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Microsoft and LinkedIn: A Primer for Social Marketers

Simply Measured

When I heard the news that Microsoft is set to acquire LinkedIn for $26.2 This is the perfect match for both the Microsoft brand and the LinkedIn brand. Now, let’s break down the facts of this acquisition, the implications for Microsoft and LinkedIn, and what it means for you as a social marketer. How will LinkedIn help Microsoft achieve this mission?

[Interview] How Microsoft Uses Social Analytics, And How You Can Too

Audiense

Ben Donkor is a social media analyst at Microsoft, and is adamant about the importance of social media analytics for all businesses. In this exclusive chat you will discover why social analytics is something every organisation should be looking at, how Microsoft are using it, and how you can start. How has your social data been implemented elsewhere in Microsoft? https://t.co/oPFpp7ruQF

Microsoft Fails to Renew Engyro Domain Name

Bill Hartzer

Microsoft failed to renew the domain name Engyro.com recently when it came up for renewal. Engyro was a company that Microsoft acquired in 2007 , was based in Cincinnati, and made the Product Connector Suite which helped enterprises with event sharing and synchronization between Microsoft Operations Manager (MOM) and other management tools. diagrams.biz. engyro.com.

How Being Organized Can Change Your Life

Spin Sucks

Because this was before Microsoft and fancy smart phone technology , I had to make lists using a pen and paper!  . You become healthier, less stressed and this, in turn, triggers more positive events, including increased confidence, an improved outlook, and possibly even a promotion or better job offer.  . By Dawn M. Buford. wanted to be a lawyer.  . Organize Your Tasks. Next Week.  .

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. The 10-year Microsoft veteran is also a graduate of Harvard Business School. New York-based Katrina is the Senior Director / VP Worldwide Digital Marketing for Microsoft. That will be our top focus for next year. Stacey Acevero. sacevero.

5 Things You Should Know About the LIFT 2016 Speakers

Simply Measured

Communications Manager, Global Campaigns at Microsoft, will focus on increasing conversions and sales from mobile social ads. Among other get-to-know you events and cocktail hours, we will be hosting a closing party for all speakers, panelists, and attendees… …and it’s on a rooftop. Company News News & Events Social MediaAnd I get to go for free!

Photographs, Digital Rights & Social Media Events

Geoff Livingston

Image by Vithaya Photography. I had the pleasure of being one of the guest models at last week’s Geek to Chic fundraising event. The next morning event photographer Moshe Zusman tagged me on Facebook with a great watermarked photo from my spin down the catwalk. cropped it and used it as my profile pic. For me, it was acceptable to use the photo for a profile pic.

Top B2B Instagram Feeds You Should Follow Today

Visually SM

photo posted by Microsoft (@microsoft) on Dec 22, 2014 at 11:34am PST. Microsoft. How they use Instagram: Microsoft is a relative newcomer to the Instagram scene, having recently launched their account in November, 2014 to “reinvent productivity.” Instagram was once the digital playground of hipsters and teens looking for a place to share pictures of frappes and puppies.

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Copying Apple

Twist Image

The Microsoft store. have no issue or bone to pick with Microsoft. When I first came across a Microsoft store, I literally, looked at my watch to see if it was April Fool's Day. From the wood paneling and white walls to the merchandising and how the staff is dressed, it was clear to me that Microsoft wanted to feel like Apple. Kudos for Microsoft. What shocked me was how much the event looked and felt like an Apple event. microsoft. microsoft store. It's like an itch that you just can't scratch. It's not overt. It's not obvious.

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Selling Developers Was Easy. Windows 8's Big Challenge Will be Selling Press

Stay N' Alive

actually normally attend as a developer when I go to these events, because I have full access to what the developers are seeing (I often pay my own way, as well, although as disclosure that is also comp'd at times). noticed some very interesting things this time though, at my very first Microsoft conference. UPDATE: Turns out you can't even buy a Microsoft Surface at this conference.

From Atoms To Bits To Atoms

Twist Image

Manufacturing from your desktop may sound as crazy as Microsoft co-founder Bill Gates did when he said close to forty years ago that a computer would be on every desk. The event, created by Make Magazine (published by O'Reilly Media ) , now hosts Mini Maker Fairs all over the world (including Canada). microsoft. Something amazing happened this past Sunday. spacecraft launched from Cape Canaveral, Florida and is on its way to the International Space Station carrying close to one thousand pounds of supplies. You can't exactly buy the parts at Home Depot. It's manufacturing.

BREAKING NEWS: Duane Forrester is No Longer Sr. Product Manager – Webmaster Outreach at Bing

Bill Hartzer

On his blog, Duane posted: Microsoft announced changes within the structures of several groups in the company. Whether that means that you’re at Microsoft, or maybe even Google, I’m sure you’ll have a very active role in the Search Marketing community. Facebook Shows Breaking News in Newsfeed 2 Days After Event Occurs Thanks, Facebook. Thanks a lot.

Book Title Revealed: Marketing in the Round

Geoff Livingston

When the book will be released next May, it will have been nine years since Robert Scoble began his tenure at Microsoft as a video blogger. Further, dovetailing tactics is a signature, usually seen with an event, but there are other components. But many overlook the significant PR, advertising, event marketing, guerilla tactics, and more that went into that recipe.

3 Creative Ways to Use Twitter Polls

Simply Measured

Contribute to Conversation Surrounding Live Events. Instead of broadcasting your brand’s take on an event, use Twitter Polls and the event to collect data and sentiment from your audience. For example, we surveyed how people felt about the LinkedIn and Microsoft deal: What do you think about the Microsoft x LinkedIn deal? All marketers know that Twitter is a great platform for audience engagement. However, one of Twitter’s most interactive features is also one of its most underused. Coming soon! pH5a8q9Ujz pic.twitter.com/ijAKEMUdf1. We hear you.

5 Reasons Your Business Absolutely Needs To Consider the Bing Network

Jason Yormark

Bing powers some of Microsoft’s leading innovations, from Cortana to voice search in Xbox One, from the search experiences in Windows 10, to searching directly in Office so you stay focused on doing, not finding. Bing also connects customers and partners at events around the world to deliver unique insights. This post brought to you by Bing Network. Bing is Social.

Engaging the Right Audience on LinkedIn

Adam Cohen

Status updates about events can target the local city or region where the events are hosted.  The features are still in beta phase and only available to several companies like: AT&T (client), Samsung Mobile, Dell and Microsoft. (Cross posted on the Fleishman-Hillard DNA blog ). Engagement to the Next Level. The new functions are “Targeted Updates” and “Follower Statistics.”

Top 5 Social Media Fails of 2012

Shift Digital

The National Rifle Association (NRA) posted a tweet in favor of guns as the mass shooting event was unfolding in Aurora, Colorado. In defense of the NRA, the tweet was scheduled using Hootsuite but it still came across as insensitive during that horrific event. When tragic events or national disasters occur, look through your scheduled tweets so you don’t look like a jerk.

LinkedIn Announces New Showcase Pages: Great For Law Firms

Myrland Marketing

MICROSOFT EXAMPLE. Here is the Office Showcase Page , which is an off-shoot of the Microsoft Company Page. As I’ve highlighted above on the left, Microsoft has set up this Office Showcase Page to feature Office 365. In this case, the other Microsoft Showcase Page is Microsoft Dynamics. Read on as I discuss how this has great utility for law firms.

The role of social media in managing projects for brands

Socialmedia.biz

Some studies have found social media is not as effective in garnering B2B leads as are time-tested lead-gen methods like business events, trade summits, and telemarketing. product of Microsoft, Yammer is a social network for employees, assigned a project. Post by Adi Englander. rands believe social channels are only to create engagement. Alternative B2B channels. Source. LinkedIn).

Seven Ways to Present a 360 Degree View of Your Brand

Spin Sucks

Social media and content marketing offer a wide range of media formats beyond text including photographs, videos, audio, presentations, and real life events. These attention-grabbing symbols must be carefully considered especially in photographs, videos, and live events that may appear on social media and other online locations. Do you have an audio logo like Microsoft Windows ?

M-Publishing – a must attend event for publishers…

The Way of the Web

→ M-Publishing – a must attend event for publishers… April 21st, 2010 · View Comments Most media companies are either publishing mobile applications or looking to increase their activity on mobile handsets – so where can you get some insight into the best ways to get mobile successfully? Not sure how to monetise your eyeballs?

[Interview] How Airbnb’s #LiveintheMovies Twitter Campaign Stole Cinema’s Biggest Night

Audiense

A 30-second television spot at this year’s Oscars costed $2million and a hotel chain was already one of the major sponsors of the event, so how did Airbnb become the most engaged with brand without spending a penny on TV? Check out the other social media interviews in our Spotlight Series, including NASA, Microsoft, United Nations, Pizza Express, and many more.

Rensselaer Polytechnic Institute Tetherless World Constellation Launch Event - June 11, 2008

Buzz Marketing for Technology

Rensselaer and the Tetherless World Research Constellation are partnering with one of the most widely read technology blogs in the world, ReadWriteWeb , to help engage the entire Web community in this interactive event. The public debate, which will be streamed live via an interactive Webcast, is part of a daylong event to celebrate the launch of the Tetherless World Constellation at Rensselaer — a new academic center devoted to the emerging field of Web Science. Schedule of Events. 2:30 p.m. The most popular questions will drive the discussion at the June 11 debate.

Meet Team Sprout: Arnita, Senior Product Manager

Sprout Social

As a college student, I did two internships on the product team at Microsoft. Do you have a favorite Sprout event? My favorite events are our squad outings. As social media evolves, Team Sprout is constantly working to enhance our platform and build new features to help organizations streamline their social media management. Name: Arnita Hayden. Department: Product. read a lot.

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[Interview] How Airbnb’s #LiveintheMovies Twitter Campaign Stole Cinema’s Biggest Night

Audiense

A 30-second television spot at this year’s Oscars costed $2million and a hotel chain was already one of the major sponsors of the event, so how did Airbnb become the most engaged with brand without spending a penny on TV? Check out the other social media interviews in our Spotlight Series, including NASA, Microsoft, United Nations, Pizza Express, and many more.

Seven Ways to Change the Perception of PR

Spin Sucks

Provide charity for its own sake, not to get something out of it, or in a one-for-one swap for PR; a mistake Microsoft made during the Japan quake event. Today’s guest post is written by Glenn Ferrell. some PR firms will lie, cheat, manipulate and then just smear your reputation to get what they want…the whole PR profession really needs to get a grip …”. You get the picture.

40 Core Philosophies From the Most Famous Marketers in History

Buffer Social

‘Eat your own dog food’ Who: Paul Maritz of Microsoft. The first recorded usage was in 1988, when Microsoft executive Paul Maritz e-mailed a colleague, “We are going to have to eat our own dogfood and test the product ourselves.” Honour and recognition in event of success.” We’re always building on the legacy and lessons of those who have come before us.

34 People I Want To Meet at ClickZ Live Toronto 2014

Bill Hartzer

Andrew Yang – Search Evangelist, Microsoft Canada. Search Engine Marketing Events This week, I’m doing “double duty” at the ClickZ Live Toronto conference, being held at the Eaton Centre from May 14 to May 16, 2014 in Toronto, Canada. I’m speaking about SEO Audits in the “Assess. Diagnose. Mark Silver – Head of Digital, The Sports Network.

Is Jeremy Epstein The Yoda Of Community Marketing?

Firebelly

He’s a former Microsoft executive who use to help partner companies improve their marketing engines and operations. After leaving Microsoft, he started his own consulting firm – Never Stop Marketing. Be it on FB, LinkedIn, Twitter, my blog, an in-person event, a newsletter, etc. What Henry Ford, Espresso, And Community Have In Common. Would you stop innovating?

13 Signs That You're At a Tech Conference | Almost Savvy

Almost Savvy

While I truly love the energy and content at tech conferences, I’m struck (and, at moments, slightly entertained) by the differences in style and etiquette between the entrepreneurial tech events and those with a? Sadly, this is a commentary on the male/female ratio at these events. more traditional, corporate bent. Everyone here already has one.&# Whew…that was cathartic!)

What Your Webmaster Can’t Do For You

Navolutions

Think of it as Microsoft Office and Dropbox combined into a single platform, but with a much better interface. You don’t need a PR firm to see that sponsoring an event is a good idea. R5GJNQWPUEK8 . Pop culture has an obsession with all powerful computer nerds. Meanwhile, in the real world, most of us full-time computer nerds are just as mortal as the rest of you. The NAP. Seriously.

The State of Influencer Theory Infographic

Geoff Livingston

Examples: Egyptian Revolution, Tumblr – Digg Events. The Magic Middle (2006) by David Sifry : The middle tier of content creators and voices break stories and discussing that trickle up into widespread contagious events. Examples: @BPGlobalPR, Robert Scoble at Microsoft – Channel 8. The infographic fits on one screen view. Examples: Old Spice Guy, Dell Listens.

Facebook Live Will Dominate Video Streaming

The Social Media Hat

Tumblr and YouTube integrated live streaming options, and even Microsoft may be getting into the game now that they've purchased LinkedIn and could marry it with their previous acquisition, Skype. Post date: Tuesday, June 28, 2016 - 7:00am Tags: Facebook Facebook Live Live Video Live Streaming Meerkat Blab Periscope YouTube LinkedIn Skype Microsoft That's it, man. Game over, man.

Four Useful Dropbox iPhone Apps

Idaconcpts

The article makes a terrific point in that people feel more secure saving their most cherished data with a company like Dropbox that isn’t as pervasive as behemoths Google, Microsoft or Apple. With this latest version you can hide events from your Cue. Dropbox is BIG. It’s a cogent statement, acknowledging the massive success achieved by this SF Bay area digital titan of file storage.

25 Experts Share Top 3 Content Marketing Trends for 2017

Writtent Blog

Live events will set huge attendance records and companies will all try to get more live events into their mix of content types. For example, while many see Microsoft’s acquisition of LinkedIn as a technology or data position, some see it as play for the audience. We’ve listed all the responses below: Top 3 Content Marketing Trends for 2017 and Beyond. Donna Moritz. F.

Twitter Commits Suicide (or Twipocalypse Now: Redux)

TwiTip

Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Neal Wiser @nealwiser Twitter Commits Suicide (or Twipocalypse Now: Redux) 17 Over the past few weeks, the Twitterverse has been rocked by events that might have as much an impact on the Twitter ecosystem as asteroids did on dinosaurs.

3 Scientific Studies With Real Insight Into Social Media

Convince & Convert

The study is called “ The structural virality of online diffusion ,” a team effort by Microsoft Research and Stanford University, led by Sharad Goel. In this study, they analyzed events as they spread through Twitter, in an effort to understand how and why topics start trending on the platform. They looked at roughly one billion events as they cascaded through Twitter.

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This Week in Social Media – 5/22/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. A roundup of relevant links affecting our industry. These are those links. Lee Odden has them.

5 Tips for Great Content Curation

mashable.com

Jobs Events Try Our New Social News App Welcome to Mashable! Current Events Lists. Events Lists. Microsoft. Events. microsoft. Events. Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. People Recommended Mashable Staff More people. Trending Stories. Like Tweet. Like Tweet. Share.

38+ Cool Social Media and Web Tools and Reviews

Webbiquity SMM

free iPhone app for discovering what events are happening in your area, who you know that’s going to each, browse ideas from nightclubs to museums to movies (along with ratings), connect with others who are attending the same events and share thoughts and photos. Innovation is alive and well in the development of cool free and low-cost web-based tools and apps. PingTags. Buffer.

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