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Earthquake: Canadians Turn to Social Media Instead of Diving for Cover

Dave Fleet

Once again, social media beat traditional media to the punch (as if this is news nowadays), although mainstream outlets were quick to report the news shortly thereafter. We did a little research on social media activity regarding the earthquake using Radian6. Yesterday afternoon at 1:41pm EDT, a 5.0

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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Most engaging content on August 15th around rain in NYC as rated by Radian6 Analytics.

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Super Bowl Becomes Social Bowl

Mindjumpers

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials.

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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. Some experts contend that because social media activity is rich in metrics , you can and should be measuring ROI constantly.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. What about you?

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Twitter Best in Events and Emergencies

Net-Savvy Executive

It's the social media water cooler , where there's always something interesting but rarely anything I can't afford to miss. I recently experienced two events—one good, one bad—that show Twitter at its best. I recently experienced two events—one good, one bad—that show Twitter at its best.

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Heading to Social Media Plus

Koka Sexton

This week I’m going to be in Philadelphia speaking at the Social Media Plus business summit. I was accepted as a speaker and will talking about Leveraging Social Media for B2B Sales Teams. I will be live tweeting from the event and should get a blog post of the highlights up later this week.