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Using Social Media For Sustainability: WiserEarth Does It, And Well

Waxing UnLyrical

There was an LCD screen in the room where we all had gathered and we could read, tweet, talk and discuss at the same time using the right hashtag! Additionally, Wiser organizes events on a regular basis across countries to educate, collaborate and connect with like minded people. Image: cambodia4kidsorg via Flickr, CC 3.0.

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3 Resources for PR/Social Media Pros & Small Biz Owners

Waxing UnLyrical

The daily PR & Marketing calendar of event hashtags. Not to mention keeping track of the various hashtags that are associated with them. Here is a very simple editable calendar, the daily PR & Marketing calendar of event hashtags , we can use to build that resource. please take a moment to add the hashtag.

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How the Regina Police Service Uses Social Media

Waxing UnLyrical

Just one of the many interesting factoids our group was given when the Regina Police Service (RPS) sent its social media officer, Kaeli Madill, to talk to us about all things Twitter and Facebook. As the hashtag suggests, every Wednesday they ask their followers what the fine is for a particular infraction.

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Of Royals, Dreams and Social Media

Waxing UnLyrical

Did you get up early in the morning on Friday (or stay up late) to watch the “event of the century&# aka Prince William’s wedding to (then) commoner Kate? When I was quite a wee girl, I was fascinated by the hoopla surrounding the then event of the (20 th ) century … the wedding of Prince Charles to Diana Spencer.

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What “Big” Social Media Means for Small Businesses

The Realtime Report

Social media and viral content working on such a large scale is always a marvel to behold; however, it does create a bit of a conundrum for small businesses. As social media marketing remains an enigma for many SMBs, large-scale success seems so far away. So, Are We Just Chasing Trends? . Trending topics. Newsjacking.

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This Week in Social Media – 7/17/2013

Social Media Marketing

How to turn customers into advocates, a surprising number of people won’t take action based on TV ads, the progress of social business, WeChat is in the sites of Chinese telcos, measuring sponsorship effectiveness, the role of PR in sponsored content, the #2 concern of the C-suite and more, it’s This Week in Social Media.

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This Week in Social Media – 5/22/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.