Social Media Strategery

JUNE 30, 2017

While your R&D team works on your company’s moonshots, remember that innovation isn’t always the result of millions of dollars or teams of dozens of people. The R&D teams focus on what will deliver the highest ROI whereas the others have a much simpler goal: to solve a problem.

Startup 50

Startup ROI Team Industry 50

Social Media Strategery

APRIL 3, 2014

Today we have Search Engine Marketing (SEM) Managers, Search Engine Optimization (SEO) analysts, Digital Analysts, Community Managers, Content Marketing Specialists, and way too many social media ninjas, gurus, and rockstars. How segregated are their advertising and editorial teams? If only things were still this easy.

Syndication 103

Syndication Marketing Advertising SEO 103

Social Media Strategery

FEBRUARY 2, 2015

Even in our own city, it’s the startups in the East End, or the CMU engineers, or the foodie restaurants that are opening up who get all the attention for the “new Pittsburgh.” Where’s the PR, advertising, and marketing community in all of that? I want to show them that we’ve got some cool things up our sleeves too.

Communities 50

Communities Startup Energy Creative Commons 50

Social Media Strategery

JUNE 25, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 When was the last time: Image courtesy of Flickr user Search Engine People Blog Someone spent their own money to purchase promotional items to help build awareness and get more people to participate? Someone voluntarily put the name of the Intranet on their softball team jerseys?

Gov 2.0 92

Gov 2.0 Web 2.0 Wiki Committee 92

Social Media Strategery

AUGUST 26, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 Out of everyone, shouldn’t the development team, at least, be the biggest advocates of the very software they’re implementing? The team responsible for increasing awareness of your Enterprise 2.0 Government 2.0 Miscellaneous Personal Prof.

Gov 2.0 117

Gov 2.0 Tools Wiki Sharepoint 117

Social Media Strategery

JANUARY 7, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 Write something that more than the 20 people on your team will be interested in if you’re looking to get greater engagement. Do you want cross-team collaboration on a white paper? Are you asking your team if they have questions about the new reorganization?

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125

Social Media Strategery

FEBRUARY 9, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 In this week’s Washington Post , Leonsis discusses why the team is aggressively using social media to engage with their fans and the potential impact that social media can have on his team and on the sport. Government 2.0 Miscellaneous Personal Prof. Sound familiar?

Gov 2.0 94

Gov 2.0 Organization Sports Forums 94