yMarketingMatters

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Video Marketing For Your Business

yMarketingMatters

2 search engine in the world , according to Mushroom Networks. So YouTube is inherently good for search engine optimization and driving views. When combined with sound SEO techniques*, a web page with video is 53 times as likely to reach page 1 of the Search Engine Results. Editing Tools. Ideas for Creating Videos.

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Video Marketing For Your Business

yMarketingMatters

When combined with sound SEO techniques*, a web page with video is 53 times as likely to reach page 1 of the Search Engine Results. Hint: Use video’s transcript for Search Engines to read). Editing Tools. Thanks to DIY video editing tools, it easy to produce good videos on smartphones. Ideas for Creating Videos.

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Is Your Business Ready For Mobile Marketing?

yMarketingMatters

53% of American consumers use their smartphones to access search engines at least once a day ( Source: Google and Mobile Marketing Association Survey ). Headline Analyzer is a great tool to preview subject lines . Up to 60% of searches come from mobile devices (Source: Hitwise ). Write short, punchy headlines. Keep paragraphs brief.

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Which Social Media Channels Should I Use For My Business?

yMarketingMatters

Remember: Google+ is Google, which means great search engine results for your business! Though you can manage your Instagram account via your PC, you can’t upload images to Instagram without a third party tool from your PC. Do not sign your business up if you are not going to use your smart phone.

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Social Media Updates: November

yMarketingMatters

Two New Tools to Enhance Local Marketing: Taking it a step up with Local Awareness Ads, Facebook has added two new tools for local businesses, and now allows companies with multiple locations to create ads for each location , while at the same time gaining more insight into the people nearby the stores.

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Social Media Updates: March

yMarketingMatters

Pinterest Opens Pinterest Ads Manager to all SMBs and Rolls Out Additional Targeting Options : Pinterest Ads Manager is a simple ads tool designed for small and mid-sized businesses and let’s marketers create, manage and track the success of Promoted Pins. With this, Pinterest is also rolling out more forms of targeting.

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Social Media News & Updates: February

yMarketingMatters

Both Facebook and search engines are strongly focusing on the relevance of content, and in light of that, they are trying to display the most relevant ads to their users. In February, Facebook started showing relevance scores as visible metrics in their advertising reporting tools. Relevance Score.

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