Bill Hartzer

SEPTEMBER 20, 2011

Gone are the easy Internet marketing days when you could just pound your website full of garbage information utilizing key wording in order to meet search engine optimization requirements. Google and other search engines have finally smartened up with regard to these old school practices. Photo courtesy Ben Angel on Flickr.

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Webbiquity SMM

JULY 23, 2013

Given that more than 90% of both business-to-business and local consumer purchases now begin with online search, search engine optimization (SEO) has become essential for business success. You can often find the most authoritative (in the eyes of the search engines) directories specific to your type of business simply by searching for them.

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Sprout Social

MARCH 4, 2019

While reading up on these two individuals, it struck us at Sprout Social that these two working styles can teach us how to build a healthy engineering culture consisting of Edisons and Teslas. We’ve found many software engineers, regardless of background, fall into one of the two personality profiles. Are you a Tesla or an Edison?

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Bill Hartzer

JUNE 4, 2014

US Patent US8515941 B1 granted Aug 20, 2013, is titled “System for unique automated website generation, hosting, and search engine optimization” And their websites still rank well in Google despite Google Panda 4.0. So blatant that they have been awarded a patent for creating web (search engine) spam.

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Sprout Social

APRIL 26, 2018

She has a knack for taking complicated data ideas and translating them in a way that her audience can understand, whether that is another engineer or a less tech-savvy person, such as myself. Name: Shweta Kapur Department: Engineering Started at Sprout: February 2017. I’m a Senior Software Engineer on the Data Ingest squad.

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Bill Hartzer

APRIL 17, 2013

During a recent comment thread on Facebook by my buddy Steve Floyd , the subject of SEOs (Search Engine Optimization pros or “search engine optimizers”) and SEMs (Search Engine Marketers or “Pay Per Click professionals”) came up. It’s the way SEOs and Search Engine Marketers work.

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Small Business Mavericks

SEPTEMBER 7, 2012

This is probably the best idea that Bing could come up — a blind search engine test. What if there was a website where you could type in your search query and get side-by-side search results from both Google and Bing and see which one was the best? Well, there is. It’s called Bing It On.

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Jon Loomer

DECEMBER 15, 2023

Search engines are devolving into AI-powered answer engines. The type of content I created was in high demand. While it makes some sense, it also happens while traffic sources to blogs are dwindling. It’s why I found it so startling that I kept seeing this prediction. Social devalues links in favor of videos.

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Small Business Mavericks

DECEMBER 27, 2013

These are not the only types of content that will rank well for your keywords, but these three types of content are easy to write and have high ranking potential if approached in the right way. These three types of content are easy to write and have great ranking potential. It’s possible, doable, and easy to achieve.

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Types Case Study Content Small Business 105

Bill Hartzer

JULY 31, 2014

Today is Thursday, and every Thursday I try to feature one search engine or search engine website. Today, because of the official announcement that Danny Goodwin is leaving Search Engine Watch , I thought I would feature Search Engine Watch. Search Engines' Page automatically refreshes every 15 seconds.

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Bill Hartzer

AUGUST 7, 2014

Due to Google’s recent official announcement that an https site is a search engine ranking factor, I’ve decided to move my site, BillHartzer.com, to https from http. I wrote earlier about https secure websites and search engine rankings, and my recommendation that you consider switching your website from http to https.

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Bill Hartzer

JULY 17, 2014

But apparently back in 1999, that type of content was “da bomb” and so good that it ranked so well on LookSmart. Search Engines' And “article” from findarticles.com was #1 for the “shopping and services” search results/category.

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ProBlogger

AUGUST 10, 2023

The post 25 Types of Pages that Every Blogger Should Consider appeared first on ProBlogger. Further Reading : Ho w to Create a Custom 404 Error Page for Your Blog and this article from Search Engine Journal where I found the Disney example pictured above. What page types would you add to the above list?

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Bill Hartzer

DECEMBER 9, 2013

So, with all of these new TLDs, will these new domain names carry any extra weight when it comes to search engine rankings? It’s in his best interest to spread rumors like this: if people think that they’ll get a boost in search engine rankings, people will buy more of the new TLDs. Say you typed ‘tax rates’ into Google.

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The Realtime Report

FEBRUARY 17, 2021

Standing for search engine optimization, there are two broad categories of SEO. The other type of SEO is called off-page SEO. What are the most effective types of off-page SEO and how can you take advantage of this digital marketing tactic to build a stronger online presence? Image by Diego Velázquez from Pixabay.

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Bill Hartzer

OCTOBER 21, 2011

I decided to type in a website address belonging to a business associate. From this you can tell for which keywords a site dominates the Google search engine results, and to what extent. Once on the SEMRush.com website, at the very top there is a red toolbar with the words “Enter domain, keyword, or url” where you can do just that.

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Bill Hartzer

FEBRUARY 25, 2012

When it comes to search engine rankings, we all know that one of the major search engine ranking factors is how many links you have to your website. Especially if those paid links are helping your website’s organic, or natural search engine rankings? Search Engine Ranking Problems. It ruins their online business.

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Bill Hartzer

APRIL 27, 2012

Links are a big part of the success of your Search Engine Optimization efforts and the overall traffic from organic search to your site. Let’s take a look at an example list of links: - Search Engine Watch. Search Engine Land. Search Engine Roundtable. That above is a list of links.

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Bill Hartzer

FEBRUARY 9, 2012

Links are very important when it comes to search engine optimization. In the case above, note that “search engine” is near the actual link to Google.com. Links will be given more weight by the search engines, especially Google , when they are surrounded by optimized text.

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Bill Hartzer

JUNE 6, 2011

got together recently and formed Schema.Org , that will help you, as a webmaster, web designer, or search engine marketer , standardize your html code. You may be infringing on the patents that are owned by particular search engines. As you probably know by now, Google , Bing , and Yahoo! Standardization is good.

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Bill Hartzer

FEBRUARY 4, 2012

Content is very important if you want your website to be attractive to users and you want to rank high in the search engines, like Google. Studies indicate that the top ranking sites on the search engines out there are those that have regular updates to their web pages.

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Bill Hartzer

JANUARY 12, 2011

When it comes to optimizing your web site for the search engines , search engine optimization, there are a lot of things that you can do that will hurt your search engine rankings. In fact, there are literally hundreds of different factors that come into play when it comes to search engine optimization. Duplicate Content.

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Bill Hartzer

NOVEMBER 19, 2010

Perhaps in response to one of my recent blog posts about search engine ranking problems , I got an email today from James who owns a website called 4insure dot net. He asked me if I would take a look at his web site and see if I can figure out why he is having search engine ranking problems. Tags: Search Engine Optimization.

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Engineering Insurance Domain Name Technorati 107

Bill Hartzer

SEPTEMBER 9, 2010

Google Instant is an enhancement to Google’s search engine that shows you, and changes, the search results as you type, in real time. As you type, Google’s algorithm predicts and displays search queries based on other users’ search activities. What it means for Search Engine Optimization.

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Bill Hartzer

AUGUST 31, 2011

Today, I performed a really simple test to see if Likes from social media type websites could contribute to a top search engine ranking in the search engines. So, what did I do to set up and prove my theory that social media likes contributes to search engine rankings? The results? The Experiment.

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Bill Hartzer

SEPTEMBER 19, 2010

Any Search Engine Optimization expert will tell you that search engine optimization (or SEO) is an ever-evolving topic, due to the constant developments in the many search engines’ algorithms – most importantly, Google’s. Tags: Search Engine Optimization. Guest Post by Jason Hennessey. Post on Google Buzz.

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Engineering Trends SEO Technorati 106

Convince & Convert

FEBRUARY 15, 2016

Once you have collated a list of each type of competitor, narrow it down to between three and five—covering each type—and begin your analysis. By finding your competitors’ best-performing pieces of content, you can determine which topics and content types might work well for you, too. Scrutinize Their Onsite Content.

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SEO Engineering Strategy How To 60

Bill Hartzer

JULY 26, 2010

This is only one SEO tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips, like this one , are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. What exactly is an Alt Tag? Yes, that’s right.

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Josh S Peters

MARCH 25, 2009

There are two ways you can pay a search engine to display your site. Paid inclusion Paid inclusion is anytime you pay the search engine to include you in their results and it’s common among some directories and submission based search engines. PPC is the most popular type of of paid advertising.

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Bill Hartzer

SEPTEMBER 15, 2010

I took a look at the top award winning web sites and the web sites of those who produced them: and am horrified to see a lack of basic search engine optimization techniques being applied. I am amazed at the lack of Search Engine Optimization associated with these award-winning web sites and the web sites of those who created them.

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Bill Hartzer

JUNE 10, 2011

As you probably know by now, every month I make it habit of posting the latest search engine market share–the search engine rankings for the previous month, as provided by comScore. ’s new feature that “delivers search results in real-time while users type their query.&#. Search Direct, Yahoo!’s

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Social Media Network Marketing

SEPTEMBER 4, 2011

The knowledge of what your Target Audience is keying into search engines is like a little magic wand in your hands. People go to the Search Engines like Google.com and type in the word that directly represents what they are looking for. At times people type a phrase as well. At times people type a phrase as well.

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Bill Hartzer

FEBRUARY 21, 2011

As someone who has been actively creating and optimizing web pages for the search engines since 1996, I have always been curious when it comes to everything related to Search Engine Optimization. Back in the 1990s, when I was doing search engine optimization for web sites, the search engines ( Altavista , Excite , etc.)

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Bill Hartzer

OCTOBER 24, 2011

Recently, I posted a review of SEM Rush , a great search engine marketing tool that can help you with your keyword research. As you use this keyword research tool, though, it’s critical that you understand exactly how keywords themselves are a part of your overall search engine optimization plan for your website.

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Engineering Research Review Influencer 96

Bill Hartzer

MARCH 3, 2010

Recently, there has been a lot of debate in the search engine marketing community about some of the more simple or basic elements of search engine optimization, a web page's meta tags. The search engines did not look at the content of the entire web page. Let me explain. But now, in 2010, we are way past that.

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The Realtime Report

AUGUST 25, 2020

Your appearance on social media also yields more search results through search engines. This is known as SEO (search engine optimization) and there are many strategies you can use to optimize your business’ presence online. The type of content you post matters. The best type of marketing is prioritizing the client first.

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Bill Hartzer

MAY 2, 2010

This is only one seo tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. There are several reasons I can think of right off the bat.

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