article thumbnail

10 Reasons Market Research is Critical to Social Media

Adam Cohen

Tried and True Methods to Solicit Customer Feedback Industries are changing rapidly, and the need to conduct focus groups, surveys and gather feedback is too. Wouldn’t you want to leverage that insight to avoid a misdirection in using social media?

Research 265
article thumbnail

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Upcoming Events. On June 24th, 2008, Bev said: Too many companies see the social side of a product as just another focus group - the communication is one way from the community to the company with little coming back from the company. make your own Wink Widget! I owe you lunch. Leave a Reply. Name (required). Recent Posts.

article thumbnail

The Wave System: How to Get Your Facebook Page Updates Seen By More People

ProBlogger

Or do you have an event/product to promote? You’re then left with two bad options: Bad Option #1 – You can continue to post sales material multiple times a day and preface it sheepishly with words like: “hey guys, In case you missed it earlier, just a reminder we’re having a big sale on our super premium widgets today.”

System 55