Webbiquity SMM

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2011 B2B Marketing Trends

Webbiquity SMM

Of eleven different marketing categories, all of those in which marketers said they plan to increase spending in 2011 are online activities: website design / optimization and social media topped the list with 69% of companies planning larger budgets in these areas, followed by virtual events and webinars, SEO, email marketing and paid search.

B2B 185
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The 32 Best Twitter Marketing Tools

Webbiquity SMM

Sample review: “Twittercounter is a great Twitter service that offers updated statistics of your followers, the users you’re following, and daily tweets. Sample review: “Grow and manage your following using Tweepi. Sample review: “Find the latest content on any topic. Showcase reviews: ViralBlog. 3) Tweriod.

Tools 100
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

Marketing Salary Survey: Social Media Marketing by Aquent. According to an ExactTarget survey, Twitter users who follow a brand are more than twice as likely as Facebook users who “like” a brand to say they are more likely to purchase from the brand after becoming a social media follower. How much are you worth? by eMarketer.

Research 210
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The 11 Best Social Media Campaign Builders and Ad Monitoring Tools

Webbiquity SMM

Social media campaigns, on the other hand, are short (and defined) term bursts of activity and advertising relating to a specific promotion, event, contest, report, or other call to action. Sample review: “Competitions get social media users engaged. Sample review: “Split testing is an important part of your website.

Campaign 200
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The 21 Best Content Curation Tools

Webbiquity SMM

Ideal for live blogs, breaking events, and conferences. Sample review: “Add and curate content from any public webpage. It’s a great way to capture the buzz from the show floor after a tradeshow, event or conference.” — Maximize Social Business (Drive). Store and repurpose content for later reposting.

Curation 214
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Four Types of Social Media Content Every Business Needs to Create

Webbiquity SMM

But, on the off chance you need more evidence… Buffer surveyed 1700 marketers from varied niches. Social media-pros swear by interactive content like quizzes, surveys, polls, and Q&As. A company event coming up? After the event, share the highlights in a video story. The possibilities are endless.

Types 176