The Realtime Report

NOVEMBER 16, 2022

5 Tips Missing From Your Average Restaurant Marketing Guide. As a restaurateur, you know that a restaurant marketing guide is essential to the success of your business. Here are five tips your average restaurant marketing guide probably isn’t telling you. It’s also a great place to post special offers and events.

Tips 182

Tips Marketing Loyalty Hotels 182

Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. to get through. They found that many users had another consideration on their minds: pets.

Brands 148

Brands Marketing Real Estate Collaboration 148

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265

Research Social Media Marketing Retail 265

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. It is the key to your business’s future success because when you look more closely into your competitors’ marketing, you learn from their successes and mistakes.

Analysis 105

Analysis Sentiment Marketing How To 105

Laurel Papworth

JUNE 7, 2023

This is a free educational event on artificial intelligence and is recorded if you are unable to attend. This is a virtual web event, hosted by Dr Andrew Rochford & broadcast online on Wednesday 7 June, 1pm – 2pm. Please register. For more information contact Harrison.AI.

Eventful 52

Eventful Policies Consultant Applications 52

Oktopost

APRIL 9, 2024

59% of marketers attribute revenue growth to marketing-generated leads , so demand-generation tactics remain a non-negotiable among marketing teams. Higher ROI- By bringing in higher-quality leads and shortening their time in the sales funnel, you’ll see higher returns on your marketing spend.

B2B 62

B2B Marketing ROI Hubspot 62

Janet Fouts

JULY 13, 2020

As responsible and conscious marketers we are taking a closer look at how marketing is handing issues of culture, diversity and inclusion, especially on social media (this is mindful social after all!). Aleya Harris is the founder and owner of Flourish Marketing. linkedin.com/company/flourish-marketing-co/.

Brands 226

Brands Marketing Committee Consultant 226

Jon Loomer

JANUARY 18, 2018

Event source. This is the type of conversion event that you want to track. In this case, you’ll obviously need the Facebook pixel installed on your website with pixel events. But you can also select an app event, offline event , or custom conversion. This is the date range of your test.

Research 167

Research Tools Comparison Facebook 167

Ignite Social Media

JANUARY 18, 2018

In this post, we’ll discuss how you can be prepared and plan ahead for those timely events. Research & Brainstorm. At the beginning of the year, take some time to research big events happening that year and see where you as a brand fit. It’s as simple as it sounds! Setting Goals. Editorial Calendar. Post Regularly.

Eventful 118

Eventful Social Media Guidelines Research 118

Sherrilynne Starkie

APRIL 23, 2020

You’ve done your research, identified your audience, and have excellent content to promote… but it’s not getting the traction it deserves. Join me as I break down public relations’ crucial role in successful content marketing campaigns. Is your campaign missing something? I’ll be providing practical tips for great digital PR.

Content 243

Content Case Study Marketing ROI 243

Sprout Social

SEPTEMBER 18, 2023

Marketers are finding it increasingly difficult to set the right budget, optimize it and keep the leads flowing. Managing social media and other marketing channels in this economy can be challenging. Do your research You need to be aware of the market conditions to allocate the right marketing budget.

Marketing 131

Marketing How To Sample Samples 131

Ignite Social Media

JULY 6, 2018

Where Twitter may struggle with some of the above, they are a great source for keeping up on live events. Here’s what they’re doing to own live event coverage on social. I sure hope they expand this to other events!”? The post Will Twitter Own Live Event Updates? New Notifications. Yeah, neither do I.

Eventful 108

Eventful Twitter Notification Sports 108

Webbiquity SMM

FEBRUARY 16, 2021

In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers. Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers.

B2B 259

B2B Examples Company Instagram 259

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. presentation downloads, session video) after the event. Lots of things.

Team 160

Team Marketing B2B Eventful 160

Rebekah Radice

MARCH 19, 2017

Or worse yet – realize you didn’t capture any contact information, making event follow up next to impossible? Whether it’s a lack of preparation or a whirlwind event, showing up without a plan is an immediate fail. Using social media before, during, and after an event will set you apart. Hashtag Research.

Eventful 132

Eventful Social Media Conference Hashtag 132

The Realtime Report

FEBRUARY 24, 2020

How to Succeed in Marketing. The right marketing strategies are vital for any business to succeed. Whether you manage a business or have a role within the marketing sector, you must be able to utilize the best resources available to implement your marketing tactics. Original Campaigns. Social Media.

How To 135

How To Marketing Resources Campaign 135

Sherrilynne Starkie

NOVEMBER 7, 2013

The goal was to give the union members a report on the progress of a content marketing program we are running to improve member engagement and further the organization’s change objectives. Using social media for research. Putting your best foot forward in PR. PLEASE LIKE MY FACEBOOK PAGE.

Conference 218

Conference Content Video Marketing 218

Sprout Social

FEBRUARY 17, 2022

And while it’s an effective tool for marketers to engage their subscribers—most will agree it’s a time-consuming task. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Simply put—because it works.

Template 131

Template Templates Marketing Sample 131

WebInKnow

SEPTEMBER 28, 2020

Everyone wonders what the future holds for events if people are unable to travel or gather in large groups in the short term, and how the industry may be impacted in the long term. One thing we know for sure: Whether you are an event organizer or speaker, your business is changing.

Eventful 98

Eventful Travel Industry Groups 98

Pam Moore

JUNE 23, 2019

Amazing events don't just happen, they are planned. These things all impact the success or failure of the event. I speak and train all over the globe in both b2b and b2c markets. Do your research! Start researching your audience long before the day of the event. How many times have they attended the event?

Hosting 90

Hosting Eventful Tips Training 90

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Social marketing can benefit retailers at every stage of the sales funnel. How to use social media marketing for retail to get more sales. An even larger number of social users turn to social networks to research brands: 43.5%.

Retail 104

Retail Social Media Brands Tips 104

Pam Moore

MAY 19, 2023

Embrace the Future: How Marketing Leaders Can Unleash Team Success with AI and Digital Transformation Digital transformation is no longer a buzzword. It's a necessity for businesses of all sizes to stay relevant and competitive in today's market. Marketing teams that don't embrace AI and other technologies will be left behind.

Team 148

Team Marketing ROI Training 148

Digimind

JULY 22, 2021

On June 24th, Digimind & ICON teamed up to bring a much-needed discussion on “Reinventing Healthcare Research With Social Intelligence” to attendees during an Expert Webinar session. The event was hosted by Michael Durwin , Director of Social Intelligence & Communities.

Research 71

Research Conversation Hosting Eventful 71

Pam Moore

MAY 19, 2023

Embrace the Future: How Marketing Leaders Can Unleash Team Success with AI and Digital Transformation Digital transformation is no longer a buzzword. It's a necessity for businesses of all sizes to stay relevant and competitive in today's market. Marketing teams that don't embrace AI and other technologies will be left behind.

Team 147

Team Marketing ROI Training 147

Sprout Social

OCTOBER 9, 2023

When Lisa Cole, Chief Marketing Officer at Cellebrite, stepped into her role last year, these were the questions constantly on her mind. She wanted to illustrate the marketing department’s ability to drive results and improve work-life balance for employees. A common pattern emerges when marketing teams begin to adopt the technology.

Team 112

Team Examples Marketing Training 112

Pam Moore

JUNE 23, 2019

Amazing events don't just happen, they are planned. These things all impact the success or failure of the event. I speak and train all over the globe in both b2b and b2c markets. Do your research! Start researching your audience long before the day of the event. How many times have they attended the event?

Eventful 90

Eventful Tips Training Authentication 90

The Realtime Report

MARCH 4, 2014

We’re now in an age where large public events lead to a huge increase in social media activity; Oscars host Ellen DeGeneres’ selfie that ‘broke’ Twitter with the most retweets ever is just the latest example. Basically we found this effect every time there was an event going on. No problem.

Eventful 170

Eventful Social Media Statistics Study 170

Audiense

DECEMBER 12, 2019

This year we have been able to participate in a few events within the sector and speak with professionals who lead innovation in companies and agencies, expanding our vision on the present and future of marketing and all the disciplines that surround it: advertising, market research, analytics, etc.

Marketing 97

Marketing Eventful Analytics Research 97

Ignite Social Media

APRIL 6, 2020

Please see prior posts: Changing Consumer Behavior and How to Adjust Your Strategy (March 16 th ) Organic vs Paid Social Media Marketing Before and After the Virus (March 23 rd ) Top Questions Brands Have About Their Social Media Strategy During COVID-19 (March 30 th ). Social Media Usage During Covid-19. Social media usage in the U.S.

Social Media 159

Social Media Marketing Sports YouTube 159

Sprout Social

NOVEMBER 3, 2022

Top-performing companies are already expanding their social strategy beyond marketing, with departments like customer service, corporate communications, investor relations, product, research and development and human resources joining in on social decisions. Social media can optimize every aspect of your business. Getting insightful.

Marketing 112

Marketing Team Social Media Skills 112

Social Media Strategies Summit

SEPTEMBER 18, 2023

Influencer marketing can be highly impactful, with one-third of consumers agreeing that influencer posts are the best way for brands to persuade customers to try new products. Fast forward several years, and it’s expanded to incorporate many successful events, from an airport lounge crawl to an AvGeek plane-spotting session.

Influencer 130

Influencer Travel Retail UGC 130

Oktopost

MARCH 4, 2024

In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. 60% of B2B SaaS companies reported their biggest marketing problem is a lack of time and resources. What is B2B SaaS Marketing?

B2B 62

B2B Strategy Marketing Case Study 62

Social Media Strategies Summit

MARCH 6, 2024

When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” The last thing you want is for all those posts to be seen by the wrong people — those with little or no interest in the product or service you sell. Sound familiar?

Social Media 215

Social Media How To Survey Analytics 215

Buzz Marketing for Technology

JUNE 27, 2008

Search our database of research documents. Planned Research. Data-Driven Research. Free Research. For Interactive Marketing Professionals. Strategies For Interactive Marketing In A Recession. Unlike Last Time, Results-Based Marketing And Social Applications Could Thrive. Search Forrester.com.

Research 208

Research Strategy Policies Marketing 208

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Should you focus on photos? What about forums?

Types 145

Types Social Media Microblogging Overview 145

Razor Social

FEBRUARY 27, 2023

Looking for some very practical and easy to follow ways to use ChatGPT to help with your Marketing? Practical uses of the ChatGPT tool for Marketing So lets going through some practical uses of ChatGPT for Marketing: 1. Find issues in code Maybe there’s not that many Marketers that code out there. write a poem).

Marketing 85

Marketing SEO Review Hotels 85

Pam Moore

SEPTEMBER 23, 2019

Hiring the perfect keynote speaker, breakout speaker, emcee, or workshop trainer for your event or conference is not an easy task. You are preparing for your big event and really want to ensure it is a huge success. I know what it's like to be on both sides of the professional speaking and event conference contract.

Eventful 60

Eventful ROI How To Conference 60