Laurel Papworth

MARCH 17, 2010

I’ve been asked to speak in Melbourne on April 15th (evening) about the impact of social media, online communities, social networks and call centres. Nick has extensive experience in providing advice and policy materials to employers on the use of social networking technologies. Email: events@ata.asn.au.

CSR 65

CSR Eventful Social Media Forums 65

Mindjumpers

JANUARY 14, 2011

Take a look: Social networking: Connect, Share, Engage. Companies all over the world are now looking forward to improving their relationship with their customers with the help of social networking sites. 5 Tips for Making a Consistent Social Media Effort. Twitter, Facebook are a must for business sites.

Trends 245

Trends Influencer Social Media Forums 245

Webbiquity SMM

DECEMBER 6, 2010

And the website/blog includes social sharing buttons, making it easier for site visitors to share the company’s content with their connections across popular social networks. PR and social media can also be used together to promote events, speaking opportunities, corporate presentations, video and other content.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

Techipedia: Tamar Weinberg

JANUARY 25, 2008

StumbleUpon: The Funny, the Informational, but Not So Newsy StumbleUpon is probably the last social site that I’d consider going for “news&# — at least not for “current events.&# For example, just the other day I stumbled upon an Apple press release from 2003. In this way, it is Pull.

Social Networking 101

Social Networking Digg StumbleUpon Social Bookmarking 101

Laurel Papworth

FEBRUARY 11, 2010

BBC says Use Social Media – or Leave is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: Australia , BBC , fairfax , mercedes bunz , news australia , the guardian. Event: Media08 Question: Who should I speak to? Event: Media08 Question: Who should I speak to? (9). Related posts.

Social Media 98

Social Media Wikipedia Technorati Social Networking 98

Laurel Papworth

FEBRUARY 21, 2011

I often write on social media revenue – how social media sites like blogs and forums and social networks monetize. Huffington Post Sells for $315m Social Media Revenue is a post from: Laurel Papworth- Social Network Strategy. Social Media Monetization: Craigslist hits $100m (4).

Social Media 82

Social Media API Technorati Widget 82

Webbiquity SMM

JANUARY 14, 2011

Anyone can record an event with a Flip and upload it to YouTube. That simplicity, however, can make social media dangerous for business. Oafish attempts to treat social networks like just another one-way promotional channel. Share this on Technorati. Anyone can get on Twitter and follow Ashton or Oprah. Tweet This!

Social Media 167

Social Media How To Technorati StumbleUpon 167

Webbiquity SMM

NOVEMBER 2, 2010

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Laurel Papworth

OCTOBER 20, 2010

We focus on social media ROI (Return on Investment) but also COI (Cost of Inaction). What happens if you don’t build social networks? The challenges of the new social newspaper community and the FixMyStreets type activism. Election 2.0 – List of social media election sites to watch. (25). Related posts.

Gov 2.0 75

Gov 2.0 Conference Social Media Press Release 75

Bill Hartzer

AUGUST 18, 2010

Twenty-nine percent of companies with 500 or fewer employees are utilizing social networking in some way. And more than half of leisure and hospitality organizations use social networking to help promote their businesses. Businesses of all sizes and industries report utilizing social networking to market their companies.

Survey 102

Survey Company Social Media Sample 102

Laurel Papworth

JUNE 9, 2010

Some groups are organizing social networking hours at their local venues, while others are hosting speakers or panels. We want to give you the flexibility to tailor your meetup to what you think best suits your social community. RSVP and upload photos from your meetup to our Facebook event page. Some Questions.

Social Media 71

Social Media Social Networking Eventful Technorati 71

Laurel Papworth

AUGUST 11, 2010

From TheBitterWallet : It won’t surprise you that Big Chill was never called Wanky Balls, Sweaty Nads, Greasy Schlong or anything else for that matter because you see, the bone idle newsrag decided to believe something that was written on a Wikipedia page about the event ( screengrab here ). Send us the clippings, of course.

Wikipedia 66

Wikipedia Journal Wiki Social Networking 66

Laurel Papworth

MAY 23, 2010

Optus, one of Australia’s main telecommunications carriers, have made a classic social media error: Social Media Timelines. Opening a Twitter account to promote something on the day of the event is not giving enough time for building engagement before entering campaign mode. Social Media interest? to raise money.

Diagrams 85

Diagrams Company Twitter Telecommunications 85

Laurel Papworth

OCTOBER 14, 2009

The first episode of my new podcast, Social Media Business, looks at revenue stream associated with providing your online community or social networks with a real world experience such as a meetup, conference or party. Social Media for Events and Conference Organisers. Friendster Pinoy Event.

Social Media 78

Social Media MySpace Conference Social Networking 78

Laurel Papworth

JANUARY 27, 2010

I have a patent in social network economies particularly in user generated virtual goods – which we don’t see a lot of yet. They’re often used to monetize free games available on social networks such as Facebook. Social Media Monetization: Craigslist hits $100m (3). billion revenue in 2010.

Social Media 77

Social Media Virtual World MySpace Social Networking 77

Laurel Papworth

APRIL 13, 2010

Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. SMS other social networks are built on SMS revenues such as SMSFun. Online Events team up with LiveStream and ask for a few bucks for an online event such as those NASA video/tweet streams.

Twitter 99

Twitter API Badge SMS 99

Laurel Papworth

DECEMBER 16, 2010

at an event will draw a large Australian crowd, perhaps you want to make a viral. At least I have one fan of my work… Obviously if you have only 20 days (18 now) to promote a competition, waiting for the social networks to catch on won’t work. You can view the current entries. here: [link]. Related posts.

Social Media 97

Social Media Diagrams Web 2.0 Social Networking 97

The Marketing Blog

SEPTEMBER 28, 2009

The idea is not to create a feeling of competition but a strong group which can collectively spread social media usage in India. technorati , back-links etc.) and the Indians in Social Media are still very less. Moreover, we don’t have a quality ranking system yet which goes beyond the numbers (i.e.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

Laurel Papworth

JUNE 27, 2010

While I think this is the best online community signup ever, there’s more that you can do to make it easy for Visitors to move to Newcomers in the social network membership cycle. It’s really no surprise as mass social network audiences learn what really suits them. Social Media and SMBs (11).

Communities 76

Communities Social Networking FAQ Technorati 76

Laurel Papworth

DECEMBER 10, 2009

By the way, the baby in the photo is Victoria – her parents met on the social network Xbox Live and started dating. Parents take Xbox away: Boy rings Police is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: parents , Police , Victoria , Xbox , Xbox Live. Soooo cute.

Web 2.0 58

Web 2.0 Wiki Technorati Social Networking 58

Harp Interactive

FEBRUARY 9, 2010

Taweet (beta) is a social calendar and event promotion application for Twitter. is a simple and FREE service that makes updating your social networks a snap! Options to post content to 50+ social media sites and more! Technorati. Taweet adds a whole new dimension to your Twitter experience: the future.

Resources 243

Resources Ping.fm Tools Social Media 243

Laurel Papworth

SEPTEMBER 1, 2010

Social Created: Circular Quay 2008: Hundreds of normal (heh) people recruited from the internet. Have a look at the Facebook page – the way Sydney Flashmob organise their events: SydneyFlashMob have a website. Because, hey it’s about being social, not flogging stuff. You DO NOT have to attend every event.

Flash Mob 99

Flash Mob Mobile Social Networking Communities 99

Laurel Papworth

DECEMBER 9, 2009

At Media140 I said mentioned that journalists (well some, anyway) weren’t really members of the social networks, just using them to lift stories, out of context, with no respect for the online community family. Newspapers: Fear and Loathing in Social Media is a post from: Laurel Papworth- Social Network Strategy.

Social Media 84

Social Media Press Release Social Networking Technorati 84

The Marketing Blog

MAY 27, 2008

Home About In the Media Social Media Scores over Mass Media Again Social Media and Blog Camp – Courtesy Delhi Bloggers Bloc May 27, 2008.12:38 is an event focused on exciting new startups. This year’s event promises to be a cracker. The registrations for the event are on. 38 pm Proto.in

Web 2.0 100

Web 2.0 Startup FeedBurner Eventful 100

Laurel Papworth

SEPTEMBER 16, 2010

Movember (the month formerly known as November) is a moustache growing charity event held during November each year that raises funds and awareness for men’s health. Movember and online community rituals is a post from: Laurel Papworth- Social Network Strategy. What is Movember? from Australian Movember site).

Communities 103

Communities Facebook Avatar Social Networking 103

Laurel Papworth

JUNE 22, 2010

Public Relations becomes Community Relations – Social Media is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: Australia , company , management , Online Communities , PR , public relations , publics , social media , social networks. NAB Ubank Social Media Mess (7).

Communities 78

Communities Social Media Web 2.0 Social Networking 78

Idaconcpts

AUGUST 18, 2010

Not only can you invite them out on a shopping trip by creating an event, but you can also make use of various applications on the site too. There are social networking sites online for almost any hobby and interest known to man, so it should come as no surprise that there are hundreds designed with online shoppers in mind.

Questions 137

Questions Social Media iPhone Applications 137

Techipedia: Tamar Weinberg

MARCH 16, 2008

As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

MySpace 100

MySpace Handbook Yahoo Microblogging 100

Laurel Papworth

JUNE 3, 2010

is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: Germany , Graunke , Jonas Schaible , Kirsten Haake , nation of bloggers , Steve Jobs. Australia Event: Broadband Australia 2008 (6). A Nation of Bloggers: Good or Bad? Related posts. Music FasterLouder.com.au and Blender (0). and Blender (0).

Blogger 66

Blogger Blogosphere iPad Web 2.0 66

Laurel Papworth

OCTOBER 7, 2010

Find Twitter followers by location 2011 is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: Australia , country , find , GPS , local , location , map , mobile , Search , state , town , Twitter. Event: WebDirections South September 25-29 Sydney (1). Video 3.0 – Social Video (3).

GPS 88

GPS Twitter Real Estate Mobile 88

Buzz Marketing for Technology

JUNE 27, 2008

Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), technorati. But of more interest, the use cases have evolved and practices are enabling new solutions that offer competitive advantage. put aside the hype and talk about what problems the Enteprise 2.0 catalytics. censorship.

SocialText 100

SocialText Conversation Wiki Folksonomy 100

Laurel Papworth

MAY 14, 2010

Crowdsourced innovation social networks. Crowdsource: BP Oil Spill and social media is a post from: Laurel Papworth- Social Network Strategy. Australia Event: Social Networks and P.R. (9). White Paper: Social Networking Primed To Go Mobile (0). Twitter: Social StoryTelling (14).

Crowdsourcing 94

Crowdsourcing Social Media Social Networking Project 94

Laurel Papworth

NOVEMBER 5, 2009

Incidentally, we got the usual bashing Bloggers/Facebookers/Twitterers are guilty of all the below: Echo Chamber: An echo chamber is a social network – if we share a Purpose (gardening, law, crochet) then we discuss the same or similar topics ad nauseum. Negative Anonymous comments: Social networks are full of negative comments.

Journal 102

Journal Social Media Twitter Bazaarvoice 102

Laurel Papworth

DECEMBER 17, 2009

The Media Survival Guide has a bunch of sections with pieces from Industry Head, a panel, case study, future directions etc in Out of Home, Search, Direct Marketing, Web, Print, TV Radio, Mobile, Events/Experiential and Social Media. Events/Experiential : Tracy Jones, national president, Public Relations Institute of Australia (PRIA).

Industry 64

Industry Social Media Influencer Mobile 64

Laurel Papworth

JUNE 5, 2010

Influencers and Social Media Experts is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: influence , Influencers , social media , types of influencers. Event: FITT & Influencers (2). Australia: Industry Head, Social Media (11). Related posts.

Influencer 106

Influencer Social Media Conference Social Networking 106

Laurel Papworth

MAY 8, 2010

The photo sharing social network Radar.net is shutting down and, thankfully, they have all undertaken all the key steps to do that sensitively and graciously. The steps to follow to shut down a social media site without losing all that brand love you have worked so hard to gain are these: A warm look at history of the online community.

Sites 81

Sites Social Media Social Networking Mobile 81