Josh S Peters

MARCH 25, 2009

There are two ways you can pay a search engine to display your site. Paid inclusion Paid inclusion is anytime you pay the search engine to include you in their results and it’s common among some directories and submission based search engines. They are paid inclusion and PPC (pay per click).

Engineering 100

Engineering Sites Yahoo Microsoft 100

Josh S Peters

MARCH 6, 2009

Search engines are one of the internet marketers best friends, yet they are sometimes ignored (crazy I know) or more often misunderstood. So here’s what I’d like to do, give you a quick rundown of search engine basics. Defining Search Marketing Total world wide searches per month: 61 Billion Google = 37 B Yahoo = 8.5

Engineering 113

Engineering Marketing Telecommunications comScore 113

Josh S Peters

NOVEMBER 23, 2009

Setting up your listening posts and building a solid foundation can be done for free to cheap (on the software side) using tools like Google Reader, Google Alerts, Yahoo Pipes, etc. Remember Twitter is basically a giant word of mouth engine and your goal is to get people talking and then to keep them talking.

Campaign 105

Campaign Social Media Radian6 Disqus 105