Mindjumpers

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What Facebook’s News Feed Algorithm Means To Your Reach

Mindjumpers

Last week, Facebook once again made an update to the way stories are ranked in the news feed. Facebook is on a continuous basis adapting the news feed algorithm and trying to solve which content that should be displayed to what users, as the News Feed only allows room for a certain amount of content. Especially on mobile.

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Use Instagram to Create Visual Engagement

Mindjumpers

Today, we see an increasing number of brands jumping on board to create visual engagement with their fans by showcasing their products, services and events through mobile photo sharing on Instagram. Threadless post regularly but without spamming their followers’ feeds. How Threadless Engages its Community on Instagram.

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How Will Timeline Work on Facebook Pages?

Mindjumpers

But we also have to remember that most people view content in their Feed and not on the actual Page. With Timeline, it will probably also be possible to add content back in time – for instance adding photos to a previous event. And what will this mean for Pages?

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2012 Is The Year of Visual Communication

Mindjumpers

People’s Facebook News Feeds are crowded with friends’ status updates, events, comments and Page posts. Not only do people react more to visual content, posts with visual content have a greater potential of being ranked higher in News Feeds among the Top Stories. Convey your message quickly.

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How to Create Sharable and Engaging Wall Photos on Facebook

Mindjumpers

The latest update was in the beginning of June, where they among other things made wall photos larger in the News Feed. As we have written about previously , posts containing visual content have a greater potential of being ranked high in the News Feed. Give value to your audience.

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How to Create Engagement Through Facebook Timeline

Mindjumpers

Share relevant key moments in your company’s history as the founding of your company, events you’ve held or launch of a product. This functionality is great if you have an ongoing event or campaign that you would like people to see and engage with when they first enter your timeline. Draw attention through Pins.

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Remember Your First Times With Virgin’s New App

Mindjumpers

This is the first time of all Virgin companies around the world have come together on one day to take part in a global social event. The Marathon last for 26 hours, where everyone shares their first times – first photo, first check-in, first page liked, first comment and first event.