Eventful Related Topics 
Adam Cohen
APRIL 12, 2012
Status updates about events can target the local city or region where the events are hosted. Similar to Google+’s Circles feature, companies are able to send targeted status updates to groups of followers of their choice. Multinational companies can develop content strategies for engaging followers that are targeted and more relevant.
Adam Cohen
MARCH 30, 2011
With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. How do you define success with leveraging social media?
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Adam Cohen
JULY 19, 2010
Think both digital and traditional) I’ll follow up here with a link to the live event and transcript afterwards. Q2) Why does blending social media improve the effectiveness of other tactics? Q3) Which tactics have the most impact when combined with social media? See you there?
Adam Cohen
APRIL 12, 2012
Status updates about events can target the local city or region where the events are hosted. Similar to Google+’s Circles feature, companies are able to send targeted status updates to groups of followers of their choice. Multinational companies can develop content strategies for engaging followers that are targeted and more relevant.
Adam Cohen
JULY 12, 2010
The market research team is typically the best equipped, since they a) know who your competitors really are, and b) likely keeps tabs on them already for other campaigns, pricing, promotions and events.
Adam Cohen
JULY 16, 2010
Recent posts The Digital Five Tool Player Making the Leap: Why Companies Struggle with Social Media On Beyond Snake Oil Twitter Badges For Brands Who Want to Avoid Narcissism Social Media Chat Tuesday, July 21st I Will Not Write About Old Spice 10 Reasons Market Research is Critical to Social Media Recent Comments Powered by Disqus Facebook Activity (..)
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