Sprout Social

OCTOBER 11, 2022

The pillars of a content strategy for employee advocacy platform. Templates and tools. Incorporate executive thought leadership into your advocacy strategy. Take your strategy to the next level by keeping track of the publications quoting and interviewing your execs. Social media posts. Data reports. Case studies.

Strategy 130

Strategy Content Curation Press Release 130

Sprout Social

NOVEMBER 10, 2022

Now that we’ve covered the basics, we’ll break down the specifics for each platform, provide some templates to use and share real-life examples to inspire you. Template 1: About: Use your company’s mission, vision, tagline, positioning statement, etc. Ben and Jerry’s Facebook profile is a good example of this template.

Social Media 91

Social Media Engagement Brands Template 91

Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Supporting Resources: 2019 Content Marketing Editorial Calendar Template.

Strategy 113

Strategy Content Marketing Template 113

BeingOptimist

MAY 17, 2023

Having effective business strategies in place can be beneficial for businesses of any size, whether they are just starting or are already established globally. These strategies can help in expanding their customer base , retaining existing customers, and ultimately increasing revenue.

Strategy 75

Strategy Software Campaign FAQ 75

Oktopost

SEPTEMBER 22, 2021

But what if you could get more out of your current organic social media marketing strategy by using the power of paid ads and sponsored content instead? . If you haven’t already, you should consider joining the 72% of other B2B marketers who have experienced faster results using a paid social media marketing strategy.

B2B 139

B2B Social Media Strategy Library 139

Sprout Social

NOVEMBER 2, 2023

To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. Streamline content creation, social customer care strategy and messaging optimization across every touchpoint. Guide multiple departments. What’s the trick?

Examples 101

Examples Template Templates How To 101

Pam Moore

APRIL 14, 2017

billion daily active users on Facebook, it’s no surprise businesses large and small are hopping on the business marketing engine that Facebook has become. It even includes Adobe Photoshop templates for the top Facebook image sizes you will need! Download the guide and templates now! With more than 1.23 Click To Tweet.

Template 167

Template Templates Facebook iPad 167

Pam Moore

MAY 18, 2020

Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? Supporting Resources: 2020 Content Marketing Editorial Calendar Template. ROI is not something you have seen in a long, long time?

ROI 78

ROI Content Template Templates 78

Sprout Social

MAY 11, 2021

Perhaps the term makes you think of search engine optimization (SEO) and rigid, restrictive keyword requirements. 6 social media optimization strategies you should totally try. Content strategy optimization. That said, your content strategy shouldn’t be a free-for-all. The reality, though? Now, onto the good stuff!

Social Media 130

Social Media Strategy Engagement Hashtag 130

The Realtime Report

JUNE 10, 2019

The 5 Best Shopify Apps to Boost Your 2019 Sales Strategy. We have rounded up a list of must-have Shopify apps to boost your sales strategy in 2019: Omnisend. Have a look at some of its most prominent features: Pre-existing automated email marketing workflow templates. Your sales strategy is only as good as the tools you use.

Strategy 96

Strategy Price Widget SEO 96

Pam Moore

JULY 13, 2020

The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. Buyer Persona Worksheet (editable templates to clearly define your target customer). template + podcast]. Tips to align your content marketing efforts to your business goals.

eBook 141

eBook Content Findability Template 141

Later

JUNE 3, 2021

We’re breaking down the top five tips from Winnie Ma, Partner Engineer at Facebook on how to strategically grow on stories: Top 5 Instagram Stories Tips to Boost Your Reach and Engagement . Build an influencer marketing strategy. LATER TIP: Don’t forget to track and measure baseline metrics before implementing a new strategy.

Instagram 122

Instagram Tips Template Templates 122

Sprout Social

APRIL 7, 2021

When you build a content strategy plan based only on the metrics you can see, you’re designing it for just a tiny portion of your potential target audience. Shaping strategies around the vocal minority will only get you so far. A holistic content strategy plan includes behind-the-scenes metrics. What about everyone else?

Social Media 133

Social Media Content Lurker Metrics 133

yMarketingMatters

OCTOBER 2, 2017

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. Surveys from Salesforce , V12data and Adestra : 68% of companies have integrated mobile marketing into their overall strategy.

Mobile 140

Mobile SMS Hitwise Marketing 140

Hootsuite

MAY 3, 2022

When artificial intelligence takes care of mundane writing tasks, writers (and non-writer marketers) can use their skills for more valuable aspects of content creation, like content mix and conversion strategies. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.

Social Media Management 96

Social Media Management Tools Social Media Content 96

agora pulse

OCTOBER 26, 2017

That moment when your boss suddenly becomes aware of the budget being spent on social media and demands a Facebook strategy. While social media has become more data driven, only 32% of marketers having a documented strategy. The first step in creating your Facebook strategy is knowing and documenting your objectives and goals.

Strategy 122

Strategy Facebook Exercises Social Media Management 122

The Realtime Report

FEBRUARY 27, 2020

We will also examine ways of identifying and debugging search engine optimisation issues. The following tips are effective ways of building search engine optimization cases: Prepare A Forecast. In this regard, you may need to utilize SEO report templates. Targeted search engine optimization growth. Flat performance.

SEO 213

SEO Proposal How To Engineering 213

Pam Moore

SEPTEMBER 30, 2020

What marketing strategies are working now. Why imposter syndrome has no place in your mind or marketing strategy! ” Why you must focus on simplifying your strategy and technology choices vs over engineering and never making progress. Content strategies you must throw out and how to enter the new year right!

Marketing 78

Marketing eBook Patterns Training 78

Hootsuite

OCTOBER 25, 2021

You think I’m going to say you need to learn TikTok dances to sell your engine oil, right? Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Step 1: Create a social media marketing strategy. A content strategy for the topics and types of content formats you’ll share.

Social Media 142

Social Media Meme HootSuite Influencer 142

Sprout Social

JULY 1, 2021

The practice and industry of Search Engine Optimization (SEO) has been around for quite a while now. People generally tend to think about an SEO strategy in terms of ranking high in popular keyword searches. But for business-to-business (B2B) companies, the strategy shifts from a broad audience to a very specific one.

B2B 122

B2B SEO Travel Hubspot 122

Oktopost

JANUARY 11, 2024

Many demand generation tools offer data accuracy, which makes strategy planning better. This will allow you to focus on driving your broader marketing strategy forward. Its features include automated social publishing, social listening, and an employee advocacy tool to revamp your social selling strategies.

Tools 62

Tools B2B Hubspot Analytics 62

Sprout Social

FEBRUARY 24, 2021

YouTube video covers and titles might be what grab your attention but descriptions are where the search engine shines. When you use a search engine or YouTube’s native search, many factors play into how your video shows up in the results. Creating description templates make it easier on you and keep you on-brand. Conclusion.

YouTube 130

YouTube Tips Hashtag SEO 130

Hootsuite

FEBRUARY 16, 2022

If branded content and influencer collabs are part of your Facebook marketing strategy in 2022, Brand Collabs Manager should be on your radar. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. Get the free template now!

Brands 95

Brands HootSuite Project Metrics 95

Pam Moore

JULY 13, 2020

The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. Buyer Persona Worksheet (editable templates to clearly define your target customer). template + podcast]. Tips to align your content marketing efforts to your business goals.

eBook 78

eBook Content Findability Template 78

Hootsuite

AUGUST 10, 2021

There’s no one-size-fits-all approach to making this strategy work, but with the right planning and research, just about every business can benefit. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. Get the free template now!

Influencer 145

Influencer Social Media Marketing How To 145

Hootsuite

JULY 7, 2022

It’s a relatively new strategy that lets brands work on campaigns with online personalities. You’ll also invest in search engine optimization (SEO) for your website. Get the template now! Looking for some help on how to incorporate nanoinfluencers into your marketing campaigns? Feeling ready to become one? Get Started.

HootSuite 103

HootSuite How To Influencer Price 103

Buffer Social

JUNE 21, 2023

The platform is essentially a massive search engine, but more often than not, its users are watching YouTube’s recommendations and not much else. Consider a strategy to create multi-format content eventually, so there’s something to suggest in a discovery feed. These are tracked by the search engine as well.

YouTube 110

YouTube Content How To Survey 110

Hootsuite

OCTOBER 18, 2022

After a decade of service, Pinterest has become a visual search engine giant. Founded by an Apple-Siri engineer and an ex-Amazonian, Appstle provides an end-to-end recurring orders and payments solution. Search engine optimization (SEO) is the practice of increasing the organic visibility of a web page in search results like Google.

FAQ 97

FAQ Price Loyalty Review 97

Adam Sherk

AUGUST 25, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 5 Ways to Deal with Seasonal Dips in Search Engine Traffic by Adam Sherk on August 25, 2009 July and August are a time when many content sites see a seasonal dip in all forms of traffic, including search engine referrals.

Engineering 102

Engineering Health Care Hitwise Press Release 102

Sprout Social

AUGUST 28, 2023

Marketers are using AI in several ways, such as sentiment analysis to understand and respond to customer feedback and crises, competitive analysis to stay ahead of the market and content recommendation engines to improve engagement. Here are some tools marketers are turning to for help with copywriting.

Team 86

Team Tools Marketing Hubspot 86

Convince & Convert

DECEMBER 4, 2018

For instance, a COE around content marketing might bring together a team that creates content for sales, a video content team, a customer service team, and a research team, all to create a more efficient and effective content marketing engine for your organization. Respecting and engaging the expertise of these different disciplines is key.

Class 146

Class Meeting Resources Template 146

Oktopost

MAY 2, 2021

YouTube is the most popular video site on the web and a premier search engine. Using YouTube as part of your B2B marketing strategy is a great way to expand your audience and solidify your brand’s persona online. . As a search engine, YouTube is considered to be top of the funnel. Why Use YouTube for B2B Marketing?

B2B 134

B2B SEO YouTube Tools 134

Hootsuite

FEBRUARY 5, 2020

This guide will teach you how to conduct your own, but first… Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. Understand how well their social strategy is working. Find gaps in your own social media strategy.

Analysis 145

Analysis Template Templates Social Media 145

Pam Moore

JULY 12, 2019

Are you sick and tired of spinning your digital marketing and social media wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? Supporting Resources: 2019 Content Marketing Editorial Calendar Template. Need help taking your brand to the next level?

ROI 60

ROI Content Marketing Template 60

Sprout Social

MAY 24, 2022

Achieving a balance between paid, owned and earned media strategies is an ever-evolving skill. As consumers turn to social media for everything from education to entertainment and more, the channel’s role in a successful integrated marketing strategy expands. Now, social strategies apply to more than just owned media.

Sentiment 95

Sentiment Metrics Hashtag Review 95

Sprout Social

JANUARY 31, 2024

Off-platform activity such as traffic from search engines or social networks can help you here, too. The platform’s status as a search engine is well-documented, especially as more and more videos pop up in Google results. Increasing viewer retention doesn’t require making long-form the only part of your video marketing strategy.

YouTube 96

YouTube Engagement Metrics Analytics 96

Writtent Blog

JUNE 5, 2013

Building a small business content marketing strategy is hard work, but it’s probably about to get much harder. If your entire strategy to date has relied on doing what you competitors already did, a few weeks later, it’s definitely time to pause and reset. Breaking the status quo should play a role in any small business strategy.

Small Business 100

Small Business B2B Strategy Content 100