Webbiquity SMM

DECEMBER 21, 2010

Marketers no longer have to rely on expensive, contrived focus groups; social media provides a vastly larger, richer, more real-world source of information. promote events, meet up at trade shows). Share this on Technorati. Provide customer support. Facilitate offline connections (e.g., Share this on FriendFeed.

Social Media 191

Social Media Research ROI Technorati 191

Buzz Marketing for Technology

JULY 7, 2008

Upcoming Events. On June 24th, 2008, Bev said: Too many companies see the social side of a product as just another focus group - the communication is one way from the community to the company with little coming back from the company. Community Group Therapy is proudly powered by Silver Lexus and WordPress. Technorati.

Communities 117

Communities Groups Groups Social Media 117

Diva Marketing Blog

FEBRUARY 22, 2009

Two - Does using free tools like Google Alerts or Technorati still work? Also, let me say that focus groups have their own problems when a strong personality becomes the group leader, which often happens. Toby/Diva Marketing : The amount of consumer generated content is over whelming. This was really explosive.

Research 40

Research Social Media Nielsen Microsoft 40

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133