Small Business Mavericks

AUGUST 29, 2014

But for a business, local events can create a lot of benefits. Casey Meraz has a really interesting hobby: he hosts and runs local events. He shares his enthusiasm on Moz with a great article called Local Event Marketing: Earn Links, Build Citations, Get Reviews, Increase Foot Traffic, and Win at Local SEO.

SEO 116

SEO Eventful Small Business Class 116

Small Business Mavericks

MARCH 31, 2014

Take pictures of special events you host or attend and upload those. Take pictures of your staff interacting with customers and upload those. Take pictures of your staff and employees doing their jobs and upload those to Pinterest. There are a lot of ways to have fun and make Pinterest interesting.

Retail 112

Retail Hosting Products Eventful 112

Small Business Mavericks

FEBRUARY 17, 2015

Host an event — I like Erin’s idea of a “thank you” networking event for old, new, and potential contacts. Look for advertising opportunities offline — local papers and events are great places to put some ads that point people back to your site.

Training 70

Training Advertising Eventful Hosting 70

Small Business Mavericks

FEBRUARY 28, 2013

You can be the host and the star of your own self-organized event while forging strong local relationships with people you met on Twitter, one of the world’s largest social networks. You can even incorporate this into your Tweetup event. Tweetups – Tweetups are Meetups for Twitter users.

Foursquare 87

Foursquare Social Networking Google Hosting 87

Small Business Mavericks

SEPTEMBER 29, 2015

There are any number of ways you can do that–host an event, jack the news, or promote from within. Be sure to tie your website to your real-world event in some way. With even local news outlets these days publishing the news online, you are sure to receive online media attention and maybe even a link back to your website.

Activities 70

Activities SEO Newsletter Survey 70

Small Business Mavericks

MAY 15, 2014

Meeting those needs by hosting a fundraiser, for instance, can accomplish more than a charity event because it strengthens ties with your local zone. Even a very small operation that relies mostly on remote workers has a local community with needs that the local business can address.

Communities 98

Communities Travel Hosting Social Media 98

Small Business Mavericks

MARCH 25, 2015

host a community event. Here is his list for links that will drive referral traffic, build brand visibility, and build your reputation: create controversy and get in the news. get contest nomination links. get eco-friendly links. sponsor a meet-up group. sponsor or donate to local clubs or organizations.

Reputation 70

Reputation Discount Communities Hosting 70