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Chanel’s Social Media Strategy: Fashioning Engagement Via Online Platforms

Keyhole.co

Chanel’s bags, clothes, jewelry, and perfumes might be extravagantly priced, but the luxury fashion brand is a name everyone recognizes. For over 100 years, Chanel has maintained its top spot in the world of fashion and glamor. They’ve put out diverse and relatable content and maintained a healthy relationship with audiences.

Fashion 52
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Fashion and P.R. Social Media blogger events

Laurel Papworth

PR people need to be careful how they frame an invite to a blogger press event. This social media invite sent to Fashionista highlights some of the issues of running blogger only events. Please Note: All bloggers must post coverage from our event to their blog within 24 hours in order to be eligible. Social Media Fashion.

Fashion 96
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How 3 brands use a Tagging strategy for marketing to get better insights, faster

Sprout Social

How 3 standout brands use a Tagging strategy for marketing campaigns, and beyond To get you up to speed, Tags are a Sprout feature that act as labels you can attach to any piece of content you plan to publish. riverisland The modest fashion haul of dreams, thanks to @Iman | Fashion, Beauty & food ?

Strategy 122
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What Can Make Your Brand’s Instagram Stories Stand Out From the Crowd?

agora pulse

Create categorized Highlights to share your best content with others, like special events, seasonal content, UGC, or shoppable products. Author Leigh Bardugo uses Stories Highlights to organize Instagram Stories she has posted about her many books and series, plus book signing events. . Share videos from your special events.

Instagram 125
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10 ways the Sprout Social mobile app lets you manage social from anywhere

Sprout Social

Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere. View all of the content you’ve scheduled, add notes to certain days, adjust send times, identify publishing gaps and more.

Mobile 139
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Duffy balloon: how to pull a PR stunt

Sherrilynne Starkie

Canadians found the good old fashion PR stunt to be alive and well last week when the Canadian Taxpayers Federation (CTF), pulled up on the shores of the Ottawa River, just opposite Parliament Hill, with a hot air balloon…a much larger than life talisman of Senator Mike Duffy. Canadian television journalist Mike Duffy of CTV.

Wikipedia 321
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How to Make Money on Social Media: Tips for Brands and Creators

Hootsuite

LTK (formerly Like to Know It) is one of the most popular affiliate programs for fashion creators. Host an event or workshop. Events and workshops are a quick way to monetize your social media presence. Event ideas to create and launch: An in-person course or workshop. A charity fundraiser and networking event.