Direct Marketing Observations

APRIL 19, 2010

How can you protect your children from social media? And… the majority of these activities have incredible SEO ( search engine optimization) ramifications. It goes viral in a social network and people get hurt. One might say, “Do we really need to&# ? and another would say “We have to&#.

Social Media 202

Social Media Social Networking Education Guidelines 202

Direct Marketing Observations

JANUARY 12, 2010

I got a call yesterday from a vendor selling a social media solution. I was astounded by the person admitting that he really didn’t know enough about social media to answer the question. The one sales rep grabbed the phone and put me on the phone with the engineer. He was awful. Why do I say this?

Social Media 170

Social Media Web 2.0 Education Engineering 170

Direct Marketing Observations

AUGUST 9, 2011

I was talking to a really smart person yesterday, way smarter than me, and I told her in no uncertain terms that eventually, this whole social media thing will eventually flatten out. Pretty soon, a lot of us, if not all of us, will have a pretty solid grasp of what social media is, and and how we are supposed to use it.

Social Media 166

Social Media SEO Skills Education 166

Direct Marketing Observations

JULY 15, 2011

Simply put, a bunch of software engineers and developers built a system in which they assumed they knew what the user wanted without really asking. I came into the project mid-stream and yet the product had essentially been built. And I remember that very first day that I got a look at the site that it wasn’t right. The reason?

Social Media 168

Social Media Startup Engineering System 168

Direct Marketing Observations

MARCH 5, 2010

So the awareness campaign work I’ve done for this client over the last 3 months is now starting to show up all over the search engines. Some of you might even say, well go ahead and use social media and search to trash them. It shows up and it shows up high if you know what you were doing. And I know what I am doing.

Social Media 131

Social Media Reputation Social Networking SEO 131

Direct Marketing Observations

JANUARY 12, 2012

NutshellMail users social network updates so they don’t have to login and check. MemoLane is a “virtual scrapbook” generated by a user’s social media history. It also allows users to search their social history across multiple networks.

Tools 215

Tools Social Bookmarking Aggregator Disqus 215

Direct Marketing Observations

APRIL 29, 2010

NJ Principal Asks Parents To Ban Social Networking. When some of us first got into social media we touted, and admittedly I still do, the transparent and authentic nature of it all. How social media connected us or would connect us, in ways that we never dreamed of. So where’s our head at?

Privacy 173

Privacy Social Networking Policies Authentication 173