Techipedia: Tamar Weinberg

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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

Recently, I was asked if Social Analytics sheds light on the nature of online events like the Netflix Outrage , which happened a few weeks ago as customers voiced extreme disappointment at Netflix for imposing a $6 a month increase for customers who still wanted DVD delivery. Most influential Twitter accounts associated with this article.

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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

Over the past couple years, one of the most common questions from business owners has been, “Do I need to be on Facebook and/or Twitter?&# Mix up your status updates with some local area events and news to keep it interesting. Get the word out about specials and events. This is a guest post by Angela Denby.

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When to Thank Your Social Media Fans

Techipedia: Tamar Weinberg

But it’s rare to see such fan love on Facebook and Twitter. Offer Online Thanks for Offline Events. If you use social media prior to an event in the hopes of increasing traffic to your booth, that’s great. Businesspeople who rely more on in-person events such workshops, book signings, and seminars can easily apply these ideas.

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How Social Media is a Lot Like Dating

Techipedia: Tamar Weinberg

It’s not fun on a date, and it certainly isn’t fun to listen to someone on Twitter only talk about themselves. Using Twitter and Facebook to promote a blog post is great, but make sure to mix it up with other news and topics as well. Tweet industry news as well as your company’s current events. Relationships Take Time.

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

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How to Use Social Media Strategy to Reach Mommy Blogs

Techipedia: Tamar Weinberg

Come to your mom blogger event? In addition to sending them an email, friend them on Facebook, become a fan of their page, and follow them on Twitter. Twitter: I have a list on Twitter called “Top Parent Twitterers” where I am constantly adding some of the most active and popular parent bloggers.

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How to Spice up Your Social Media Strategy in 2011

Techipedia: Tamar Weinberg

For example, you might have launched a Twitter account hoping it would drive tons of customers to your e-commerce site quickly. When we hear the phrase “social media&# we tend to think of the Web and sites like Facebook, Twitter, and Digg. Sponsor a Twitter meet-up or similar event for customers in your local area.