The unusual promotional video: To capture the journey of McDonald’s during the last 30 years, the food chain has created a YouTube video. It goes back through the years, and looks at the trends and events that occurred each year until it reaches 1981. The video is placed on their YouTube page. As it cycles back through the years, the page begins to de-evolve to more basic technology, the YouTube video reverts to its old format while the video suggestions located at the side are replaced with an old fashioned cassette deck. Should you watch it? Yes, of course! MORE >>

Events can play a huge role in your ongoing marketing program. With his admonition in mind, I’ll simply give a few suggestions for anyone who wants to tap into the power of social media to support a live event. Keys for effective social engagement: making live events come alive online. Consider that as part of my “show prep&# for any event where I will be live blogging, I STUDY by reading everything I can find about the event and all the players associated with it. Now imagine someone like me live blogging an event. Foster sharing. MORE >>

YouTube Symphony Sydney Opera House Online Community Makes Music! Imagine The X Factor but the auditions are held online, the music is classical and The London Symphony Orchestra and others “judge&# the YouTube videos on the players precision and tone. last night for the Youtube Symphony. My partner and I headed to Circular Quay last night to sit in the rain and wind and watch/listen to the YouTube Symphony. A Use your influencers to promote events! by Gary Hayes. Well, The Sydney Opera House hosted 25 million people (most of them online!) by Gary Hayes. MORE >>

While police would not say if any further arrests are pending, a video of the scene ( [link] ) has already surfaced on YouTube. If you remember the rioting in Vancouver last spring following the Stanley Cup Finals or other such events, authorities have used such sites to review videos and images to see who may be breaking the law. Education Facebook Social Media Social Networks Tips Twitter YouTube Colorado State pool partyRemember the good old days when you would pick up the phone or mail out some hand-written invitations to your party? Photo credit: Erin Udell. MORE >>

Bolt Insurance Agency compiled an interesting infographic that compiles research and data from Constant Contact, Facebook, Twitter, LinkedIn, YouTube, e-Dialog, ExactTarget, and the U.S. Website Marketing Email Marketing Print Advertising Social Media Online Advertising Event Marketing What are the most used social media sites used by small businesses? Facebook YouTube Twitter & LinkedIn (Tie) Other interesting facts pulled from the infographic: 67% of customers give their email addresses to companies to receive discounts and promotions. Postal Service. MORE >>