a stark contrast from previous years where brands led real-time conversations and engagement on platforms like Twitter and Instagram. This year, brands played it safe with celebrity-filled ads light on calls-to-action, resulting in little online discussion.
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Socialympics: How Social Media and Blogging Has Boosted Sports Media
Convince & Convert
JULY 23, 2012
Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Twitter is the new sports ticker. Facebook is the new hub for fans.
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9 Inspiring Examples of Higher Education Institutions on Social Media
Social Media Strategies Summit
APRIL 22, 2021
It also gives the university an opportunity to promote highlights of its events calendar, feature profiles of former students, and get more eyes on its news stories. The study awarded Baylor a higher score than any other college for its Facebook presence, and also placed the university in third for its Twitter strategy. Image source.
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Augmented Reality in Sports
Freelance Social Media
JANUARY 28, 2010
Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Augmented Reality in Sports by cinta5 on January 28, 2010 [tweetmeme]Just wanted to share a couple of videos with you. I really like what is discussed around the 1:50 mark of the above video.
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Social Media Community Management: An Interview with Kathryn Peck of EA SPORTS
Techipedia: Tamar Weinberg
JANUARY 12, 2011
Almost exactly a year ago, I observed Kathryn Peck represent EA SPORTS on Twitter. What’s a typical day like for you as the EA SPORTS Active Community Manager? There are a number of channels (Facebook, Twitter, forums, etc.) How (and when) did you get to be the Community Manager for EA Sports Active?
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Going for gold: How brands are successfully navigating the 2021 summer games
Sprout Social
AUGUST 3, 2021
Sports fans, rejoice: The summer games are officially underway in Tokyo, Japan. But this year’s event looks markedly different from Rio and London. Viewers are taking to Twitter to share which events they’re most looking forward to and their hot takes on athletes’ performances. Your favorite Olympic sports are here.
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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings
Keyhole.co
DECEMBER 26, 2023
Plus, it has expanded into proprietary adventure sports, racing, and music. million Twitter: 1.9 Here are a few examples: Oracle Red Bull Racing on Twitter: 4.5 The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. market share. Instagram: 19.1
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4 Questions Sports Marketers Need To Answer About New Markets
Audiense
AUGUST 2, 2016
In 2017, the global sports market is set to drive over $90 billion of revenue, as a billion people around the world are set to join the affluent middle class between 2009 and 2020. Ambitious sports brands should want to capitalise on these global possibilities, but new markets shouldn’t be jumped into carelessly.
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Behind the Curtain of a Sports Social Media Giant
Convince & Convert
AUGUST 2, 2013
Bryan’s plan is to host live Twitter chats with players and continue to offer other features as the season goes on. The editorial calendar is loosely based around the planned games and events at the stadium, but then a lot of content updates are based on what happens in the moment, both on and off the field.
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19 Twitter Best Practices That Show the Real You
Ari Herzog
JANUARY 8, 2014
You may not know I curate a Twitter list that includes over 300 social media managers and marketing professionals at some of the world’s most well-known organizations. I joined Twitter 6 years (and 32,951 tweets) ago today. Thanks to Twitter & my Twitter friends for six always interesting years.
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The Biggest Social Media Moments of 2023
Social Media Strategies Summit
DECEMBER 1, 2023
So much has happened that Elon Musk’s acquisition of Twitter in late 2022 feels like ancient history. Elon Musk Rebrands Twitter After ambiguously tweeting — or “posting,” we guess — a solitary letter “X” in April, Musk followed up a couple of months later by revealing that Twitter had been renamed after the 24th letter in the alphabet.
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Owning your Twitter Hashtags | Freelance Social Media
Freelance Social Media
JANUARY 21, 2010
Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Owning your Twitter Hashtags by Jesse on January 21, 2010 We’ve all been in the situation where we are trying to follow something on Twitter, be it a conference, athletic event or news story.
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Consumer Listen to Negative Reviews and Twitter Invests Big in Video | Social You Should Know
Ignite Social Media
MAY 8, 2017
A new study shows just how much negative reviews matter, Twitter invests big on video, Facebook tests new features, and our sister company wins a Shorty Award for Small Agency of the Year all in this week’s edition of Social You Should Know. TWITTER INVESTING BIG ON VIDEO, IS IT TOO LATE? simply wanted an apology from the brand.
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Social Media Strategist Jobs: Twitter Sydney Australia
Laurel Papworth
OCTOBER 24, 2018
Want to work for Twitter? The Twitter Moments’ feature showcases the best of the stories unfolding live on Twitter. It makes it easy for users to experience only-on Twitter conversations and get the most out of the platform, regardless of which accounts they follow or don’t.
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Sports Can Learn a Few Things From Gov 2.0
Social Media Strategery
OCTOBER 8, 2009
Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Sports Can Learn a Few Things From Gov 2.0 Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof.
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Player Turned ‘Master Business Facilitator’ Now Bolstering Other Pro-Athletes Post-Career Business Plays
The Realtime Report
FEBRUARY 19, 2021
Little did he then know that his knack for “disruption” would extend well beyond his athletic career and help not just himself, but also other pro sports retirees, realize professional success outside of the game.
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Spider-Man’s release spins a web around Twitter: Let’s explore the audience
Audiense
JULY 12, 2017
As for specific television genres, the audience showed a higher affinity towards cinema and science fiction compared to Twitter’s global audience. They also demonstrated a lower interest in sports, business and fashion. This is especially effective if the focus of the campaign is a global event.
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Traditional Media Meets Twitter
Freelance Social Media
JULY 16, 2009
Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Traditional Media Meets Twitter by cinta5 on July 16, 2009 Every year on the third Thursday in July, 5000+ people flock to downtown Lawrence, KS for the annual Downtown Lawrence Sidewalk Sale. Kudos to the Journal World for embracing Twitter!
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134 How To Create Stunning Social Media Posts For Holidays, Trends, Events And More
The Social Media Hat
JULY 11, 2016
Social Media How To Create Stunning Social Media Posts For Holidays, Trends, Events And More. PromoRepublic - the new Calendar of Content Ideas helps you create stunning social media posts based on holidays, trends, events and more. PromoRepublic is integrated with Facebook, Twitter and Linkedin, and Instagram is coming soon.
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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging
Webbiquity SMM
MAY 25, 2021
I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. Twitter Spaces has a pretty compelling value proposition.
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Understanding the audience that watched the Champions League Final
Audiense
JUNE 13, 2017
We were following the event closely on social media using the Audiense Insights platform to gain an understanding of the audience following the game. English-speaking sports fans. As you’d expect the audience’s interest in sports over indexed compared to the global population, with 93.5% Juventus fans. Spanish Real Madrid fans.
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Tweetpeats: When Twitter Meets Television | Freelance Social Media
Freelance Social Media
SEPTEMBER 3, 2009
Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Tweetpeats: When Twitter Meets Television by Justin on September 3, 2009 I love television. I also love Twitter. While watching you can interact, via Twitter, with actors, directors and producers of the shows. TwitterVision?
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Super Bowl Becomes Social Bowl
Mindjumpers
FEBRUARY 3, 2011
Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials.
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#Rio2016 Campaigns Dominate Social Media This Week!
Audiense
JULY 29, 2016
With #RIO2016 just a week away, is it any wonder that most of social media is dominated by sport. This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games.
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Dave Fleet
APRIL 16, 2013
I saw the early reports emerge on Twitter, and soon enough there was almost nothing else in my feeds. Beyond the worry for the people involved and the anger at those responsible, I worry about what this means for future events. What does this mean for future sporting events? Explosion at the Boston Marathon. Questioning.
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RIP: Social Media Networks & Features that Died in 2016
Ignite Social Media
DECEMBER 27, 2016
Needless to say, a lot of newsworthy events happened in 2016. second looping videos and share them to Twitter or save them to their phones. Users will also be able to transition their Vine followers to Twitter. Meerkat was a first mover in the livestreaming space , but they couldn’t keep up with Facebook and Twitter.
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Twitter Lists Are Life Changing, Threaten Yammer & Others
Socialized
OCTOBER 22, 2009
I am among a number of people who have had list functionality added as part of Twitter’s beta rollout of the new feature. Twitter is promoting the feature at the top of the home page with: Lists are timelines you build yourself, consisting of friends, family, co-workers, sports teams, you name it. Watch for more from Twitter.
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2014 World Cup: Social Media Campaign Round-Up
The Realtime Report
JULY 18, 2014
million conversations across Twitter, Facebook, blogs and Tumblr. Adidas’ all in or nothing campaign truly captured the intense emotions of the tournament, and racked up 917,000 mentions on Twitter with #allin or nothing. The Nike soccer twitter account, @nikefootball , received more than 2.3 million followers.
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176 Great American Beer Festival and Twitter
Freelance Social Media
OCTOBER 7, 2009
Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Twitter’s Guide to Great American Beer Festival by Jesse on October 7, 2009 Great American Beer Festival Two weeks ago I was lucky enough to attend the Great American Beer Festival (GABF) in Denver, Colorado for my third year in a row.
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Brands Rocking Instagram
Mindjumpers
SEPTEMBER 6, 2013
Instagram has gained a large popularity during the past years – more than 100 million people have signed up and the platform has even outscored Twitter in number of active, daily users. The brand is mainly uploading pictures of extreme sports with their logo or name. Hornslet Isenkram.
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103 YouTube Video Ideas for When You’re Out of Inspiration
Hootsuite
MAY 11, 2023
Discuss how different cultures celebrate a particular event If you have a global audience, this is another great YouTube video idea for beginners. Show how various cultures celebrate the same event differently. Easily moderate comments, schedule video, and publish to Facebook, Instagram, and Twitter. Sign up free today.
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Universities: How to Use Social Media as Well as Students Do
agora pulse
JUNE 4, 2020
Event Promotion. Every event that a university holds can be improved through social media. Creating a Facebook even t can be a great way to promote and share an event widely—especially when the university encourages students and others to invite their own friends on Facebook. What events does the university hold?
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