Direct Marketing Observations

article thumbnail

Will Color be the NBT in social? Or will it fade?

Direct Marketing Observations

Simultaneously use multiple iPhones and Androids to capture photos, videos, and conversations into a group album. So if it’s mobile social photo sharing, then, for instance we could pull the photos of specific events all into one bucket w/o a lot of the fat right? Think fast! Find someone. Take pictures together.

article thumbnail

Why Entertainment and Social Media are Perfect for Each Other

Direct Marketing Observations

This is where live events, concerts and festivals come in to play. Tell me word of mouth is not big for an event like the Jazz Fest and I’ll see you some fertile Louisiana swamp land. :). Last time I checked musicians are musicians and NOT marketers and certainly not social media marketers. This is where the fans come in to play.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Using Twitter to grow your business-Webinar

Direct Marketing Observations

Marc Meyer is the Director of Social Media and Search at Digital Response Marketing Group in Naples, Florida. Steve King , moderating for this event, is a partner at Emergent Research and a Senior Fellow at the Society for New Communications Research.

Twitter 148
article thumbnail

When employees don’t care about customer service…

Direct Marketing Observations

So I had a nearly catastrophic event happen today. Yesterday afternoon, I really wanted to name names and based on a very large group on Twitter, I was given the green light to do it, but that’s not really my style. If it were not for me trusting my gut it would have ended badly. Let me tell the story.

iPhone 162
article thumbnail

A Look Back: What to Look for in Your Next Social Media Director Hire

Direct Marketing Observations

Could you be a credible spokesperson of social media at industry events? Depends on your role but in general, I would say you can count on probably being pulled into more meetings with more groups in which your expertise is required, than you initially thought. Never mind. Shame on me for hiring you if you can’t.