The Anti-Social Super Bowl: Where Social Integrations Were Missing from The Big Game
Ignite Social Media
FEBRUARY 13, 2024
The 2024 Super Bowl ads fell flat when it came to social media integration, a stark contrast from previous years where brands led real-time conversations and engagement on platforms like Twitter and Instagram. This may have been an attempt to avoid relying on third-party data from social platforms due to new data privacy laws.
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