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Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. 1 Hubspot is a Resource for Marketing Decision Makers. Source: Hubspot Facebook. TAKEAWAY: Be a resource.

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10 Examples of Brands Leading the Way with NFTs

Social Media Strategies Summit

According to Hubspot research , 14% of media planners have started using non-fungible tokens in their campaigns, while a further 16% plan to do so for the first time in 2022. New product drops, exclusive merch, ultra-rare art, and retail deals. Sure, new products are exciting. Concert tickets, festivals, and private parties.

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What to do with your 2020 social strategy now

Sprout Social

Listening is a powerful tool for understanding broader conversations around major events, crisis situations, your brand and so much more. Tourism, entertainment and retail have been hit especially hard by the current economic downturn as people quarantine and delay major purchases. Adjust your 2020 social strategies and goals.

Strategy 142
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Conversational marketing: What it means for your social media strategy

Sprout Social

Integrations with Zendesk , HubSpot, Salesforce and more allow you to see a customer’s order history, contact information and overall relationship to your brand. If you’re contemplating incorporating WhatsApp into your social media lineup, partner with influencers in your industry to help spark conversation and promote premier events.

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6 integrations to get more from your social media management platform

Sprout Social

Even if registration for this event isn’t live, having them in your marketing funnel will help capture and attribute a future sale. Sprout integrations: Zendesk, HubSpot, Salesforce, Microsoft Dynamics 365. Scenario: You are the sole social media marketer of a retail brand with four store locations.

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Email Automation: The Essential Guide to Email Marketing Automation

Razor Social

With email automation, when an event happens, an email is triggered (automatically sent). What type of events triggers emails? Trigger – This is used to describe an event happening that causes something to happen (e.g. Sequence – This is the sequence of events/emails that happen after an event happens.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. 48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. 75 of the Fortune 100 companies use LinkedIn in their corporate hiring process. ( HubSpot ).