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How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

A recent survey by BrandFog revealed that when executives are active on social media, consumers develop a higher level of confidence in the company’s leadership. Sample content: Really enjoying an article from @author (or @website) [link]. Approximately 100 characters on an exciting, fun, or out of the ordinary office event.

Loyalty 60
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How to Build a Foolproof Brand Strategy for Ecommerce in 2022

Pixlee

In the same vein as championing UGC in your marketing, it’s important to prioritize social listening, using a hashtag analytics tool like Pixlee’s to monitor what people are saying about your brand online. Seek their opinions about potential products, recent campaigns, or new services through Q&As, surveys, and polls.

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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. The online community allows Sephora customers to share their favorite looks and beauty tips, sample new products, ask questions, and generally connect with like-minded shoppers. million members today. Why We Love It. Image source.

Examples 228
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The 32 Best Twitter Marketing Tools

Webbiquity SMM

A powerful multi-purpose Twitter tool that enables you to monitor your personal/brand mentions, retweets, relevant keywords, and hashtags; track competitor mentions and compare performance; switch between multiple Twitter accounts; and report on results. Sample review: “Grow and manage your following using Tweepi. 3) Tweriod.

Tools 100
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B2B Employee Advocacy Best Practices

Oktopost

According to Altimeter’s study , employee advocacy is one of the fastest-growing social business programs, with 90% of companies surveyed (companies with more than 250 employees) pursuing or have plans to pursue some form of employee advocacy. Building Trust. As many as 70% of job-seekers use social media to find openings.

B2B 144
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How to efficiently set up your content planning for 2019

Sprout Social

According to a Marketing Profs and CMI study, the majority of surveyed businesses (63% of them) don’t have a documented content strategy. You can grab a copy of the sample content roadmap here. One way to get creative with your content planning is to create content based around certain holidays and seasonal events.

Content 111
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Social Pros 10 – Lauren Teague, PGA Tour

Convince & Convert

The company surveyed, I think it was around 400 people – I think I saw that in the notes – 400 people of all stripes, which was really my biggest issue with the survey, and we’ll come back to that. Surveyed these people about CEOs, leadership, and social media. There were two key nuggets from the report.

Sports 114