Techipedia: Tamar Weinberg

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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Mix up your status updates with some local area events and news to keep it interesting. Get the word out about specials and events. Foursquare! Restaurant/Bar/Pub.

Industry 231
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How to Spice up Your Social Media Strategy in 2011

Techipedia: Tamar Weinberg

Foursquare.com — Use Foursquare specials for repeat visitors. Sponsor a Twitter meet-up or similar event for customers in your local area. After all, most people aren’t on social media services solely to be pitched by you. Here are a few sites and services that can help you directly sell through social media.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

These posts are not in response to newsworthy events, nor are they displayed in any particular order. 6 Tips for Getting the Most out of Foursquare (Mashable): Foursquare is new for many, so learn it and soak it in while it’s still hot. Every year, I can only read so many articles.

Marketing 265
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Growing Your Business: 5 Tips from the Founder of Foursquare (Mashable): Dennis Crowley knows his stuff, and he’s given some good and creative tips to build visibility to his business. Hey, Foursquare was pretty small once! Foursquare Business Strategies You Don’t Want to Miss (Samir Balwani): With only (!)

Marketing 279
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What You Can Learn About Social Media Marketing from TLC

Techipedia: Tamar Weinberg

Around that time, though, I noticed that TLC was promoting Foursquare as Facebook within their TV programs. On multiple occasions, I noticed an overlay during their episodes that encouraged users to follow them on Foursquare with a link to a Facebook.com address. The FourSquare/Facebook issue is at best a confusing promotion.

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Quantum Entanglements: The Social Media Scandals

Techipedia: Tamar Weinberg

I like to think of this as “Schrodinger’s Blogger&# , referring to the famous thought experiment which explains to us the rather odd concept of the quantum state, in which an event exists only as a waveform of possibilities (1 or 0) until it is observed, and that the act of observation changes the outcome of the experiment.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

How to Use Events as Goals in Google Analytics : Here are some tips on how to set up Google Analytics to assess engagement on your site. Tasty Ideas to Maximize Online Marketing for Events : This post explains how to promote an event with a model focused on Audience > Objectives > Tools > Tactics > Measurement.

Marketing 264