Small Business Mavericks

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Should You Write About Local Events On Your Blog?

Small Business Mavericks

One of the ways to ensure that your website ranks well for local geo-phrases is to write about local events and places, but you have to be careful how you do it.

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The Perfect Website For Off-Line Marketing

Small Business Mavericks

Meetup allows you to create groups on any topic. You pick a location, start a group, and start congregating. Just like any group you start in the real world, there’s ongoing work involved. But Meetup does allow you to promote your group in a very affordable way. It’s called Meetup. Really simple, right?

Marketing 150
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Trending Sources

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21 Sources For Blog Ideas

Small Business Mavericks

The news – Keep up with current events. E-mail newsletters you subscribe to. Forums you’re a member of – What questions are people asking? Your own blog’s comments – What questions are people asking? Article directories – Which articles are most popular? Keyword research tool. Google or Yahoo!

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3 Off Line Ways To Building Your E-mail List

Small Business Mavericks

Attend a Networking Event – If you are a member of your local chamber of commerce, attend the mixers. Or join a business networking group in your community. Get your customers’ e-mail addresses when you ring them up and check them out. Pass out your business cards. Not all online marketing has to start, or end, online.

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How And When To Use Hashtags

Small Business Mavericks

use hashtags to promote corporate or social events. You may discover a whole new group of followers just by using an already existing hashtag. Constant Contact says 40.7% of hashtag users use them to express their personal feelings about things. But another 34.1% use them to follow brands. Let’s back up a little.

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Are You Looking For Ways To Get Local Links?

Small Business Mavericks

sponsor a meet-up group. host a community event. Here is his list for links that will drive referral traffic, build brand visibility, and build your reputation: create controversy and get in the news. get contest nomination links. get eco-friendly links. sponsor or donate to local clubs or organizations.

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Traditional Marketing Strategies And Small Online Businesses

Small Business Mavericks

For smaller businesses that concentrate on smaller geographical areas, marketing such as billboards, paper-based newspapers (and magazines), and sponsorship of local community groups such as sporting and cultural events can deliver good results.