Waxing UnLyrical

APRIL 29, 2015

Each September, Boys to Men (BTM) hosts its annual crowd-funding event, 100 Wave Challenge , during which it takes inner city kids out surfing. More than 30,000 emails are sent to spread the word, and staff members appear on television to tell people about their event, share their mission and ask for support.

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Communities Eventful Case Study Groups 100

Waxing UnLyrical

FEBRUARY 23, 2011

I’ve been part of the core group since Arik Hanson and Valerie Simon launched the initiative, and think it’s absolutely fab. You can RSVP for the event on Facebook , and contact Nikki Stephan for more information. Fast Horse is hosting a face-to-face event, from 5-7 pm. Fort Lauderdale. Minneapolis. New York City.

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Eventful Hashtag Meeting Hosting 254

Waxing UnLyrical

JANUARY 11, 2012

There are so many things I’ve learned during the course of this campaign – about blogger outreach, about measurement and analytics, about Facebook Groups, about community building – there are probably a ton of posts waiting to be written. Photo of me and my Blue Key courtesy Razoo. So I’ll pick up where she left off.

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Organization Tips Hashtag URL 267

Waxing UnLyrical

OCTOBER 21, 2016

So when I’m pulling together my outfits for the road, I’m also cognizant that, thanks to social media, many more people might see me in them than those at a specific event… and I don’t want to look as if I’m wearing the same thing every night for a week. TONS of opps to meet up here AND a special, private event, if you can make it: Sat.,

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Eventful Conference Consultant Hosting 100

Waxing UnLyrical

APRIL 5, 2018

This puts the efforts directly in your employees’ hands by having them organizing the larger group, suggesting collaborative efforts and keeping everyone organized and upholding the mission of your company. Plan ahead and implement social activities, events and community outreach. Create an employee advocacy cohort.

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Organization Communities CSR Class 132

Waxing UnLyrical

MAY 14, 2014

Ours is not a profession of neatly-laid-out sequences of events. In today’s world, especially, things change in the blink of an eye…and we must be PRimed to respond correspondingly. He interprets the public to the client and the client to the public…He helps people to understand one another better.”.

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Banking Organization Groups Groups 215

Waxing UnLyrical

MAY 9, 2016

C3 (Content) Weidert Group Case Study: Fisher Tank Company. Why: “While Fisher’s team was somewhat hesitant initially to add an Inbound strategy and tactics to their marketing, today they’re some of the most enthusiastic supporters and promoters of the approach,” as you can read in this Weidert Group case study.

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Case Study Study Training Collaboration 100

Waxing UnLyrical

AUGUST 20, 2014

Here’s some of what we talked about: On the biggest changes she’s seen in PR thus far: A2:#1: End of news as an event: News is now real-time, customized to us. Our featured guest will be Brian Vickery , Principal and EVP of the Rocky Mountain Region for Mantis Technology Group. How do PR people get their content out?

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Metrics Consultant Eventful Reputation 114

Waxing UnLyrical

FEBRUARY 28, 2013

Most of the activity we have seen so far has been focused on events. The Tripoli trade fair grounds are hosting an event practically every week, offering businesses from telecoms to fashion, and garden furniture to construction, the opportunity to show off their wares to industry and consumers alike.

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Industry Marketing Construction Flickr 250

Waxing UnLyrical

FEBRUARY 17, 2017

Yesterday, I posted a challenge in the Social PR Posse group : to come up with your OWN quick meme and share it in the group. Then, post it to the Social PR Posse Facebook group before midnight EST on Friday, February 24. Like this one, which I created a while back: And that’s YOUR homework too!

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Meme Exercises Training Banking 188

Waxing UnLyrical

MARCH 19, 2014

We had a lively group on board for the #measurePR chat held on March 4, with very special guest Eric Schwartzman of Comply Socially. Events Guest Posts Measurement MeasurePR Resources comply socially eric schwartzman social media monitoring social media training' Guest Post by Jen Zingsheim Phillips.

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Training Privacy Applications Social Media 211

Waxing UnLyrical

FEBRUARY 5, 2014

That set of events put in motion the process that would create the original Fresh and Fluffy, an all natural dry dog shampoo. They have us out to events, feature us on their website, and always support us. Another had an ingredients list that was hard to read. And the last said to “keep out of reach of dogs and children.”.

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Startup Class Eventful Retail 237

Waxing UnLyrical

MAY 20, 2011

The daily PR & Marketing calendar of event hashtags. I asked Val to tell me a little more about it, and she said: “As a former Washingtonian and WWPR member, I try my best to follow Debbie Friez closely when she tweets from a Washington Women in PR event. ‘Cos you know, that is what Iizallabout!

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Resources eBook CSR Social Media 251

Waxing UnLyrical

JUNE 28, 2018

I recently attended an industry event featuring a group of agency leaders who were clearly smart, successful people. Whether you’re trying to win customers, attract the best and brightest talent, or position your firm at an industry event, it’s important to be able to tell the story of your business.

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Chemicals Creative Commons Consultant Organization 187

Waxing UnLyrical

NOVEMBER 29, 2011

Very few of the groups representing tech industries were using them. It is also a great option for groups who don’t have the budget to redesign their display banners. Many of the groups were providing QR codes with links to non-mobile sites. Image: Optiscanapp via Flickr, CC 2.0. Here is what we found out: 1. thumbs up.*.

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iPhone Flickr Groups Groups 168

Waxing UnLyrical

OCTOBER 13, 2011

donate, enroll, attend an event, make post-secondary education an election priority, etc.). Social media simply gives us the opportunity to include a greater number of those stories and from a more diverse group of contributors. We engaged our various audiences by showing how we were relevant to them. The list goes on.

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Social Media Flickr Guidelines Groups 224

Waxing UnLyrical

JUNE 21, 2012

is the ability to monitor and post to Facebook Groups directly from HootSuite: Now, typically I like to work Facebook “in” Facebook, as it were, but I know plenty of people who’d rather do all their Facebook management from a third-party app. You can give posting rights to a team for group posting, which is terrific!

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HootSuite Social Media Curation iPad 269

Waxing UnLyrical

JULY 29, 2015

Constant feedback is preferred; it is said, “don’t beat around the bush, get to the point with this group.” This group likes to accomplish work in group meetings, where their priority is to exchange ideas and divvy up the work load. Take a class or join a local Toastmasters group.

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Instant Messaging Groups Groups Meeting 100

Waxing UnLyrical

APRIL 18, 2013

You’ve already heard about what a wonderful event it was, from so very many people. at SMMWorld: “At the recent Social Media Marketing World event, I ran into Ian and asked him how many sessions he had attended and he said ‘none.’ It’s been just about two weeks since I returned from Social Slam.

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Conference Eventful Hotels Meeting 203

Waxing UnLyrical

MAY 26, 2011

A few emails later, the University of Regina Social Media Users Group (URSMUG) was born. That initial group drew people from across faculties and departments. After a half dozen meetings the group took a bit of a hiatus. And there is diversity within groups. But most of the people who attended were new to social media.

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Team Social Media Aggregator Meeting 165

Waxing UnLyrical

APRIL 5, 2012

In a Fall 1976 article for Public Relations Quarterly , Mr. Bernays stated: “Advice on action is the important function of the professional, based on knowledge of the social sciences, individual and group behavior, on social responsibility and on experiences in coping with these problems in a professional way.”.

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Insurance Banking Flickr Metrics 249

Waxing UnLyrical

APRIL 12, 2011

After all, if the public is at the heart of public relations , why wouldn’t we ask them how they feel about certain issues that involve our organizations, clients, industry, and even current events that directly or indirectly affect us and them? The problem with surveying is that it, allegedly, takes too long. Sound like a pain in the butt?

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Survey Focus Group Proposal Education 231

Waxing UnLyrical

JUNE 21, 2013

Live-tweeting from events, using a hashtag that has been set up for the event, or creating one from scratch. Participating in #followfriday , doing a reply-all on Twitter that includes that hashtag (as well as possibly people you really don’t know), or RTing a Follow Friday tweet you’ve been included in.

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Twitter How To HootSuite Curation 246

Waxing UnLyrical

APRIL 30, 2012

And when launching a business – swamped with to-dos, events, and life – we always need it. Checking out that networking group across you’ve heard good things about? To prioritize our workloads, to avoid hastily jumping into activities without a plan for gain.

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Small Business Patterns Flickr eBook 233

Waxing UnLyrical

FEBRUARY 28, 2011

Everyone I had met in Libya was fully aware of events in Tunisia and Egypt and yet no one seemed to think it would happen there too. It’s also been interesting seeing how events in Libya have been reported in Malta. Conway has also worked in London, most recently as Internet PR Account Director at Propeller Group.

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Flickr Compete News Eventful 150

Waxing UnLyrical

FEBRUARY 13, 2017

Access to my private Social PR Virtuoso community , where we brainstorm, make incredible personal and business connections, and ALSO do monthly live group calls. Priority access to the Master Course Intensive , a 4-week LIVE class (1x/week, for 4 weeks), i.e. live group video calls to go through each module together.

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Course Module Training Banking 168

Waxing UnLyrical

OCTOBER 17, 2016

Since then, she’s made a concerted effort to get to know her fellow Virtuosos, and really works the course and private Facebook Group (you know what they say, it works if you work it). They get you excited, engaged,and yearning to be apart of their events and initiatives through smart, powerful, and fun messaging.

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Delicious Consultant Course Banking 100

Waxing UnLyrical

DECEMBER 9, 2011

And you can see how happy I am with where I am right now in that photo up there, when I pulled out – and fit into – a little black dress I hadn’t worn since New Year’s Eve 2009, this past Sunday (we were headed to a fancy event).

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Exercises Training Groups Groups 163

Waxing UnLyrical

MAY 10, 2013

Jilani’s experiences, including from the White House Correspondents’ Association (which hosts the annual event), and it’s been almost two weeks since this happened, I’m going to assume her account is true.

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Consultant Flickr Upcoming Eventful 278

Waxing UnLyrical

APRIL 30, 2017

Which you would have seen on Facebook on Friday, if you’re a part of my “Social PR Posse” group. This is my “AARGH I F’D UP PLEASE FORGIVE ME” face. Because I’d inadvertently sent an email to some of my peeps that should have gone to some OTHER of my peeps, and I was totally TOTALLY freaking out.

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Banking Consultant Training LinkedIn 225

Waxing UnLyrical

SEPTEMBER 25, 2015

It was a once in a lifetime, all-star event, best described by Betsy Decillis as #measurepr-palooza. A2 The Barcelona Principles updated launch last week, @richardbagnall ‘s AMEC group is ALWAYS developing resources. Aseem Sood of Impact Research & Measurement Pvt Ltd, and. A2: New/exciting? BarcelonaPrinciples 2.0 -it

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Metrics Consultant Reputation Research 100

Waxing UnLyrical

FEBRUARY 2, 2017

What was even more fun to watch was the second group of people: those who tried to go down the escalator. The memory of those two groups of escalator riders never fails to bring a smile to my face. Then they’d walk down the flight of stairs opposite, and then do it all again, with more confidence this time.

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Training Banking Upcoming Groups 180

Waxing UnLyrical

MARCH 28, 2017

The flip-side of perfect is perfectly awful—so, the group exchanged its thoughts on what constitutes the worst PR measurement practices they’ve seen, including *clears throat and then ducks* AVEs: A3: AVE cited by big PR firms in Silver Anvil award entries. Ongoing program research plus ad hoc campaign research. Perfect #measurePR.

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Consultant Skills Research Industry 100

Waxing UnLyrical

DECEMBER 6, 2010

She likens it to a cocktail party or going to a business networking event. I figure if Id talk about it at a cocktail party or networking event, then I can talk about it here. Its interesting that youre talking about trying to step away from the tools and go to more events. should be a mix of professionla and personal.

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Class Comments Eventful Conversation 211

Waxing UnLyrical

AUGUST 21, 2012

Just one of the many interesting factoids our group was given when the Regina Police Service (RPS) sent its social media officer, Kaeli Madill, to talk to us about all things Twitter and Facebook. You are surrounded by windows … and people who like to tweet about other drivers doing dangerous things on the road.

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Social Media Construction Flickr Communities 165

Waxing UnLyrical

NOVEMBER 14, 2016

The insurance company in the contest gives $1 million dollars to a group of lucky winners, whose task is to simply retweet Esurance’s page on Twitter. What is one Social PR campaign you’re in love with? The social PR campaign that I am in love with is Esurance Pass It On. It is ingenious in its very simplicity. Who inspires you?

Delicious 100

Delicious Insurance Banking Course 100

Waxing UnLyrical

JANUARY 23, 2015

Industry groups (such as PRSA and AMEC) have really ramped up efforts to educate pros on smart measurement. There will be more niche events, more “exclusive” and/or embargo-type offerings to bloggers and media, and more generation of “buzz” by who’s not invited to the party, as opposed to who made the guest list. Measurement.

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Trends Consultant Influencer Education 100